ASUS ROG Joins the Expensive Cables Club with ROG CAT7 Cable

[zlobby]

For the sort of idiots who would waste money on this utterly pointless cable, it's all about the premium experience and a colour-printed sleeve with ego-sating premium marketing blurb on it sure is unnecessary enough to qualify as premium, no matter how pointless it seems to most of us.

Hell, "unboxing videos" are a mainstream thing, somehow :|

I buy minimum-packaging OEM/bulk/SI stuff whenever possible as I tend to purchase parts for 6-20 builds at a time and it can take a minion (or worse - me personally) a whole day just to unpack components, sort the packaging for recycling, flatpack all of the cardboard, and take it down to the waste collection area. For patch cables it's usually a box of 100 cables with individual bags that contain 5 cables each and no further packaging other than a twisty-tie to keep them coiled neatly, though I doubt that's news to anyone here who's ever worked as a builder or sysadmin....

That's the most ASMR thing for me! Unboxing is giving me immense pleasure.

 

[bonehead123]

" A fool & his money are soon parted "
" Stupid is as stupid does "

'nuff said

 

[Dammeron]

Cat.7 cable with Cat.6 RJ45 plug...

I just payed for a similar, 10m S/FTP cable (so double shielding - foil and braid) around 13$.

 

[Selaya]

For the sort of idiots who would waste money on this utterly pointless cable, it's all about the premium experience and a colour-printed sleeve with ego-sating premium marketing blurb on it sure is unnecessary enough to qualify as premium, no matter how pointless it seems to most of us.

Hell, "unboxing videos" are a mainstream thing, somehow :|

I buy minimum-packaging OEM/bulk/SI stuff whenever possible as I tend to purchase parts for 6-20 builds at a time and it can take a minion (or worse - me personally) a whole day just to unpack components, sort the packaging for recycling, flatpack all of the cardboard, and take it down to the waste collection area. For patch cables it's usually a box of 100 cables with individual bags that contain 5 cables each and no further packaging other than a twisty-tie to keep them coiled neatly, though I doubt that's news to anyone here who's ever worked as a builder or sysadmin....

look at the bright side of it you can now join the elusive ROG club by spending just $22!

 

[InVasMani]

I can't wait to see what ASUS charges for a ROG CAT8 3m.

 

[Makaveli]

lmao this is for foolish gamers to buy.

like buying Monster HDMI cable at best buy...

 

[koaschten]

I could get behind that cable if it was for a show build. It is nicely sleeved after all.

 

[Makaveli]

I could get behind that cable if it was for a show build. It is nicely sleeved after all.

Does anyone really look at network cables in a show build?

 

[zlobby]

Cat.7 cable with Cat.6 RJ45 plug...

I just payed for a similar, 10m S/FTP cable (so double shielding - foil and braid) around 13$.

It's not even right to call it RJ45 but that stuck a long time ago and it's how everyone calls it today.

lmao this is for foolish gamers to buy.

like buying Monster HDMI cable at best buy...

All other (perfectly valid) things aside, why can't a guy just complete their ROG theme?

I've seen far more ridoncolous things that went under the radar but somehow a branded Eth cable drove everyone nuts?

 

[Makaveli]

It's not even right to call it RJ45 but that stuck a long time ago and it's how everyone calls it today.


All other (perfectly valid) things aside, why can't a guy just complete their ROG theme?

If one has ROG theme they are trying to accomplish and don't mind spending the money all the power to you.

 

[Mistral]

What? Not gusty enough to go CAT8, Asus?

 

[Chrispy_]

look at the bright side of it you can now join the elusive ROG club by spending just $22!

"Bargain!"

 

[SAL9000]

$37 for an Ethernet cable yeah that's nothing, how about this
https://audiobacon.net/2019/11/02/the-jcat-signature-lan-a-1000-ethernet-cable/

 

[LabRat 891]

Not to defend Asus' overpricing (considering Monoprice exists) but:
"CAT 7 isn't recognized by the TIA/EIA as part of the Ethernet standard and offers no real world benefits over CAT 6A on a 10 Gbps or slower network."
True, but also extremely deceptive and misleading!
CAT7 was 'made' before CAT6A was ratified. TIA/EIA indeed did not ever ratify CAT7 as a standard. HOWEVER, CAT7 was developed not 'in theory' but in real world testing and development. Not only has it been lab-proven to be sufficient for 40gb/s and greater (over some distance), the 'non-standard' includes both individual twisted pair shielding, and overall cable foil+mesh shielding. All (to spec) CAT7 rejects interference far better than UTP CAT6A. when I ordered a 1000ft spool for wiring my house CAT7 SF/FTP (mesh Shield + Foil overall/Foil shield on ea. Twisted Pair) was more affordable and far more available than equivalently shielded CAT6A. It is also immensely more affordable than CAT8 if you're trying to 'future proof' your install as much as money allows.
One could argue "No real world benefit below 10gbps", but most haven't recognized or been dealing with interference and inductance problems in the homespace for years. EMI and RFI are 'real world' problems; shielding benefits mitigation. HAMs and industrial automation technicians should also understand the Real World Benefits of shielded lines.

 

[Yrd]

Love the titles of the recent articles from TheLostSwede

The most ridiculously priced networking cables are the snake oil ones that audiophiles buy and are sold, I don't know how I stumbled across them, but a few weeks ago I was on an "audiophile" equipment site, and they literally wanted about $300 for a 1 meter network CAT6 cable, but that's not even the best part.... They claimed it had to be used in a certain direction to get the best experience... Can you believe that?

Here you go, 1200 euros for 2 meters:

https://jcat.eu/product/signature-lan-cable/

I'm truly dumbfounded.

"Most likely the best sounding Ethernet cable available."
In stock

They have a 250 euro sata cable. This place is awesome.

 

[efikkan]

Thanks TPU for finally mentioning that CAT 7 isn't an Ethernet standard, this needs to be pointed out to be marketing BS in every product that advertises it.

There are many aspects of network cabling most people don't understand;
Firstly, the Ethernet cabling standards are set very conservatively, for operating whole bundles of cables in server racks full of electromagnetic noise. The Cat 6/6A standard doesn't even require shielding, so most Cat 6/6A cables far exceeds the requirements of the standards, and some does even meet the physical requirements of the Cat 8.1 standard, the only thing missing is the certification. The only difference between the Cat 6/6A Ethernet standard and the Cat 7 cable standard is the requirement of shielding and a different certification, where in Cat 6/6A the shielding is optional. Whenever you see Cat 7 "Ethernet cables", these are just rebranded Cat 6A S/FTP or F/FTP cables, with a premium price. For bulk cable, these days we can find decently priced Cat 6A S/FTP 23 AWG cable (good enough for 8.1), which will be good enough for 25 Gb speeds. There is no point in "future proofing" by buying the same cable with a different name. 22 AWG Cat 8.1 cable does exist, but the benefits of that will only come into play beyond 25 Gbps.

Secondly, for patch cables the bottleneck is nearly always going to be termination and physical damage to the cable and plugs. Many shielded patch cables these days are super stiff, and it takes very little to damage the plugs. If a patch cable is going to be exposed to physical stress regularly (like on a laptop), you'd be much better off with a soft cable with stress release than the cable with the highest rating.

Asus make them because idiots with money have proven that they'll willingly buy stupid shit they don't need, so it's hard to frown on Asus for catering to this market opportunity.

I'm not so sure Asus even makes them, probably just some rebranded OEM junk done by a third party. And considering buying decent patch cables cost like $2, and they still make good money on that, they probably cost like $0.2 to make. It's just pure profits.

 

[StaticVapour]

Love the titles of the recent articles from TheLostSwede

The most ridiculously priced networking cables are the snake oil ones that audiophiles buy and are sold, I don't know how I stumbled across them, but a few weeks ago I was on an "audiophile" equipment site, and they literally wanted about $300 for a 1 meter network CAT6 cable, but that's not even the best part.... They claimed it had to be used in a certain direction to get the best experience... Can you believe that?

Here you go, 1200 euros for 2 meters:

https://jcat.eu/product/signature-lan-cable/

I would like to have my ones and zeroes served without harshness and in precise soundstage with rich texture

I'm laughing my ass off

 

[Valantar]

I would like to have my ones and zeroes served without harshness and in precise soundstage with rich texture

I'm laughing my ass off

Hey man, you can't put a price on the tone or timbre of that digital signal. In my experience, the internet is a much warmer and friendlier place once you upgrade to a high quality ethernet cable. Just a cozy, friendly place, no hate or stupid arguments, just infinite warmth and a friendly tone. The wider soundstage also makes it much easier to distinguish between people on forums and social media - it's like they're each positioned precisely around you. Who wouldn't pay $1000/m for that?


Again, I seriously hope this isn't necessary, but:
/s

 

[StaticVapour]

Hey man, you can't put a price on the tone or timbre of that digital signal. In my experience, the internet is a much warmer and friendlier place once you upgrade to a high quality ethernet cable. Just a cozy, friendly place, no hate or stupid arguments, just infinite warmth and a friendly tone. The wider soundstage also makes it much easier to distinguish between people on forums and social media - it's like they're each positioned precisely around you. Who wouldn't pay $1000/m for that?


Again, I seriously hope this isn't necessary, but:
/s

Damn, don't forget that you have to lay the cable straight as possible. Otherwise all your bits will get scrambled in unexpected loop or 90º bend..

Whoa only $1000/m, what a bargain!

no need for /s

 

[Prima.Vera]

This is old news already. Forget Cat7 NTP cable.
Welcome to Cat 8 NTP cable, cheaper and faster; So they say...:
https://www.amazon.co.uk/Primewire-Ethernet-Standard-Gigabit-Shielding-black/dp/B0873CWXQL?th=1

 

[efikkan]

Damn, don't forget that you have to lay the cable straight as possible. Otherwise all your bits will get scrambled in unexpected loop or 90º bend..

Whoa only $1000/m, what a bargain!

Then how do you deal with all those twisted 1s and 0s from the twisted pairs? Use a flat cable for a more natural sound?

But if you want to truly go premium, at only $10.000/m, I have the only product on the market hand-terminated with love by me, fully compatible with military grade encryption™, and 100% compatible with all the cat videos on YouTube.

 

[newtekie1]

And for 99% of home users this cable won't make any bit of difference over a Cat5e cable.

 

[chrcoluk]

What next? ASUS to enter the keyboard and mouse market?

 

[bonehead123]

This whole thread is making me rotflmao.....

IMHO, cables (of any kind) are soooooo 1960's-ish.....

I've been sending & receiving my data at a gazillion q-bits per nansecond, over my invisible, dilithium-powered quantum picobit lightwave network for almost 40 years now..... too, hahahaha

 

[Valantar]

Then how do you deal with all those twisted 1s and 0s from the twisted pairs? Use a flat cable for a more natural sound?

But if you want to truly go premium, at only $10.000/m, I have the only product on the market hand-terminated with love by me, fully compatible with military grade encryption™, and 100% compatible with all the cat videos on YouTube.

Hey now, there's no reason to be ridiculous. We all know NICs pre-twist the 1s and 0s in the opposite direction of the twists in the cabling so they come out straight. That's why flat cables are so unreliable, and why good NICs have cable length detection - to correct for the precise amount of twisting for any given length. Duh.