AMD RDNA 4 and Radeon RX 9070 Series Unveiled: $549 & $599

[Broken Processor]

The pricing is OK but only ok. 9070 should have been 499. OEMs will gouge the shit out of these.
If I can get a XT at MSRP I'll definitely buy one that has a water block released for it. It will be a decent upgrade for my 6800xt. But if they are hundreds above MSRP I'll not be touching as I'd consider that a side grade.

 

[dia6olo]

Nvidia dominates because their cards have historically been affordable enough and many gamers rock older gen cards. At $1K now for midrange ? Good luck with that . I expect in a few years if this trend continues that market to shift much more towards AMD / Intel. The average gamer does not own a $1K video card .

That is guaranteed to happen if nvidia keep conning their buyers with their fake everything.

 

[Jermelescu]

If the XTs will start at 650 euros Imma buy one even though I rarely play nowadays.

 

[springs113]

Nvidia dominates because their cards have historically been affordable enough and many gamers rock older gen cards. At $1K now for midrange ? Good luck with that . I expect in a few years if this trend continues that market to shift much more towards AMD / Intel. The average gamer does not own a $1K video card .

Don't forget to add that we don't own $10k PCs either. I may have a couple PCs totaling $10k+ but not 1. The most one of my PCs cost is 5,500 and that houses a threadripper cpu.

 

[halcyon]

Gimme double the VRAM, double the bandwidth at double the price, and I'll bite.

For me, now, not really gaming, thanks, but no thanks.

 

[El_Capitan]

I think AMD picked the safest price without really changing anything. They could have gone lower, but of course, they can just adjust the price lower in a few weeks after release like all the previous releases if they aren't selling. I think most people were wanting the 9070 XT for $450, and the 9070 for $350, which would allow AMD to gain back market share in lieu of revenue. The 9070 XT at $600 isn't something I'd pull the trigger for, but $450 would be a definitive yes, especially in this current crazy market. And the 9070 for $550 is terrible value, which just gets people to want to buy the 9070 XT, instead.

 

[Hyderz]

i predicted $729, glad i was wrong and $599 seems to be a good price and now lets hope the aib oc/fancy models dont price too high up

 

[kapone32]

So, exactly where most saw a realistically good price and for good performance also as 9070XT=5070Ti~7900XTX for much lower pricing. Availability will make or brake AMD's plan about gaining marketshare back. If they make plenty of those, the street prices will be kept close to MSRPs. In a month or so we will know better as for the first 1-2 weeks the scalpers will take advantage as usual.

Have not retailers have these cards since January?

 

[Mrgravia]

Pricing looks good, hopefully availability is there as well.

Hoping the 9060s turn out good as well.

 

[TheinsanegamerN]

$599 for the XT is amazing (provided there are models sold at this MSRP). $549 for the non-XT, though? Why even bother?

It's the same pricing game they played last generation, they want you to buy the more expensive parts so they jack up the price of lesser parts to make higher end parts look like a better deal.

 

[Jermelescu]

It's the same pricing game they played last generation, they want you to buy the more expensive parts so they jack up the price of lesser parts to make higher end parts look like a better deal.

Also probably the yields are so high that there aren't as many defective (non-XT) chips, and the production cost for AMD is the same for both of them.

 

[Auxityne]

Had a look around. Found a really cheap 5070 Ti for... $1,265.

I don't know how much stock they shoved into Micro Centers and elsewhere during the delay, but if the 9070 XT is anywhere near $599, that may be a good enough sell to enough people. (I wouldn't touch any of the 12VHPWR connector models, though, not until someone tears them down and sees how they're built.)

I still think I'll be happy with something like a 6750 XT for now, especially if I can catch a decent deal.

 

[kapone32]

Nvidia dominates because their cards have historically been affordable enough and many gamers rock older gen cards. At $1K now for midrange ? Good luck with that . I expect in a few years if this trend continues that market to shift much more towards AMD / Intel. The average gamer does not own a $1K video card .

Until someone shows me exactly how much of "markershare" is exactly not China, I will always look at that as a better explanation of how Nvidia has become so dominant. Remember the US Govt banned them from selling 4090s. Remember the TPU story that they shifted production to Eastern Markets? Remember by the time the ban was in place the 4090D had been created. Remember when the 4090 laptop launched and about 2 months later you could buy 4090M DGPUs on Ali Express? Remember that when Nvidia announced the 5090 they also announced the 5090D? Is China a Red Herring? Look up Steam users before and after the release of TW 3 Kingdoms.

Unfortunately the "marketshare narrative" is now supported by Steam Charts and they now have more credit than user reviews. It is also the community. I did an investigation and it did not take much to see that the tech media lean heavily into Nvidia. Let's use an example. Jays2Cents grew his channel on WaterCooling and used to recommend EK. What did we learn in that Company going nuclear? That he was owed by Ek allegedly $600,000. What do you have to do for someone to owe you $600,000 for what you say?

mod edit---- crap removed ----

I was not interested in this card, until AMD said that it was 40% faster at native than a 7900GRE. Why that is significant is that the 7900 cards all have the same GPU core. If the numbers are true these will be a huge hit at the prices. I won't pull the trigger this time but when that 32GB monster is available I will be upgrading.

 

[medi01]

AMD is not only king of CPU, no one else is even close.

AMD has 23% of consumer CPU market.

The pricing is OK but only ok. 9070 should have been 499.

It might be that XT pricing heavily cut into margins.

It also might be that 9070 is used as an upselling jumper.

 

[k0vasz]

non-XT 9070 is there for upselling the 9070XT - the 9070 is probably a binned version of the 9070XT, so for AMD, both cards cost the same, but they can earn more on the XT variant.

also, the non-XT is a perfect choice if you'd want to stay around 200W instead of 300W

 

[Durvelle27]

I need one of these in my life

 

[tussinman]

Only problem with the non-XT variant being so high is there's going to be a huge price gap between the 9060XT and 9070. Essentially nothing the $400s if both the x600 variants stay in the $300s

 

[dyonoctis]

Until someone shows me exactly how much of "markershare" is exactly not China, I will always look at that as a better explanation of how Nvidia has become so dominant. Remember the US Govt banned them from selling 4090s. Remember the TPU story that they shifted production to Eastern Markets? Remember by the time the ban was in place the 4090D had been created. Remember when the 4090 laptop launched and about 2 months later you could buy 4090M DGPUs on Ali Express? Remember that when Nvidia announced the 5090 they also announced the 5090D? Is China a Red Herring? Look up Steam users before and after the release of TW 3 Kingdoms.

Unfortunately the "marketshare narrative" is now supported by Steam Charts and they now have more credit than user reviews. It is also the community. I did an investigation and it did not take much to see that the tech media lean heavily into Nvidia. Let's use an example. Jays2Cents grew his channel on WaterCooling and used to recommend EK. What did we learn in that Company going nuclear? That he was owed by Ek allegedly $600,000. What do you have to do for someone to owe you $600,000 for what you say?

Do you know why Wizz uses DLSS as a reason? TPU were gifted Nvidia cards from PNY. Before that Wizz was one of the only reviewers that listed AMD software as a reason to buy AMD. After the PNY interaction that was replaced with DLSSand DLAA.

I was not interested in this card, until AMD said that it was 40% faster at native than a 7900GRE. Why that is significant is that the 7900 cards all have the same GPU core. If the numbers are true these will be a huge hit at the prices. I won't pull the trigger this time but when that 32GB monster is available I will be upgrading.

Nvidia marketshare reached very similar heights before the AI craze. Maxwell really did a number on AMD

 

[Broken Processor]

It also might be that 9070 is used as an upselling jumper.

They tried this last time and it failed the cards didn't sell until a pretty decent price drop.

 

[TheinsanegamerN]

Nvidia marketshare reached very similar heights before the AI craze. Maxwell really did a number on AMD
View attachment 387196

Maxwell was a perfect storm, a huge leap in efficiency AND max performance. Meanwhile, AMD rebranded their entire lineup, apparently assuming that nvidia would do the same.

It was a huge embarrassment. I'm told, however, that the poor sales were actually the fault of Jensen's mind control ray enforcing the mindshare of the green giant, and nothing to do with being non competitive.

 

[xorbe]

$599, but the manufs are currently addicted to adding $250 to msrp prices.

 

[Assimilator]

Saying things about me does not change the truth.

Please, do share with us this mythological "truth" that only you seem to be privy to.

They tried this last time and it failed the cards didn't sell until a pretty decent price drop.

And I rather suspect it'll be the same story this time. AMD just can't help themselves; the 5000-series is a once-in-a-decade product launch stumble from their biggest competitor and yet instead of going all-out on the killer sub-$500 price point, AMD is using "just $50 bucks more" psychology to try to convince buyers to step up to the more expensive (and profitable) SKU. Except... NVIDIA has all the latitude in the world to play with their cards' pricing, and AMD doesn't.

 

[BatRastard]

Sooooo, $700 for a white 9070 XT then ...

Gonna have to sell the 7900GRE ...

 

[medi01]

They tried this last time and it failed the cards didn't sell until a pretty decent price drop.

Jumper works if you are going to buy the base.

4080 didn't sell until disguised price drop with "super" either.

 

[INSTG8R]

Conclusion: "No DLSS, no buy"

I mean I’m native, pure raster no interest in RT or FSR but I had to admit FSR4 looked pretty damn good.