ASUS ROG Teases Collaboration with IKEA for Gaming Furniture

[btarunr]

ASUS Republic of Gamers teased what could possibly be a collaboration or broader strategic partnership with home furnishings giant IKEA for gaming-grade furniture. We imagine this could see ASUS ROG and IKEA design everything from gaming-grade chairs to couches, to desks, tables, or even knick knacks such as peripheral stands. ASUS could leverage IKEA's vast network of stores, coupled with its expertise in furniture packaging. ASUS did not elaborate on this teaser besides a "coming soon" disclaimer. The catchphrase "Welcome Gaming Home" is also teased. We also know this isn't a regional collaboration since it's teased by the global Twitter handle of ASUS ROG.



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[Vayra86]

RöG

I can totally see it

 

[The Foldinator]

O my god... my furniture just screamed

 

[TheLostSwede]

RöG

I can totally see it

Ö is a letter in Swedish, not an O with two dots over it, just like Å and Ä are letters. I'm sorry the English alphabet is a bit limited, but there are plenty of languages that have more than 26 letters...
Rög on the other hand is not a word in Swedish, but it apparently means a clot in Hungarian...

 

[xkm1948]

Gaming mattress, enhance your gaming such as in-game endurance and luck in bed by 10%!

 

[kayjay010101]

RGB CABINET
RGB DESK
RGB COFFEE TABLE
RGB Köttbullar

 

[TheLostSwede]

RGB CABINET
RGB DESK
RGB COFFEE TABLE
RGB Köttbullar

That might improve their meatballs, as they are school meal quality...

 

[Verpal]

ROG RGB GAMING TOILET

There, I said it, ASUS will do it, considering that there must be some ULTRA HARDCORE GAMER out there.

 

[CrAsHnBuRnXp]

ROG RGB GAMING TOILET

There, I said it, ASUS will do it, considering that there must be some ULTRA HARDCORE GAMER out there.

The RGB uses ultraviolet colors to kill bacteria on/in the toilet/toilet bowl.

 

[TheLostSwede]

Some possible product names:

Krångla Gaming Chair
Trasig Gaming Table
Spikmatta Gaming Floor Protector
Knaster Gaming Headphones
Hackig Gaming Mouse
Trögt Gaming Keyboard
Brännande Gaming Mouse Mat
Modermodemet DIY Gaming PC
Nörd Gaming Glasses
Fläkten RGB fan
Vattenfall RGB AIO

 

[PLAfiller]

Well, previous tech collaborations of Ikea didn't go as planned....I mean the TV/bluetooth stuff is still funny Gaming furniture on the other hand might be the jackpot route. We will see, I like what Ikea does for the most part. My current PC desk is from Ikea.

 

[Tomorrow]

Ö is a letter in Swedish, not an O with two dots over it, just like Å and Ä are letters. I'm sorry the English alphabet is a bit limited, but there are plenty of languages that have more than 26 letters...
Rög on the other hand is not a word in Swedish, but it apparently means a clot in Hungarian...

But do swedes have Õ and Ü?

Regarding the announcement - i think it's actually good. I've been on the lookout for a gaming focused corner desk but there are none. Especially when it comes to verticality. The only one that IKEA currently produces is the FREDDE: https://www.ikea.com/us/en/p/fredde-desk-black-50219044/
But that's still too small for me and not a cornerdesk.

Mostly i see standard desks or electrically regulated desks that are still too small (and expensive). Cmon gimme something bigger. Nearly all of the desks are too small to fit a proper ATX case and 27" or larger monitor on top and have room left over for full size keyboard, mousemat and other stuff.

I would literally have to combine two desks together or build and submit my own CAD to some company to make one.

 

[TheLostSwede]

But do swedes have Õ and Ü?

Nope, we don't have those, nor do we have Ø or Æ, or the German ß.

 

[Vayra86]

Ö is a letter in Swedish, not an O with two dots over it, just like Å and Ä are letters. I'm sorry the English alphabet is a bit limited, but there are plenty of languages that have more than 26 letters...
Rög on the other hand is not a word in Swedish, but it apparently means a clot in Hungarian...

Thanks for setting me straight, it was inevitable

 

[TheLostSwede]

Thanks for setting me straight, it was inevitable

Didn't mean any offence, but it's just annoying when you see people using these letters as something they're not and they think it looks cool cause now it has some dots over a regular letter...

I'm not even sure most people know that the product names IKEA use are largely all Swedish words or place names, although there are even a few Norwegian ones these days and obviously a few that are named differently. They just sound funny and foreign to most people.

What bugs me more is when you see a coffee shop called Fika (a somewhat complex Swedish term for having a coffee/drink with something to dip in it, usually with colleagues or friends, but could also be a more informal business meeting and more), yet they offer no single Swedish item on the menu. In fact, there's a place called Fika Fika here and there was one called Baka Kaka (bake cake/cookie/biscuit/pastry) which seemed to be a pasta place...

 

[Vayra86]

Didn't mean any offence, but it's just annoying when you see people using these letters as something they're not and they think it looks cool cause now it has some dots over a regular letter...

I'm not even sure most people know that the product names IKEA use are largely all Swedish words or place names, although there are even a few Norwegian ones these days and obviously a few that are named differently. They just sound funny and foreign to most people.

You have to realize I think that in general, anything with a strangely pronounced O or U or A makes us think its coming from 'somewhere up there' Its a super lazy generalization, I think even knowing there is much more to it and there are lots of differences between the countries. Wouldn't take it too seriously, I hope you understand my first post totally wasn't serious either Its like you say, sounds funny & foreign.

 

[TheLostSwede]

You have to realize I think that in general, anything with a strangely pronounced O or U or A makes us think its coming from 'somewhere up there' Its a super lazy generalization, I think even knowing there is much more to it and there are lots of differences between the countries. Wouldn't take it too seriously, I hope you understand my first post totally wasn't serious either Its like you say, sounds funny & foreign.

You ought to like this then...

Å i åa ä e ö.

And in the river there's an island is pretty much the translation. Å is river in Swedish, Ö is island, I is in and the rest is dialect/sloppy speak.
People from Värmland speaks that kind of dialect and it's kind of hard for other Swedish people to understand, so this is part of a joke about a person from Stockholm that's up there somewhere asking for directions some years ago.

 

[Deleted member 24505]

i peed a little

 

[Deleted member 197223]

What is this? Röd, Grön och Blå? Hopefully they release decent tables like my glasholm that has been with me for over 10 years. Mäjbe vi vill gätt a Stockholm 1984 Ärrgebe gejming tejböl, höhöhö, dat wood be värru fanny.

 

[Cheeseball]

The Marcus MARKUS is technically a gaming chair already so expect rebrands lol

 

[RenegadePS]

Ö is a letter in Swedish, not an O with two dots over it, just like Å and Ä are letters. I'm sorry the English alphabet is a bit limited, but there are plenty of languages that have more than 26 letters...
Rög on the other hand is not a word in Swedish, but it apparently means a clot in Hungarian...

Nope.
Clot is more like alvadt. Its mean "blood clot", as a phase, if you separate the two word its not mean rög anymore.
Rög is clod of earth or nugget.


Dont use google translator..

 

[kiriakost]

IKEA this is full of Turkish rubbish and has a terrible reputation.
I can hardly see how ASUS will gain any benefit from such a partnership.

 

[KnightStorm]

RGB CABINET
RGB DESK
RGB COFFEE TABLE
RGB Köttbullar

Never again will you bump into furniture in the dark!

 

[Caring1]

Are the assembly instructions in Swedish?

 

[Ruru]

Ö is a letter in Swedish, not an O with two dots over it, just like Å and Ä are letters. I'm sorry the English alphabet is a bit limited, but there are plenty of languages that have more than 26 letters...
Rög on the other hand is not a word in Swedish, but it apparently means a clot in Hungarian...

Just like Finnish as we use exactly the same alphabet.