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The odds of Ubi behind behind it are slim to none. Considering the sheer money publishers spend on marketing, they'd probably pay native english speakers to post fake reviews and/or hire YouTubers/Streamers to give positive reviews (the latter they already have been doing for years). People just hate Ubisoft so much (and with fair reasoning) that they're attributing dodgy practice to them.
They could pay PewDiePie a few hundred thousand and that would probably net them more guaranteed sales than using some backwater Chinese/Russian fake review botnet.
EDIT: I'd go as far to say as this is purposefully being done to bring the game/publisher into a negative light. Astroturfing a bunch of blatantly fake positive reviews is a great way to bring Ubi's and AssCreed's image down.
To assume that you would have to assume that the majority of people skim more of the net than 95% of the population, and they don't, so the 5% of population that do, maybe 2% are gamers who will delve deeper to know that they are fake reviews.
Next lets assume there was a cost associated with this, and that cost had to be lower than the perceived benefit. So who would benefit from a lot of positive reviews, with a low cost to a minor amount of players who will actually know, and more importantly care about them being fake? Ahh, Ubisoft would. Do they have "enemy developers" who would do this to undermine them for a few thousand gamers VS the millions they will probably sell to console users, and average PC gamers? None stand out.
So for your idea to be true, there would have to be someone out there who is stupid enough to think that spamming some game title as positive in hopes that a few thousands angry gamers would not purchase it, and instead purchase something else...... well. It fails the razor test.