Intel held an event in Beijing last week to launch their new 8th Gen Intel Core mobile processors. As usual, PC and laptop manufacturers flocked to the venue to promote their latest gaming products. This time around, Dell single-handedly stole the spotlight. The company claimed that their gaming laptops were perfect for running multiple 'plugins' in PlayerUnknown's Battlegrounds. Ben Mansill from PC Authority was present during Dell's presentation, and this was what he had to say about Sally Zhang, the Account Director and assigned Dell spokesperson:
PC PowerPlay, popular Australian PC gaming magazine, reached out to Dell Australia for a statement, and the company replied with the following comment:
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"She spoke of how Chinese gamers are the most innovative and dominant in the world by using 'plugins' to, for example, run faster than other players, or blow up ten cars at a time, and that these top gamers can really use 8th-Gen power to 'run more plugins to win more at Chicken Dinner', and that the top players run the most 'plugins' so that's where 8th-gen Dell power gives them the gamer's edge. Behind her a video proudly shows various cheats in PUBG in action (they really like the one with the massively oversized gun and show that a lot), with the new Dell gaming laptops shown every few seconds while Sally told us that gamers should buy a Dell because they're better at running many plugins. Wow."
PC PowerPlay, popular Australian PC gaming magazine, reached out to Dell Australia for a statement, and the company replied with the following comment:
"Dell is fully committed to supporting fair play in online gaming. We do not encourage nor endorse any behavior that undermines fair gaming practices. Dell has a strong track record in partnering with gaming teams, aiming at providing world-class gamers with the ultimate experience. In an attempt to communicate the power of the new Dell G Series, inappropriate modification examples were used in Dell's product launch event in China last week. This does not reflect our global gaming culture or strategy. We condemn any modifications misused in gaming."
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