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AMD Pulls Hysterical Cape Verde Marketing Stunt

This is...

  • Cool!

    Votes: 58 65.2%
  • Lame!

    Votes: 31 34.8%

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    89

btarunr

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Reviewers who have probably received their AMD Radeon HD 7700 series samples by now, were taken aback when they found a prescription medication bottle in their packages. No NVIDIA-styled Press Deck booklet, or even former-ATI styled Ruby doll, but a medicine bottle, which reads "Verdetrol". The label directed them to insert the blue capsules inside it to the heat vents of the graphics card, when benchmarking, so it "acts as a performance enhancement".

The point in all this? Apparently AMD's Radeon HD 7770 features 1 GHz core clock speed out of the box, making it the first GPU ever to do so, and AMD wants to make a song and dance about it. What's more, AMD will use a special branding called "GHz Edition" to mark all its future SKUs that come with 1 GHz (or more) GPU core clock speed, indicating that AMD has more SKUs in the pipeline with ≥1 GHz core clock speed. It doesn't stop with this hysterical medicine bottle thingie, no sir, AMD even set up a teaser site dedicated to "Verdetrol".



View at TechPowerUp Main Site
 
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Verde is spanish for "green". :D
 
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Troll the Green company? lol what?
 
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AlienIsGOD

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I love the Canada shoutout on the bottle, Markham Ont FTW !!
 
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What is this exactly?
 
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Someday, on antiques roadshow...

Green stuff will prolly turn to green pus by then...darn!
 
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How about releasing some new drivers to fix the bugs before making lame crap.
 
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Hey wait...those are jellybeans!!

Ooooo I want one now!! I want to see what AMD tastes like!! :D
 

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AMD, im F*cking taking my hat off for this thing.

 
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In the last few monts AMD/ATI (i still call them that) definitely wins in the PR battle.
 

brandonwh64

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AMD need to inject some of that medicine in there CPU line.
 
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not to be confused with the french word 'merde' which i believe is how they say 'fosters beer'
 
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not to be confused with the french word 'merde' which i believe is how they say 'fosters beer'

You're thinking of "pisse de l'eau"
 
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this is what we need......

THAT is creative marketing at its best.....

not just some BS numbers!!!!

thank you amd!!!
 
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vampire clothing.


green vampire jellybeans.

Sucking the life out of Nvidia? :roll:

Now if only they could manufacture blue jellybeans and recoup some of these snowballs they started :banghead:
 
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AMD Viagra " When all else fails "
 
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And what does Cape mean? o_O

I was talking about their website "Verdetroll" = "Greentroll". Also (E)nvidia is spanish for "envy". They're just playing mind games. :)
 
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As a pharmacist this is just brilliant to me. Made my day.:laugh:
 
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