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Broadcom Partners with Google Cloud to Strengthen Gen AI-Powered Cybersecurity

Symantec, a division of Broadcom Inc., is partnering with Google Cloud to embed generative AI (gen AI) into the Symantec Security platform in a phased rollout that will give customers a significant technical edge for detecting, understanding, and remediating sophisticated cyber attacks.

Symantec is leveraging the Google Cloud Security AI Workbench and security-specific large language model (LLM)--Sec-PaLM 2-across its portfolio to enable natural language interfaces and generate more comprehensive and easy-to-understand threat analyses. With Security AI Workbench-powered summarization of complex incidents and alignment to MITRE ATT&CK context, security operations center (SOC) analysts of all levels can better understand threats and be able to respond faster. That, in turn, translates into greater security and higher SOC productivity.

Bose Announces New QuietComfort Ultra Headphones and Earbuds

Today, Bose announces the next generation of its iconic QuietComfort line: the QuietComfort Ultra Headphones, QuietComfort Ultra Earbuds, and the QuietComfort Headphones, all featuring the world-renowned hallmarks that the QuietComfort name has become synonymous with—world-class noise cancellation, high-quality audio, and legendary comfort and stability. And now, the QC Ultra Headphones and Earbuds both feature an all-new premium design and debut Bose Immersive Audio, taking audio performance to an entirely new level.

The QuietComfort Ultra Headphones and QuietComfort Ultra Earbuds will be available beginning early October for $429 and $299 respectively. Both are available in Black and White Smoke. The QuietComfort Headphones will be available on September 21st for $349 also available in Black and White Smoke, plus a limited-edition Cypress Green. Pre-orders for all products begin today in the U.S. on Bose.com.

Arm Prepares for IPO: Apple, NVIDIA, Intel, and Samsung are Strategic Partners

Arm's impending IPO, valued between $60 billion and $70 billion, has reportedly garnered substantial backing from industry giants such as Apple, NVIDIA, Intel, and Samsung, as per sources cited in a Bloomberg report. This much-anticipated public offering serves as a litmus test for investor interest in new chip-related stocks and could reshape the tech industry landscape. While the information remains unofficial, it underscores the significant support Arm has received from major licensees, including Apple, AMD, Cadence, Intel, Google, NVIDIA, Samsung, and Synopsys, with each potentially contributing between $25 million and $100 million, a testament to their confidence in Arm's future prospects. Originally, SoftBank aimed to raise $8 billion to $10 billion through the IPO, but a strategic shift to retain a larger Arm stake revised the target to $5 billion to $7 billion.

This IPO's success holds paramount importance for SoftBank and its CEO, Masayoshi Son, particularly following the Vision Fund's substantial $30 billion loss in the previous fiscal year. Masayoshi Son is reportedly committed to maintaining significant control over Arm, planning to release no more than 10% of the company's shares during this initial phase, aligning with SoftBank's recent acquisition of the Vision Fund's Arm stake and reinforcing their belief in Arm's long-term potential. Arm has enlisted renowned global financial institutions such as Barclays, Goldman Sachs Group, JPMorgan Chase & Co., and Mizuho Financial Group to prepare for the IPO, highlighting the widespread interest in the offering and the anticipated benefits for these financial institutions.

Google Introduces Cloud TPU v5e and Announces A3 Instance Availability

We're at a once-in-a-generation inflection point in computing. The traditional ways of designing and building computing infrastructure are no longer adequate for the exponentially growing demands of workloads like generative AI and LLMs. In fact, the number of parameters in LLMs has increased by 10x per year over the past five years. As a result, customers need AI-optimized infrastructure that is both cost effective and scalable.

For two decades, Google has built some of the industry's leading AI capabilities: from the creation of Google's Transformer architecture that makes gen AI possible, to our AI-optimized infrastructure, which is built to deliver the global scale and performance required by Google products that serve billions of users like YouTube, Gmail, Google Maps, Google Play, and Android. We are excited to bring decades of innovation and research to Google Cloud customers as they pursue transformative opportunities in AI. We offer a complete solution for AI, from computing infrastructure optimized for AI to the end-to-end software and services that support the full lifecycle of model training, tuning, and serving at global scale.

JBL Announces the Authentics Series of Portable Speakers

Introducing the JBL Authentics series. Striking sound performance meets timeless retro design inspired by JBL's heritage. The portable JBL Authentics 300 is a true decorative piece of the home, an all-encompassing Wi-Fi and Bluetooth smart speaker delivers room-filling professional sound to envelop you in 360-immersive audio - with portability to carry your music anywhere in your home. The JBL Authentics 200 and JBL Authentics 500 home speakers complete the all-new JBL Authentics series, available September 17th.

Room-filling sound throughout the home
Be at the center of your favorite song as the JBL Authentics 300 invites you to experience music like never before. For those looking for superior sound in and around the house, the JBL Authentics 300 offers portable high-performance sound with a built-in 8-hour battery. Delivering distinctive highs and deep bass, enjoy amazing audio performance wherever you are - from the kitchen to the garden or the next outdoor party.

Google Cloud and NVIDIA Expand Partnership to Advance AI Computing, Software and Services

Google Cloud Next—Google Cloud and NVIDIA today announced new AI infrastructure and software for customers to build and deploy massive models for generative AI and speed data science workloads.

In a fireside chat at Google Cloud Next, Google Cloud CEO Thomas Kurian and NVIDIA founder and CEO Jensen Huang discussed how the partnership is bringing end-to-end machine learning services to some of the largest AI customers in the world—including by making it easy to run AI supercomputers with Google Cloud offerings built on NVIDIA technologies. The new hardware and software integrations utilize the same NVIDIA technologies employed over the past two years by Google DeepMind and Google research teams.

Netflix Cloud Gaming Beta Launches on TVs, Coming to PCs Soon

We've been focused on creating a great gaming experience for our members since 2021 when we added mobile games to Netflix. Our goal has always been to have a game for everyone, and we are working hard to meet members where they are with an accessible, smooth, and ubiquitous service. Today, we're taking the first step in making games playable on every device where our members enjoy Netflix - TVs, computers, and mobile.

We are rolling out a limited beta test to a small number of members in Canada and the UK on select TVs starting today, and on PCs and Macs through Netflix.com on supported browsers in the next few weeks. Two games will be part of this initial test: Oxenfree from Night School Studio, a Netflix Game Studio, and Molehew's Mining Adventure, a gem-mining arcade game. To play our games on TV, we're introducing a controller that we already have in our hands most of the day - our phones. Members on PCs and Macs can play on Netflix.com with a keyboard and mouse.

New AI Accelerator Chips Boost HBM3 and HBM3e to Dominate 2024 Market

TrendForce reports that the HBM (High Bandwidth Memory) market's dominant product for 2023 is HBM2e, employed by the NVIDIA A100/A800, AMD MI200, and most CSPs' (Cloud Service Providers) self-developed accelerator chips. As the demand for AI accelerator chips evolves, manufacturers plan to introduce new HBM3e products in 2024, with HBM3 and HBM3e expected to become mainstream in the market next year.

The distinctions between HBM generations primarily lie in their speed. The industry experienced a proliferation of confusing names when transitioning to the HBM3 generation. TrendForce clarifies that the so-called HBM3 in the current market should be subdivided into two categories based on speed. One category includes HBM3 running at speeds between 5.6 to 6.4 Gbps, while the other features the 8 Gbps HBM3e, which also goes by several names including HBM3P, HBM3A, HBM3+, and HBM3 Gen2.

China Hosts 40% of all Arm-based Servers in the World

The escalating challenges in acquiring high-performance x86 servers have prompted Chinese data center companies to accelerate the shift to Arm-based system-on-chips (SoCs). Investment banking firm Bernstein reports that approximately 40% of all Arm-powered servers globally are currently being used in China. While most servers operate on x86 processors from AMD and Intel, there's a growing preference for Arm-based SoCs, especially in the Chinese market. Several global tech giants, including AWS, Ampere, Google, Fujitsu, Microsoft, and Nvidia, have already adopted or developed Arm-powered SoCs. However, Arm-based SoCs are increasingly favorable for Chinese firms, given the difficulty in consistently sourcing Intel's Xeon or AMD's EPYC. Chinese companies like Alibaba, Huawei, and Phytium are pioneering the development of these Arm-based SoCs for client and data center processors.

However, the US government's restrictions present some challenges. Both Huawei and Phytium, blacklisted by the US, cannot access TSMC's cutting-edge process technologies, limiting their ability to produce competitive processors. Although Alibaba's T-Head can leverage TSMC's latest innovations, it can't license Arm's high-performance computing Neoverse V-series CPU cores due to various export control rules. Despite these challenges, many chip designers are considering alternatives such as RISC-V, an unrestricted, rapidly evolving open-source instruction set architecture (ISA) suitable for designing highly customized general-purpose cores for specific workloads. Still, with the backing of influential firms like AWS, Google, Nvidia, Microsoft, Qualcomm, and Samsung, the Armv8 and Armv9 instruction set architectures continue to hold an edge over RISC-V. These companies' support ensures that the software ecosystem remains compatible with their CPUs, which will likely continue to drive the adoption of Arm in the data center space.

Samsung Also Launches the Galaxy Tab S9

Samsung Electronics Co., Ltd. announces its new Galaxy Tab S9 series, a premium product portfolio that redefines the tablet landscape and sets new standards for immersive viewing and creative freedom. Across all three models, Galaxy Tab S9, S9+ and S9 Ultra, Dynamic AMOLED 2X displays ensure epic viewing and entertainment experiences with the power of Qualcomm Snapdragon 8 Gen 2 for Galaxy. An in-box, IP68-rated S Pen helps users bring their ideas to life. And as the first Galaxy Tab S series to earn an IP68 rating, Galaxy Tab S9 series enables users to follow their inspiration, both indoors and out.

"There are no devices like the Galaxy Tab S9 series on the market today. A true disrupter in its category, it is the first of its kind to deliver experiences that users love most about tablets in one complete premium design," said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. "The Galaxy Tab S9 series empowers users to take their big ideas and bring them to life, completely effortlessly."

Samsung Launches the Galaxy Z Flip5 and Galaxy Z Fold5

Samsung Electronics Co., Ltd. today announced its fifth generation of Galaxy foldables: Galaxy Z Flip5 and Galaxy Z Fold5. The industry-leading form factors offer unique experiences for every user with sleek and compact designs, countless customization options, and powerful performance. The new Flex Hinge makes the foldable experience possible, while offering an aesthetically balanced and solid design. These unrivalled foldable devices unlock extraordinary camera capabilities such as FlexCam to take photos from creative angles. With strong performance and an optimized battery powered by the latest processor, the Samsung Galaxy Z series transforms what is possible with a smartphone - open or closed.

"Samsung is revolutionizing the mobile industry with foldables by setting the standard and continually refining the experience," said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. "Every day, more people choose our foldables because they offer an experience people want that they can't get on any other device. Galaxy Z Flip5 and Galaxy Z Fold5 are the latest devices that prove our commitment to meeting the needs of our customers through innovative technology."

Sony Electronics Unveils WF-1000XM5 Truly Wireless Earbuds "For The Music"

Sony Electronics Inc. today announced the WF-1000XM5 earbuds - the latest truly wireless model of the award-winning 1000X series. This new model offers the Best Noise Canceling by reducing external noise over a wide bandwidth, from low to high frequencies so you can focus on your music. Following its predecessor, the WF-1000XM4, the WF-1000XM5 raises industry standards with astonishing sound and Sony's best ever call quality, despite a smaller and lighter design.

The WF-1000XM5 earbuds deliver cutting-edge technology and premium sound quality with the best noise-canceling performance. Real-time audio processors and high-performance mics power the specially designed driver unit, Dynamic Driver X, for wide frequency reproduction, deep bass, and more detailed vocals.

Beats Launches the Studio Pro

Beats today announces Beats Studio Pro, the next generation of Beats' iconic, bestselling over-ear headphone. With all-new and improved interior components, Studio Pro offers next-level audio fidelity, fully-adaptive Active Noise Cancellation and Transparency modes, Personalized Spatial Audio with dynamic head tracking, UltraPlush leather cushions, up to 40 hours of battery life, Lossless Audio via USB-C3 and enhanced call performance.

Beats Studio Pro is available to order starting today in four premium colors, Black, Deep Brown, Navy and Sandstone, for $349.99 (US) from apple.com. Starting tomorrow, Studio Pro will be on-shelf at Apple Store locations and authorized resellers in its beautiful new packaging that was designed with the environment in mind.

Google Bard Available Across the EU, Updated with 40 Languages & Spoken Response Function

Google has notified the world about its AI chatbot, Bard, getting a wider release and new features—with a rollout across Europe (27 territories), plus the addition of Brazil: "Today we're announcing Bard's biggest expansion to date. It's now available in most of the world, and in the most widely spoken languages. And we're launching new features to help you better customize your experience, boost your creativity and get more done." Their updated system is available now, so users "can collaborate with Bard in over 40 languages." A spoken response function has been implemented which is advertised as being very "helpful if you want to hear the correct pronunciation of a word or listen to a poem or script. Simply enter a prompt and select the sound icon to hear Bard's answers."

Jack Krawczyk, Bard Product Lead, and Amarnag Subramanya, Bard's VP of Engineering made sure to mention that Google is covering its bases, since privacy issues have delayed Bard's ability to reach new places (now mostly in the past): "As part of our bold and responsible approach to AI, we've proactively engaged with experts, policymakers and privacy regulators on this expansion. And as we bring Bard to more regions and languages over time, we'll continue to use our AI Principles as a guide, incorporate user feedback, and take steps to protect people's privacy and data." The initial "trial" period was restricted to the USA and UK, when Google launched Bard back in March.

Meta Launches Threads to Take on Twitter

Mark Zuckerberg just announced the initial version of Threads, an app built by the Instagram team for sharing with text. Whether you're a creator or a casual poster, Threads offers a new, separate space for real-time updates and public conversations. We are working toward making Threads compatible with the open, interoperable social networks that we believe can shape the future of the internet.

Instagram is where billions of people around the world connect over photos and videos. Our vision with Threads is to take what Instagram does best and expand that to text, creating a positive and creative space to express your ideas. Just like on Instagram, with Threads you can follow and connect with friends and creators who share your interests - including the people you follow on Instagram and beyond. And you can use our existing suite of safety and user controls.

Google Will Use Your Data to Train Their AI According to Updated Privacy Policy

Google made a small but important change to their privacy policy over the weekend that effectively lays claim to anything you post publicly online for use to train their AI models. The original wording of the section of their privacy policy claimed that public data would be used for business purposes, research, and for improving Google Translate services. Now however the section has been updated to read the following:
Google uses information to improve our services and to develop new products, features and technologies that benefit our users and the public. For example, we use publicly available information to help train Google's AI models and build products and features like Google Translate, Bard, and Cloud AI capabilities.
Further down in the policy text Google has another section which exemplifies the areas of "publicly available" information they seek to scrape,
For example, we may collect information that's publicly available online or from other public sources to help train Google's AI models and build products and features like Google Translate, Bard, and Cloud AI capabilities. Or, if your business's information appears on a website, we may index and display it on Google services.

AI and HPC Demand Set to Boost HBM Volume by Almost 60% in 2023

High Bandwidth Memory (HBM) is emerging as the preferred solution for overcoming memory transfer speed restrictions due to the bandwidth limitations of DDR SDRAM in high-speed computation. HBM is recognized for its revolutionary transmission efficiency and plays a pivotal role in allowing core computational components to operate at their maximum capacity. Top-tier AI server GPUs have set a new industry standard by primarily using HBM. TrendForce forecasts that global demand for HBM will experience almost 60% growth annually in 2023, reaching 290 million GB, with a further 30% growth in 2024.

TrendForce's forecast for 2025, taking into account five large-scale AIGC products equivalent to ChatGPT, 25 mid-size AIGC products from Midjourney, and 80 small AIGC products, the minimum computing resources required globally could range from 145,600 to 233,700 Nvidia A100 GPUs. Emerging technologies such as supercomputers, 8K video streaming, and AR/VR, among others, are expected to simultaneously increase the workload on cloud computing systems due to escalating demands for high-speed computing.

Major CSPs Aggressively Constructing AI Servers and Boosting Demand for AI Chips and HBM, Advanced Packaging Capacity Forecasted to Surge 30~40%

TrendForce reports that explosive growth in generative AI applications like chatbots has spurred significant expansion in AI server development in 2023. Major CSPs including Microsoft, Google, AWS, as well as Chinese enterprises like Baidu and ByteDance, have invested heavily in high-end AI servers to continuously train and optimize their AI models. This reliance on high-end AI servers necessitates the use of high-end AI chips, which in turn will not only drive up demand for HBM during 2023~2024, but is also expected to boost growth in advanced packaging capacity by 30~40% in 2024.

TrendForce highlights that to augment the computational efficiency of AI servers and enhance memory transmission bandwidth, leading AI chip makers such as Nvidia, AMD, and Intel have opted to incorporate HBM. Presently, Nvidia's A100 and H100 chips each boast up to 80 GB of HBM2e and HBM3. In its latest integrated CPU and GPU, the Grace Hopper Superchip, Nvidia expanded a single chip's HBM capacity by 20%, hitting a mark of 96 GB. AMD's MI300 also uses HBM3, with the MI300A capacity remaining at 128 GB like its predecessor, while the more advanced MI300X has ramped up to 192 GB, marking a 50% increase. Google is expected to broaden its partnership with Broadcom in late 2023 to produce the AISC AI accelerator chip TPU, which will also incorporate HBM memory, in order to extend AI infrastructure.

ASUS Announces Chromebook CM34 Flip

ASUS today announced the all-new 14-inch, 16:10 Chromebook CM34 Flip, delivering an exquisite blend of powerful performance and versatility to empower both work and study. This stylish laptop features up to an AMD Ryzen 5 7520C processor, and WiFi 6 and a long-lasting battery, so it's well-equipped to breeze through everyday tasks anywhere.

The versatile 360° ErgoLift hinge means Chromebook CM34 Flip has the flexibility to function in a diverse array of modes, while the optional garaged stylus enables intuitive input to jot down notes or capture ideas. To top it all off, military-grade durability, one-touch fingerprint unlock and a physical webcam shutter for instant privacy offer peace of mind—at home, in the office or classroom, or exploring the world.

Samsung Launches 2023 Smart Monitor Lineup Globally

Samsung Electronics today announced the global launch of its full 2023 Smart Monitor lineup. The new M8, M7 and M5 Smart Monitors (Model Name: M80C, M70C, M50C) from Samsung enable users to tailor their monitors to their unique styles and needs, as they watch, play and work.

"We are raising the bar for Smart Monitors globally with our new lineup and especially our enhanced M8 model," said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. "Within a single monitor, users can enjoy the best of entertainment and gaming, productivity, design and personalized convenience and comfort."

Google Expands Flood Hub Platform's Global Reach

Natural disasters, like flooding, are increasing in frequency and intensity due to climate change, threatening people's safety and livelihood. It's estimated that flooding affects more than 250 million people globally each year and causes around $10 billion in economic damages.

As part of our work to use AI to address the climate crisis, today we're expanding our flood forecasting capabilities to 80 countries. With the addition of 60 new countries across Africa, the Asia-Pacific region, Europe, and South and Central America, our platform Flood Hub now includes some of the territories with the highest percentages of population exposed to flood risk and experiencing more extreme weather, covering 460 million people globally.

Ampere Computing Unveils New AmpereOne Processor Family with 192 Custom Cores

Ampere Computing today announced a new AmpereOne Family of processors with up to 192 single threaded Ampere cores - the highest core count in the industry. This is the first product from Ampere based on the company's new custom core, built from the ground up and leveraging the company's internal IP. CEO Renée James, who founded Ampere Computing to offer a modern alternative to the industry with processors designed specifically for both efficiency and performance in the Cloud, said there was a fundamental shift happening that required a new approach.

"Every few decades of compute there has emerged a driving application or use of performance that sets a new bar of what is required of performance," James said. "The current driving uses are AI and connected everything combined with our continued use and desire for streaming media. We cannot continue to use power as a proxy for performance in the data center. At Ampere, we design our products to maximize performance at a sustainable power, so we can continue to drive the future of the industry."

Steam Will End Google Analytics Integration By July

Valve's Steamworks Development team has reaffirmed, in an announcement earlier on this week, that the company is committed to protecting the privacy of its userbase: "Steam will continue to not share personally identifiable information. This approach to privacy means that some trade-offs have been made along the way that limits how specific some reporting can be. In most cases, it simply means that any traffic sources that are below a threshold of volume will get reported as "other". We intentionally don't collect or store demographic information about users such as age, gender, or race."

Valve has decided to drop its usage of Google Analytics as part of Steam's traffic monitoring package: "As of this coming July, Google will no longer operate Universal Analytics (UA), which is a third-party traffic reporting system that we've had available for measuring traffic sources to Steam store pages. Their announced replacement will be a system called Google Analytics 4 (GA4). You can read Google's help article about the topic." Valve has chosen to develop their own system instead of upgrading to the latest version of third-party software: "As time has gone on we've come to realize that Google's tracking solutions don't align well with our approach to customer privacy, and so with the migration to GA4 we've made the decision to end our support of Google's analytics systems on Steam. Instead, we're focused on building the most useful parts of aggregated reporting into Steam itself, as described above."

Beats Launches the Studio Buds + ANC TWS Earbuds

Beats today announces Beats Studio Buds +, an incredible addition to the Studio Buds lineup delivering balanced sound and enhanced features for both iOS and Android users. Now available in a gorgeous transparent look, Studio Buds + boast major improvements to Active Noise Cancellation (ANC), Transparency, call performance and battery life to deliver an exceptional true wireless experience. Beats Studio Buds + are available to order starting today in three stunning colors, Black/Gold, Ivory and Transparent, for $169.99 (US).

"As our fastest-selling product ever since its launch, Beats Studio Buds are beloved earphones for so many people around the world and we're thrilled to be taking them to the next level," said Oliver Schusser, Vice President of Beats and Apple Music. "With beautiful new colors to choose from and vast improvements to Active Noise Cancellation, Transparency, call performance and battery life, Beats Studio Buds + deliver an unmatched combination of fashion and function for both iOS and Android consumers."

Server Shipments to Fall an Estimated 2.85% YoY in 2023

TrendForce reveals that alongside the four major CSPs reducing their procurement volumes, OEMs like Dell and HPE have also scaled back their annual shipment volume forecasts at some point between February and April, predicting YoY declines of 15% and 12%, respectively. Furthermore, server demand in China is facing headwinds due to geopolitical and economic challenges. Consequently, TrendForce projects a downward revision in global server shipment volumes for this year—a 2.85% YoY decrease at 13.835 million units.

TrendForce emphasizes that the server market in 1H23 remains pessimistic, with 1Q23 shipments experiencing a 15.9% QoQ decrease due to off-season factors and end-user inventory adjustments. The expected industry boom in 2Q23 failed to materialize, leading to a modest QoQ growth estimate of only 9.23%. Persistent influences on server shipments include OEMs lowering shipment volumes, subdued domestic demand in China, and continuous supply chain inventory adjustments. ESG issues have also led CSPs to prolong server lifecycles and reduce procurement volume. Moreover, OEMs are lengthening supports period for older platforms as businesses seek to control capital expenditures, further contributing to market strain.
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