ID-COOLING today announced SE-226-XT ARGB and SE-226-XT BLACK CPU air coolers. Both coolers include the same black heatsink with 6 heatpipes and copper base. 120 mm ARGB fan and Black fan are used on ARGB / BLACK version respectively. SE-226-XT Series is designed to cool those processors with a TDP up to 250 W. Both models are built with a solid heatsink which is specially design with 100% RAM compatibility. Black coating is applied for a stealthy looking.

For SE-226-XT ARGB, the included 120x120x25mm fan is built with 2Ball bearing and has 8pcs rubber dampeners on all corners of both sides, running at 800 to 2000rpm with PWM support while pushing 56.6CFM air at maximum speed, noise level measured 16.2 to 31.5dB (A). For SE-226-XT BLACK, the included standard 120x120x25mm fan has 8pcs rubber dampeners on all corners of both sides, running at 700 to 1800rpm with PWM support while pushing 76.16CFM air at maximum speed, noise level measured 15.2 to 35.2dB (A).

According to the latest market pricing analysis conducted by 3DCenter, the falling GPU prices we reported two months ago are now in the midst of a reversal. The latest figures show an increase in average pricing for both AMD's RX 6000 series and NVIDIA's RTX 30-series graphics cards. The hike has been most felt on the NVIDIA camp, with average pricing increasing around 9%, while AMD graphics cards saw an increase of 6%. This places the latest pricing average for graphics cards from both companies at 59% above MSRP for NVIDIA, and 64% for AMD.

While the increase is still a far-cry from the ridiculous markups felt during the month of May (where NVIDIA graphics cards were being sold at an average 304% of their MSRP value and AMD's where going for around 202% of their MSRP), this trend reversal is a clear indicator of a continued inability to cater to the pent-up demand that's still being trickle-filled since the original release of these GPU families. And this happens despite numerous positive signals happening within the last few months, such as the crypto crackdown in China, which saw hundreds upon hundred of mining-bound graphics cards being resold towards the secondary market. Also of note for an eventual positive price action was the recent reduction in Ethereum profits for miners due to the implementation of Ethereum's EIP-1559 proposal - which has already seen 136,619 ETH being burned as a part of transactions run on the network - the equivalent of $433,768,155 at current ETH pricing. And with news that shipments of NVIDIA's RTX 3060 and 3060 Ti graphics cards will be halved throughout September, paired with a TSMC price hike for newly minted wafers, it seems that an upwards pressure on GPU pricing is inescapable.

As pressure mounts over Sony and Microsoft's (in)ability to deliver their current-gen PS5 and Xbox Series S|X consoles at a fast enough pace to satisfy demand, it seems that users now have yet another reason to throw their gamer hands up in the air in frustration. Stocks of new PS4 / PS4 Pro and Xbox One S|X have been increasingly harder to come by in recent times, and especially in the US, stock of the last-gen consoles on Amazon, Target, Walmart and GameStop is virtually non-existent. The only choice prospective gamers have is to find a second-hand last-gen console - and pricing on those seems to be (predictably) going up.

When one looks at it, it does make sense that last-gen consoles are also becoming hard to find, despite the fact that they haven't been discontinued yet. It all pertains to the finite resources at manufacturers' disposal. Even if there are no common components between last and current-gen consoles, the difficulties faced by the supply chain in procuring even raw materials for fabrication means that manufacturers have to prioritize resource allocation - and it seems obvious that both Sony and Microsoft would prioritize current-gen consoles over the alternative. The stock issues even extend to peripherals - controllers for Sony's PS4 are also out of stock, and while the PS5's Dual Sense sees healthy stock levels, that controller has no backwards compatibility, meaning that users looking for a replacement or additional PS4 controller have to make do with either used ones or third-party alternatives. As for Xbox controllers, fear not - they're in stock, for both current and last-gen systems.

The German media outlet, 3D Center, has today published an updated report for July, measuring graphics card pricing in Germany and Austria, showing some pretty interesting results. The report is only measuring the pricing index of these two countries and their retailers, so it does not apply to other regions. An interesting discovery is that GPU prices have now hit the lowest point since February of this year when the sharp price incline started. At the time of reporting, GPU prices are exaggerated by around 53% over the MSRP listed prices. Not only did the prices drop, but the supply of GPUs like AMD Radeon RX 6800, Radeon RX 6800 XT, and the NVIDIA GeForce RTX 3060 Ti became much better, as consumers can get their hands on these now.

When looking at the graph below, note that MSRP is listed as 100%, and the percentage shown is the increase over that MSRP. When it comes to complete price reduction to the MSRP, 3D Center expects it to happen in 3-4 weeks possibly. If current data is to be believed, MSRP is slowly decreasing and supply is increasing rapidly. For more details and per-card pricing situation, head over to 3D Center website here. Here is an important statement from 3D Center about the current situation:

3D Center (translated from German)Of course, this means that current street prices for graphics cards are (mostly) still exaggerated - and above all that this is the worst possible time to buy a graphics card. Because the (now clearly verifiable) tendency points to clearly lower graphics card prices in the next few weeks, with a similar pace, street prices at list price level could be in sight in 3-4 weeks. It is possible that there will be a certain braking effect in the downward price movement beforehand - but at least the way up to that point should definitely be taken with you. Apparently the delivery quantities are currently sufficient, maybe the need is a bit lower because of the summer times (and no longer available on the part of the crypto miners)so that retailers receive more cards than they sell. Since the retailers usually bought their cards from the distributors at an exaggerated price, the big game is now about who can get rid of the expensive stock goods in time to make a profit at all in the face of constantly falling sales prices.

LIAN LI Industrial Co. Ltd., a leading manufacturer of aluminium chassis and PC accessories, announces the SP750, a fully modular SFX size PSU. Perfect for power-hungry small form factor builds, the new 750 watt PSU features reliable Japanese capacitors, an 80 PLUS Gold certification, and a 5-year warranty. Built in a sleek and classic brushed aluminium housing with braided cables, the SP750 also runs quietly with its ZERO RPM mode under 40% load.

LIAN LI features an elegant and classic-looking SFX PSU with a brushed aluminium finish and braided modular cables, giving users the flexibility to utilize only the necessary cables to power their PC components, the flexible and braided motherboard, CPU, and PCIe cables enhance the system's aesthetics.

LIAN LI Industrial Co. Ltd., a leading manufacturer of aluminium chassis and PC accessories, announces the ODYSSEY X, available in full black, and silver/black. The open airflow full tower is built with high-quality aluminium featuring a sandblasted anodized finish with innovative folding glass panels and modular frame, allowing easy transformation to achieve 2 distinctive looks and 3 configurations. Built to house large components, the Odyssey X is geared towards water cooling enthusiasts demanding nothing but the best in quality.

The ODYSSEY X is delivered in Dynamic mode straight out of the box, and includes the accessories needed to transform into either a Dynamic-R (rotate) mode for a chimney style setup, or Performance mode for a complete change in orientation and increased airflow. To achieve this level of transformation, each part of the ODYSSEY X has been engineered to serve multiple purposes. The dark-tinted left and right side glass panels feature an edge and hinge design that makes them compatible in both Dynamic and Performance modes while completely transforming the look. When in Performance mode, the same panel design allows for more air circulation in the case, improving the thermal performance of the ODYSSEY X.

NVIDIA today has officially announced what we have gotten to know through sheer power of will, speculation, and leaks. The company took to a blog post to announce a new, revised lineup of RTX 30-series graphics cards, spanning from the RTX 3060 all the way to the premium RTX 3080 graphics card. All of these will now ship with a new silicon revision (the last 0 has been replaced with a 2, so we're now looking at GA102-202, GA04-302, etc.). LHR effectively halves each of these graphics cards' output in Ethereum mining, which is currently the greatest driver behind mining (and scalping) acquisition of graphics cards.

NVIDIA has also clarified that AIB partners will be clearly labeling their graphics cards with stickers denoting their "LHR" nature, both in the box and card itself, so that customers can know with utmost certainty what they are actually acquiring - though this only applies to newly-manufactured graphics cards, and not to the ones already in the retail channel, for obvious reasons. We are thus looking at a situation where we can find ourselves with two secondary markets for NVIDIA's RTX 30-series cards: one for miners, with non-LHR graphics cards and sold at much-inflated prices, and LHR-cards which should be in keeping with their MSRP - eventually. It remains to be seen whether or not we'll have to cope with yet another scalping arms race for the LHR cards as well, since there is surely a significant market still hungering for the 30-series performance.

NVIDIA's latest series of RTX 30 series graphics cards continue to remain elusive more than eight months after their release thanks to a combination of global chip shortages, logistics delays, and mining demand. The pricing for the latest generation graphics cards from various European retailers has been compiled and analyzed by 3DCentre and it paints a gloomy picture for gamers. The RTX 3080 now retails for 2999€ or 317% higher than the MSRP of 719€, other RTX 30 series cards saw price increases between 107% - 204%. This trend isn't exclusive to team Green with AMD's RX 6000 series also seeing significant price increases with the average price for an RX 6800 reaching 159% of MSRP at ~1600€, while other cards in the lineup see increases between 70% - 100%. The complete price history for all the cards tracked can be found at the source below. We don't see these prices falling significantly anytime soon unless there is a large drop in mining demand or a significant production increase.

The global supply of semiconductor processors has been at risk lately. Starting from GPUs to CPUs, the demand for both has been much greater than the available supply. Manufacturing companies, such as TSMC, have been expanding capacities, however, they have not yet been able to satisfy the demand. We have seen the results of that demand in a form of the scarcity of the latest generation of graphics cards, covering NVIDIA's GeForce RTX 3000 series Ampere, and AMD' Radeon RX 6000 series Big Navi graphics cards. Consumers have had a difficult time sourcing them and they have seen artificial price increase that is much higher than their original MSRP.

However, it doesn't seem like the situation will improve. According to the latest reporting from Bloomberg, the next victim of global chip shortage is... you guessed it, your home internet router. The cited sources have noted that the waiting list to get a batch of ordered routers has doubled the waiting time, from the regular 30 weeks to 60-week waiting time. This represents a waiting list that is more than a year long. With the global COVID-19 pandemic still going strong, there is an increased need for better home router equipment, and delays can only hurt broadband providers that supply routers. Taiwan-based router manufacturer Zyxel Communications, notes that the company has seen massive demand for their equipment. Such a massive demand could lead to insufficient supply, which could increase prices of routers well above their MSRP and bring scarcity of them as well.

HyperX, the gaming division of Kingston Technology Company, Inc., today announced the release of the refreshed HyperX ChargePlayTM Duo Controller Charging Station for Xbox. Tested and approved by Microsoft for guaranteed compatibility with the latest Xbox wireless controllers, the officially licensed ChargePlay Duo is designed to work with both the new Xbox Series X|S and legacy Xbox One wireless controllers. Gamers can fully charge their controllers in under three hours.

An environmentally-friendly accessory for dedicated Xbox gamers, ChargePlay Duo includes two 1400mAh rechargeable battery packs to eliminate the need of buying AA batteries. This new charging station also includes charge-through battery doors for both Xbox Series X|S and Xbox One wireless controllers, allowing users to charge the controller without removing the battery pack.

Intel has apparently begun discounting its desktop CPUs, perhaps in a bid to try and maintain market share earning momentum the company garnered in the last few months. As AMD struggles to keep up with consumer demand for its latest Ryzen 5000 series, Intel looks to be capitalizing on its vertical integration (as well as the fact that Intel owns its own fabs and fabricates in a more than mature 14 nm process). A interesting move by the blue giant, who has generally opted out of a price reduction strategy - a move that might make Intel look on the back foot, and as an alternative budget brand, to the incommensurately smaller AMD.

Various retailers have been carrying Intel inventory with much reduced prices over their official MSRP. Amazon, for example, is offering the Intel Core i7-10700K for $344, down from its average pricing of $383. In the same retailer, the iGPU-less i7-10700F processor is down from $315 one month ago to just $229. Odds are that this is an Intel decision because if one considers the amount of demand on PC products and components due to COVID-19, it's very likely that consumers who can't get an AMD 5000-series CPU will still choose to purchase hardware - even if it has to be from Intel. So retailers eschewing part of their profits at a time like this seems slightly off-character.

Members form the UK Parliament are apparently preparing to introduce a bill that would regulate the scalping phenomenon that's being witnessed worldwide. According to Scottish politician Douglas Chapman, in an interview to IGN, "The issue of scalping first came up with constituents contacting me to explain their frustration about being unable to get hold of certain games consoles or computer components pre-Christmas." He then expanded on that by adding that "On investigation, we uncovered more details of the unscrupulous practice of 'scalping' by automated bots to bulk buy these goods and sell them on at inflated prices." Oh, and this bill is unlikely to pass, by the way.

Scalping, however, isn't done only in the UK; it's a pervasive international issue that crosses borders. And scalping, as it is known, is nothing but a form of speculation, which some might say is part of the backbone that keeps the world's capitalist blood pumping through the economy - some might even argue that scalping occurs directly due to mechanisms of supply and demand, and thus, isn't an unlawful activity in and of itself. Companies, corporations, and all other legal entities, however, have to adhere to strict anti-monopoly/anti-cartelization laws, which deal with the same base issue, although in another facet of it. The problem is that it appears that in some countries, speculation is regulated at the enterprise level, but not at the citizen level. And herein lies the crux of it.

The availability of NVIDIA's GeForce RTX 3000 series "Ampere" graphics cards has been a problem ever since it launched. High demand paired with insufficient supply has caused quite some disturbance in the supply chain and has caused the MSRP of the GPUs to increase. Firstly, we were promised that the situation would resolve around May when NVIDIA is expecting to match the supply with the demand. However, according to the recent report, that might not be the case. Alternate, a European retailer operating in Belgium, the Netherlands, and Germany, has spoken to NVIDIA about the supply of the GeForce RTX 3000 series Ampere graphics cards.

According to the retailer, the situation with the card is such that the availability is scarce. When it comes to the GeForce RTX 3090, there are very few deliveries, but only a few open orders. The RTX 3080 sees very few cards coming with many open orders. The RTX 3070 has few cards incoming, but few open orders. And last but not least, the RTX 3060 Ti has very few cards coming, and a moderately high amount of open orders. If you are aiming to buy a card, your best chances would be with RTX 3090 and RTX 3070, as they do not have such high demand. On the other hand, RTX 3080 and RTX 3060 Ti cards are almost impossible to source as they all have a big waiting list. Alternate says that they work on a "first in first out" principle of delivering cards to consumers, so if you are not on the list you are likely going to wait for even longer.

The prices of graphics cards have been perhaps the most controversial topic among PC enthusiasts lately. High demand and low supply of the latest generation GPUs have lead to the massive price increase over MSRP. Graphics card makers, AMD and NVIDIA, have already announced that this situation is not going to get better until March ends. However, there seems to be another possible issue appearing slowly on the horizon. According to the Chinese website MyDrivers, the prices of graphics cards are expected to increase thanks to the increasing prices of memory used in them, presumably including both the slower GDDR6 and the faster GDDR6X memory.

The source claims that the new memory price increase is going to take place after February 12th, when Chinese New Year ends. As both the NVIDIA GeForce RTX 3000 series Ampere generation and AMD Radeon 6000 series generation use GDDR6X and GDDR6 respectively, that means that the increased prices of these memory types could increase the MSRP, which is already above its original intent.

If anyone was looking to buy a new GPU in the past few months, the person is likely familiar with the situation we are in. It is now a fact that the latest generation of GPUs from AMD and NVIDIA are extremely hard to find, and when you come across one it is listed at some mind-blowing price. However, the makers of those GPUs, AMD and NVIDIA, are claiming that we are near the end of this situation and the things are going to be better shortly. And companies such as these two must reach out to consumers and try to satisfy their needs, even in the difficult situation that is going on now with the GPUs.

In the interview with The Verge, AMD has confirmed that it will be selling more Radeon RX 6800, Radeon RX 6800 XT, and Radeon RX 6900 XT graphics cards using its website, throughout Q1 of this year. The company claims that it will try to supply as many customers as possible, without any exact figures. When it comes to NVIDIA, the company has commented that the situation will likely resolve sometime at the end of Q1, meaning that in March things should return to normal. The company has also added that in the meantime consumers shouldn't expect to buy any of the GeForce RTX 3000 series graphics cards at their original MSRP. NVIDIA also continues emphasizing that the reason for such high prices is the high demand they are seeing, exceeding production capacity by far.

The major GPU releases in 2020 are all plagued by the same problem: good product, not enough stock. This has led to a perverse situation on the market: you can't just walk into your favorite store and purchase the product you want. This is a consequence of NVIDIA and AMD going to market with tiny volumes, and extremely optimistic MSRPs which opened up the market to the phenomenon of scalping. Scalpers are individuals, or groups, who buy up whatever little volume is available, often using sophisticated online shopping bots, and resell them at exorbitant premiums on marketplaces like eBay, for profit.

This system only works because there is zero retail stock available anywhere on the planet, and whatever volume comes in, is so low that it evaporates, often before hitting retailer shelves. The only way scalping can be defeated is for manufacturers to flood the market with large volumes of product that the scalpers cannot scale their purchases up to, and possibly for crypto-currency mining to become not worth it on the latest generations of graphics cards. Until these happen, marked-up pricing is an inescapable reality for consumers.

Alphacool presents a new Eisblock Aurora Acryl GPX-N cooler for the RTX 3070 Founders Edition graphics cards. The block offers outstanding cooling performance thanks to the full cover design. The new backplate, which is included with the coolers, also contributes to this. This stabilizes the graphics card and ensures an even contact pressure of the cooler. The cold plates are made of solid nickel-plated copper. The coolers cover all relevant components such as voltage converters and the graphics memory.

Yesterday, we have reported that ASUS is officially increasing the prices of their graphics cards and motherboards, due to increased component and logistics costs. What the company meant by that was not exactly clear to everyone, as it looked like the company has adjusted to the current market prices exceeding the MSRP of components like graphics cards. The GPUs are today selling at much higher prices compared to the original MSRP and it is representing a real problem for consumers. Today, we get to see what is the underlying problem behind the announcement we saw yesterday and if we are going to see more of that in the close future.

According to the New York Times, the Chinese import tariff exemptions have expired with the arrival of a new year (2021) and we can expect the tariffs to start from 7.5%-25%, which will massively increase component costs. A Reddit user has noted that MSRP will increase about $80 for every major GPU manufacturer like ASUS, GIGABYTE, PNY, Zotac, etc. so we are expecting MSRP adjustment from other companies to follow just like ASUS did. The import tariff exemptions are also supposed to increase MSRPs of other PC components like motherboards, SSDs, PSUs, cases... everything without exemption. As a product of a trade war between China and the Trump administration, it remains a question will these tariffs get easier shortly, so consumers can afford their desired components.

Michael Driscoll, an Oracle data engineer, has written a data scraper that runs through eBay listings for the latest hardware, comparing products with their sale price. The objective was to see just how pervasive scalping actually is, and to get a (flawed and incomplete, but still extremely interesting) outlook at the scalping ecosystem and their gains with the current hardware and console shortages. Driscoll analyzed sales for the Xbox Series X|S, the PS5 (discless and disc-based) as well as NVIDIA's RTX 30-series, AMD's RX 6000 series, and Zen 3 processors. There are some assumptions on the gathering and analysis of this data, but that is part of the beast.

The results are potentially desperation-inducing. AMD's Zen 3 CPUs have sold for sometimes 240% of their MSRP (looking at the biggest offender, the Ryzen 9 5950X. The RX 6800 XT graphics card has been selling for within an inch of 200% of its MSRP as well, with a median price over the past week set at $1247 (compare that to the $649 MSRP). The RTX 3080 has been selling at 180% of its MSRP for the past week, but it has been moved at 220% of its MSRP before. The case repeats with several degrees of severity for the Xbox family and PS5 consoles.

The launch of the AMD RX 6800 and RX 6800 XT was plagued with a lack of availability and inflated prices. Retailers sold out of reference models almost immediately leading to price gouging and the launch of custom boards a week later did little to ease the situation. AMD has acknowledged the situation and is working with AIBs to achieve MSRP prices. In an unofficial comment to Hardware Unboxed, an AMD representative confirmed that they hoped to reach MSRP prices within 4 to 8 weeks for custom cards. The cards are currently selling for 100+ USD higher than their suggested retail prices at retailers across the globe so this news from AMD will be welcome for many.

LIAN LI Industrial Co. Ltd., a leading manufacturer of aluminium chassis and PC accessories, is proud to give GALAHAD AIO enthusiasts the opportunity to complete their builds with the ST120, available in packs of 3, in black and in white. In addition, LIAN LI launches the ARGB Cable Kit for LIAN LI ARGB devices to solve the issue of port scarcity on modern motherboards to connect all devices. Creating a unified look and solving the headache of interconnectivity has never been easier.

Now available separately from the GALAHAD AIO, the ST120 offers users a way to improve their system performance while getting a uniform look. The high static pressure ST120s are PWM fans which operate between 800 and 1900 RPM, and deliver a maximum airflow of 69.17 CFM and air pressure of 2.6 mmH20, making them ideal replacement fans for any AIOs capable of hosting 120 mm fans.

NZXT, a leading designer of intuitive software, hardware, and services for the PC gaming community, today announces an expansion of the Kraken X-3 RGB and Kraken Z53 expanding their existing line of AIO liquid CPU coolers. The NZXT Kraken X-3 family will introduce a new variant that will include NZXT AER RGB 2 fans for builders wanting to maximize RGB in their build. The Kraken X-3 series includes the improved iconic RGB infinity mirror design with an enlarged ring size. The cap is upgraded to be rotatable to ensure the correct orientation of the NZXT logo, accommodating more builders. With the newest 7th generation pump for Asetek, the Kraken X-3 RGB series has industry-leading cooling performance for your CPU.

The NZXT Kraken Z-3 series will now include the NZXT Kraken Z53 240 mm AIO in addition to the previously released 280 mm and 360 mm options. The NZXT Kraken Z-3 series is the perfect addition to any gaming battlestation. A beautiful 2.36"(60 mm) LCD screen provides unlimited visual customization, and is capable of displaying vital system health data as well as any custom image or animated GIF via NZXT CAM. With unparalleled aesthetics and performance, the Kraken Z-3 series is built with the 7th generation Asetek pump and provides builders the opportunity to express themselves in an all-new way while keeping their CPU temps cool.

PowerColor, the creator of the iconic "Red Devil" flagship designs of AMD Radeon graphics cards, has today posted a teaser for the upcoming Radeon RX 6800 XT GPUs. With their custom PowerColor Radeon RX 6800 XT Red Devil graphics card, the company is bringing consumers their best engineering and design. Today, we are getting the first glimpse of what is to come. Pictured below is a backside of the GPU, with a dark metallic backplate, illuminated by the Red Devil logo. The teased picture shows a bit more of the card as well, where we can see the printed Red Devil logo. This custom design is expected to be a triple-slot and triple-fan design. With AMD reference designs being priced at an MSRP of $649, this custom card is possibly going to be pricier. Below you can see that the Red Devil has awoken amid the wait for custom cards to arrive:

Recently, it has been brought to light that a particular seller on Ebay was selling price-hiked MSI RTX 30-series graphics cards - such as the RTX 3080 Gaming X Trio - well over MSRP ($1,359 for an RTX 3080, compared to NVIDIA's $699 and MSI's $799). A more attentive look at the seller, identified as Starlit Partner, reveals that they carried only MSI-manufactured SKUs for NVIDIA's RTX 30-series, and was selling them, in most cases, as sealed and brand new. Now, scalping of NVIDIA's latest graphics card series has been thoroughly covered here on TechPowerUp; however, suspicions of ties between Starlit Partner and MSI itself, and the suggestion that this was a coordinated move in order to sell RTX 30-series inventory at marked-up pricing, deserves a longer appraisal.

As soon as the suspicion was posted in the Internet, some users donned their detective cloaks and went digging for more information, and confirmed the ties to MSI. However, MSI has already issued a statement on the issue, clarifying the scenario we were faced with. Indeed, MSI has ties to Starlit Partner, as they themselves acknowledge - the later is an individual sales subsidiary working under MSI. However, MSI further explains in the statement that Starlit Partner is tasked with the sale of refurbished items and excess inventory - and that they should never have had access to NVIDIA's RTX-30 series graphics cards in the first place. MSI launched an investigation that confirmed an error in inventory allocation allowed Starlit Partner to access inventory they shouldn't have had access to (without clarifying the error).