• Welcome to TechPowerUp Forums, Guest! Please check out our forum guidelines for info related to our community.

Microsoft Tech Chief Prefers Using NVIDIA AI GPUs, Keeping Tabs on AMD Alternatives

T0@st

News Editor
Joined
Mar 7, 2023
Messages
2,077 (3.31/day)
Location
South East, UK
Kevin Scott, Microsoft's chief technology officer was interviewed at last week's Code Conference (organized by Vox Media), where he was happy to reveal that his company is having an easier time acquiring Team Green's popular HPC GPU hardware: "Demand was far exceeding the supply of GPU capacity that the whole ecosystem could produce...That is resolving. It's still tight, but it's getting better every week, and we've got more good news ahead of us than bad on that front, which is great." Microsoft is investing heavily into its internal artificial intelligence endeavors and external interests alike (they are a main backer of OpenAI's ChatGPT system). Having a healthy budget certainly helps, but Scott has previously described his experience in this field as "a terrible job" spanning five years of misery (as of May 2023).

Last week's follow-up conversation on-stage in Dana Point, California revealed that conditions have improved since springtime: "It's easier now than when we talked last time." The improved supply circumstances have made his "job of adjudicating these very gnarly conflicts less terrible." Industry reports have Microsoft secretly working on proprietary AI chips with an unnamed partner—CNBC pinpointed Arm as a likely candidate—Scott acknowledged that something is happening behind-the-scenes but it will not be ready imminently: "I'm not confirming anything, but I will say that we've got a pretty substantial silicon investment that we've had for years...And the thing that we will do is we'll make sure that we're making the best choices for how we build these systems, using whatever options we have available. And the best option that's been available during the last handful of years has been NVIDIA."




Despite outlining a major reliance on the market leader, Scott's department has kept an eye on developments chez AMD: "They're making increasingly compelling GPU offerings that I think are going to become more and more important to the marketplace in the coming years." Scott declined to comment on how easy or difficult it would be to integrate AMD Accelerators into the current Microsoft infrastructure, but kept possibilities open with an ending quip: "competition is certainly a very good thing." The mere mention of potentially utilizing Team Red technologies resulted in some buoyant US market numbers—CNBC reported that: "Shares of AMD rose almost 5% Thursday, a day after Microsoft's technology chief said the chipmaker is bolstering its position in artificial intelligence, where NVIDIA dominates."

View at TechPowerUp Main Site | Source
 

Space Lynx

Astronaut
Joined
Oct 17, 2014
Messages
17,212 (4.66/day)
Location
Kepler-186f
of course he does, M$ needs to harvest my soul through data as much as it possibly can to sell to marketing agencies without my consent through tricky settings privacy navigation panels, just like everyone else to stay competitive.

plot twist, they ain't gettin shit from me boys!!!!

:rockout::rockout::rockout::rockout::rockout::rockout::rockout:

nor from @lexluthermiester
 
Joined
Dec 29, 2010
Messages
3,808 (0.75/day)
Processor AMD 5900x
Motherboard Asus x570 Strix-E
Cooling Hardware Labs
Memory G.Skill 4000c17 2x16gb
Video Card(s) RTX 3090
Storage Sabrent
Display(s) Samsung G9
Case Phanteks 719
Audio Device(s) Fiio K5 Pro
Power Supply EVGA 1000 P2
Mouse Logitech G600
Keyboard Corsair K95
They're getting tired of $40K gpus... ya don't say?
 
Joined
Oct 12, 2005
Messages
707 (0.10/day)
After gamers that want good cheap GPU from Nvidia so they can buy Nvidia GPU cheaper, Microsoft is now also doing it !


I guess it's the trend these days
 
Joined
May 3, 2018
Messages
2,881 (1.20/day)
Well until AMD actually ships MI300's it's no surprise anyone is preferring Nvidia hardware. Nvidia is doing well, but they will face a lot more competition from 2024 and not just from AMD or Intel. When the competition start selling AI accelerators that are faster for a lot less coin, people will take notice.
 
Joined
Dec 25, 2020
Messages
6,727 (4.70/day)
Location
São Paulo, Brazil
System Name "Icy Resurrection"
Processor 13th Gen Intel Core i9-13900KS Special Edition
Motherboard ASUS ROG MAXIMUS Z790 APEX ENCORE
Cooling Noctua NH-D15S upgraded with 2x NF-F12 iPPC-3000 fans and Honeywell PTM7950 TIM
Memory 32 GB G.SKILL Trident Z5 RGB F5-6800J3445G16GX2-TZ5RK @ 7600 MT/s 36-44-44-52-96 1.4V
Video Card(s) ASUS ROG Strix GeForce RTX™ 4080 16GB GDDR6X White OC Edition
Storage 500 GB WD Black SN750 SE NVMe SSD + 4 TB WD Red Plus WD40EFPX HDD
Display(s) 55-inch LG G3 OLED
Case Pichau Mancer CV500 White Edition
Power Supply EVGA 1300 G2 1.3kW 80+ Gold
Mouse Microsoft Classic Intellimouse
Keyboard Generic PS/2
Software Windows 11 IoT Enterprise LTSC 24H2
Benchmark Scores I pulled a Qiqi~
Joined
Aug 2, 2012
Messages
1,986 (0.44/day)
Location
Netherlands
System Name TheDeeGee's PC
Processor Intel Core i7-11700
Motherboard ASRock Z590 Steel Legend
Cooling Noctua NH-D15S
Memory Crucial Ballistix 3200/C16 32GB
Video Card(s) Nvidia RTX 4070 Ti 12GB
Storage Crucial P5 Plus 2TB / Crucial P3 Plus 2TB / Crucial P3 Plus 4TB
Display(s) EIZO CX240
Case Lian-Li O11 Dynamic Evo XL / Noctua NF-A12x25 fans
Audio Device(s) Creative Sound Blaster ZXR / AKG K601 Headphones
Power Supply Seasonic PRIME Fanless TX-700
Mouse Logitech G500S
Keyboard Keychron Q6
Software Windows 10 Pro 64-Bit
Benchmark Scores None, as long as my games runs smooth.
Joined
Mar 24, 2012
Messages
533 (0.12/day)
Well until AMD actually ships MI300's it's no surprise anyone is preferring Nvidia hardware. Nvidia is doing well, but they will face a lot more competition from 2024 and not just from AMD or Intel. When the competition start selling AI accelerators that are faster for a lot less coin, people will take notice.
this AI buzz has been going on since 2015 or so. nvidia start heavily focusing on it with their GP100 back in 2016. and since then there were also lots of other AI based company comes out and try to sell their AI hardware. nvidia able to sell their solution as expensive as they are because they were the only player in town that can give real solution. MI300 will not make other company to turn away from nvidia even if Mi300 is cheaper to be had.
 
Joined
Aug 20, 2007
Messages
21,459 (3.40/day)
System Name Pioneer
Processor Ryzen R9 9950X
Motherboard GIGABYTE Aorus Elite X670 AX
Cooling Noctua NH-D15 + A whole lotta Sunon and Corsair Maglev blower fans...
Memory 64GB (4x 16GB) G.Skill Flare X5 @ DDR5-6000 CL30
Video Card(s) XFX RX 7900 XTX Speedster Merc 310
Storage Intel 905p Optane 960GB boot, +2x Crucial P5 Plus 2TB PCIe 4.0 NVMe SSDs
Display(s) 55" LG 55" B9 OLED 4K Display
Case Thermaltake Core X31
Audio Device(s) TOSLINK->Schiit Modi MB->Asgard 2 DAC Amp->AKG Pro K712 Headphones or HDMI->B9 OLED
Power Supply FSP Hydro Ti Pro 850W
Mouse Logitech G305 Lightspeed Wireless
Keyboard WASD Code v3 with Cherry Green keyswitches + PBT DS keycaps
Software Gentoo Linux x64 / Windows 11 Enterprise IoT 2024
Joined
Jan 14, 2019
Messages
12,337 (5.76/day)
Location
Midlands, UK
System Name Nebulon B
Processor AMD Ryzen 7 7800X3D
Motherboard MSi PRO B650M-A WiFi
Cooling be quiet! Dark Rock 4
Memory 2x 24 GB Corsair Vengeance DDR5-4800
Video Card(s) AMD Radeon RX 6750 XT 12 GB
Storage 2 TB Corsair MP600 GS, 2 TB Corsair MP600 R2
Display(s) Dell S3422DWG, 7" Waveshare touchscreen
Case Kolink Citadel Mesh black
Audio Device(s) Logitech Z333 2.1 speakers, AKG Y50 headphones
Power Supply Seasonic Prime GX-750
Mouse Logitech MX Master 2S
Keyboard Logitech G413 SE
Software Bazzite (Fedora Linux) KDE
Did anyone else notice that in the section where he talks about Microsoft's own AI chip in the making, not a single benefit to the customer was mentioned? It's all about Microsoft. The ego some leaders in these companies have is astonishing!

Let’s even things out and give AMD 100% of the gaming GPU market.
Let's even things out and give me 100% of the profit. :p
 
Joined
Aug 20, 2007
Messages
21,459 (3.40/day)
System Name Pioneer
Processor Ryzen R9 9950X
Motherboard GIGABYTE Aorus Elite X670 AX
Cooling Noctua NH-D15 + A whole lotta Sunon and Corsair Maglev blower fans...
Memory 64GB (4x 16GB) G.Skill Flare X5 @ DDR5-6000 CL30
Video Card(s) XFX RX 7900 XTX Speedster Merc 310
Storage Intel 905p Optane 960GB boot, +2x Crucial P5 Plus 2TB PCIe 4.0 NVMe SSDs
Display(s) 55" LG 55" B9 OLED 4K Display
Case Thermaltake Core X31
Audio Device(s) TOSLINK->Schiit Modi MB->Asgard 2 DAC Amp->AKG Pro K712 Headphones or HDMI->B9 OLED
Power Supply FSP Hydro Ti Pro 850W
Mouse Logitech G305 Lightspeed Wireless
Keyboard WASD Code v3 with Cherry Green keyswitches + PBT DS keycaps
Software Gentoo Linux x64 / Windows 11 Enterprise IoT 2024
Did anyone else notice that in the section where he talks about Microsoft's own AI chip in the making, not a single benefit to the customer was mentioned? It's all about Microsoft.
This is typically the case of "shareholder PR pieces." They aren't written to target the customer.
 
Joined
Mar 29, 2014
Messages
481 (0.12/day)
Someone please explain to me how " it was easier getting Nvidia hardware during the supply chain backlogs" gets turned into Chief Tech prefers Nvidia AI GPU's." Did not see that statement anywhere in this article, except the headline.
 
Joined
Dec 25, 2020
Messages
6,727 (4.70/day)
Location
São Paulo, Brazil
System Name "Icy Resurrection"
Processor 13th Gen Intel Core i9-13900KS Special Edition
Motherboard ASUS ROG MAXIMUS Z790 APEX ENCORE
Cooling Noctua NH-D15S upgraded with 2x NF-F12 iPPC-3000 fans and Honeywell PTM7950 TIM
Memory 32 GB G.SKILL Trident Z5 RGB F5-6800J3445G16GX2-TZ5RK @ 7600 MT/s 36-44-44-52-96 1.4V
Video Card(s) ASUS ROG Strix GeForce RTX™ 4080 16GB GDDR6X White OC Edition
Storage 500 GB WD Black SN750 SE NVMe SSD + 4 TB WD Red Plus WD40EFPX HDD
Display(s) 55-inch LG G3 OLED
Case Pichau Mancer CV500 White Edition
Power Supply EVGA 1300 G2 1.3kW 80+ Gold
Mouse Microsoft Classic Intellimouse
Keyboard Generic PS/2
Software Windows 11 IoT Enterprise LTSC 24H2
Benchmark Scores I pulled a Qiqi~
When Nvidia users use AMD cards, there will be no more driver issues. As only nivida users experience AMD driver issue, despite that they don't own and AMD card.

That's some Olympics grade mental gymnastics... Have you even considered that a lot of people use Nvidia only and exclusively because the AMD drivers are a laughing stock?
 
Joined
Jun 18, 2015
Messages
575 (0.17/day)
That's some Olympics grade mental gymnastics... Have you even considered that a lot of people use Nvidia only and exclusively because the AMD drivers are a laughing stock?
Yeah yeah. , I bet they are the same iPhone users who always complain how bad Android phones are-were, before they upgraded from a 100$ Android phone to a 1000$ iPhone
 
Joined
Dec 25, 2020
Messages
6,727 (4.70/day)
Location
São Paulo, Brazil
System Name "Icy Resurrection"
Processor 13th Gen Intel Core i9-13900KS Special Edition
Motherboard ASUS ROG MAXIMUS Z790 APEX ENCORE
Cooling Noctua NH-D15S upgraded with 2x NF-F12 iPPC-3000 fans and Honeywell PTM7950 TIM
Memory 32 GB G.SKILL Trident Z5 RGB F5-6800J3445G16GX2-TZ5RK @ 7600 MT/s 36-44-44-52-96 1.4V
Video Card(s) ASUS ROG Strix GeForce RTX™ 4080 16GB GDDR6X White OC Edition
Storage 500 GB WD Black SN750 SE NVMe SSD + 4 TB WD Red Plus WD40EFPX HDD
Display(s) 55-inch LG G3 OLED
Case Pichau Mancer CV500 White Edition
Power Supply EVGA 1300 G2 1.3kW 80+ Gold
Mouse Microsoft Classic Intellimouse
Keyboard Generic PS/2
Software Windows 11 IoT Enterprise LTSC 24H2
Benchmark Scores I pulled a Qiqi~
Yeah yeah. , I bet they are the same iPhone users who always complain how bad Android phones are-were, before they upgraded from a 100$ Android phone to a 1000$ iPhone

If you're talking about performance, the fastest SoCs on Android flagships today are about the same level as the Apple A15 (used on the iPhone 13), or two generations out of date.

Software wise? Android will never compete with iOS's vertical integration. Hardware and software developed for each other. Not that it has to.

Point is, you're taking the typical AMD fan approach of: deny, stonewall, reject, deflect and ignore. AMD can never do wrong or ever be at any meaningful disadvantage, if that happened it's definitely because they're victims of some elaborate sham. Reality is quite different.
 
Joined
Dec 29, 2010
Messages
3,808 (0.75/day)
Processor AMD 5900x
Motherboard Asus x570 Strix-E
Cooling Hardware Labs
Memory G.Skill 4000c17 2x16gb
Video Card(s) RTX 3090
Storage Sabrent
Display(s) Samsung G9
Case Phanteks 719
Audio Device(s) Fiio K5 Pro
Power Supply EVGA 1000 P2
Mouse Logitech G600
Keyboard Corsair K95
Someone please explain to me how " it was easier getting Nvidia hardware during the supply chain backlogs" gets turned into Chief Tech prefers Nvidia AI GPU's." Did not see that statement anywhere in this article, except the headline.
Artistic license lol? Anyways MS has no balls. Elon does however and they state the exact reason they started the Dojo AI chip as to not subsidize a suppliers 70% margin. Oh this just hit Amazon is making their own AI chip. See what happens member jacket wearing Jen?
 
Joined
Jan 14, 2019
Messages
12,337 (5.76/day)
Location
Midlands, UK
System Name Nebulon B
Processor AMD Ryzen 7 7800X3D
Motherboard MSi PRO B650M-A WiFi
Cooling be quiet! Dark Rock 4
Memory 2x 24 GB Corsair Vengeance DDR5-4800
Video Card(s) AMD Radeon RX 6750 XT 12 GB
Storage 2 TB Corsair MP600 GS, 2 TB Corsair MP600 R2
Display(s) Dell S3422DWG, 7" Waveshare touchscreen
Case Kolink Citadel Mesh black
Audio Device(s) Logitech Z333 2.1 speakers, AKG Y50 headphones
Power Supply Seasonic Prime GX-750
Mouse Logitech MX Master 2S
Keyboard Logitech G413 SE
Software Bazzite (Fedora Linux) KDE
That's some Olympics grade mental gymnastics... Have you even considered that a lot of people use Nvidia only and exclusively because the AMD drivers are a laughing stock?
The last time this point of view had any validity was in the RX 5000 era. AMD drivers have been flawless since then. But an Nvidia-only user wouldn't know, right?
 
Joined
Jul 5, 2013
Messages
27,734 (6.67/day)
The last time this point of view had any validity was in the RX 5000 era. AMD drivers have been flawless since then. But an Nvidia-only user wouldn't know, right?
I've been using both for years and while there are the occasional glitches and bugs, drivers these days are generally high quality. I think people whine too much..
 
Joined
Jan 14, 2019
Messages
12,337 (5.76/day)
Location
Midlands, UK
System Name Nebulon B
Processor AMD Ryzen 7 7800X3D
Motherboard MSi PRO B650M-A WiFi
Cooling be quiet! Dark Rock 4
Memory 2x 24 GB Corsair Vengeance DDR5-4800
Video Card(s) AMD Radeon RX 6750 XT 12 GB
Storage 2 TB Corsair MP600 GS, 2 TB Corsair MP600 R2
Display(s) Dell S3422DWG, 7" Waveshare touchscreen
Case Kolink Citadel Mesh black
Audio Device(s) Logitech Z333 2.1 speakers, AKG Y50 headphones
Power Supply Seasonic Prime GX-750
Mouse Logitech MX Master 2S
Keyboard Logitech G413 SE
Software Bazzite (Fedora Linux) KDE
I've been using both for years and while there are the occasional glitches and bugs, drivers these days are generally high quality. I think people whine too much..
I use both myself, and I agree.
 

T0@st

News Editor
Joined
Mar 7, 2023
Messages
2,077 (3.31/day)
Location
South East, UK
Someone please explain to me how " it was easier getting Nvidia hardware during the supply chain backlogs" gets turned into Chief Tech prefers Nvidia AI GPU's." Did not see that statement anywhere in this article, except the headline.
Artistic license lol?
End of second paragraph. He simply said that NVIDIA's current crop of hardware is the best they have at the moment. That could change once Microsoft's own design joins the field, or AMD presents something sophisticated enough with the next-gen.
 
Joined
Dec 29, 2010
Messages
3,808 (0.75/day)
Processor AMD 5900x
Motherboard Asus x570 Strix-E
Cooling Hardware Labs
Memory G.Skill 4000c17 2x16gb
Video Card(s) RTX 3090
Storage Sabrent
Display(s) Samsung G9
Case Phanteks 719
Audio Device(s) Fiio K5 Pro
Power Supply EVGA 1000 P2
Mouse Logitech G600
Keyboard Corsair K95
End of second paragraph. He simply said that NVIDIA's current crop of hardware is the best they have at the moment. That could change once Microsoft's own design joins the field, or AMD presents something sophisticated enough with the next-gen.
Not having a choice is not a preference. Preferring to subsidize a suppliers 70% margin is not a positive lol.
 
Top