I don't have any problem with the fact that Epic Games are on EGS, Ubisoft on Uplay, EA Games on Origin etc. I think you don't remember where the PC gaming market was at the end of 2000s.
Half-Life: Alyx is exclusive on Steam ? Normal. Fortnite is exclusive on EGS ? Normal. FIFA on Origin, etc ? Normal. But lots of indie studios gain their name with Steam. Was Steam greedy ? I'm quite sure about it. Was Steam a real help to them ? I'm quite sure too.
But stealing work done by creating a community, a game greenlit by Steam etc with the fake 30 % argument is a piece of junk.
PC market will have a new winter soon, before everyone will servily take his subscription on a service or another.
And our market will be another console market. Maybe we deserve this by our complete lack of political consumer sense.
Wait,
stealing? Seriously? EGS is
paying developers to sell their games exclusively, either permanently or for a limited time. A developer owns their own game, as it is ultimately their work that has created the game in the first place. Sure, the community can provide a great deal of input, feedback, and invaluable testing, but they do not make the game, nor do they own it - the developer does. Deals like EGS's exclusivity deals removesa great deal of uncertainty for developers that have likely invested every cent they have plus loans and "investments" (typically loans by another name) yet have no guarantee that the game will sell at all. An EGS exclusivity deal can as such be a great help to smooth out the troubled post-launch period for any game that isn't a massive AAA franchise with guaranteed income.
You're welcome to think that moving a game off the platform where it spent its early access period is unfair to the community, and I can agree with you on that, but ultimately, the developer is the one with something on the line, and must as such do what they think is best for their continued operation and the success of the game. After all, it's rather detrimental for a game - even an offline, single-player one - if the developer goes under due to lackluster sales, and stops providing bug fixes and feedback, right? As for Steam's role in situations like this - they (barely!) built a framework for others to work within, and by virtue of their first mover advantage and dominant market position came with a built-in community. As for Steam Greenlight and similar features - most of those have been entirely community driven, with near zero input or effort from Valve. The amount of work Steam has done for community building is the absolute minimum expected, and their most recent moves are of course to pull back even more, trying to appear "neutral" in various situations while in reality just trying to not piss anyone off. While Steam was indeed the first viable online game distribution platform, gamers don't owe Steam anything. We have already paid them billions of dollars for the privilege.
There's no doubt that Steam by virtue of enabling digital distribution of games, and over time also other useful features, has enabled a lot of cool things in gaming. But taking this as meaning we owe them some sort of debt is fundamentally flawed logic. Steam has a long history of only giving back to both gamers and developers when they absolutely need to, and not a second earlier. They are notoriously slow, conservative, and hands-off in almost any situation. Sure, they have been first with a lot of features, like cloud saves, remote play, and so on, but again, pretty much
all of this is just because they are the biggest. And, of course, because they have a
massive cash hoard due to the massive margins they demand on anything they sell. Acting like gamers should be thankful to Steam and should somehow be loyal to them is an absurd idea.
The difference between Steam and Epic when it comes to exclusives is Steam doesn't force the exclusivity. They don't seek out games and pay them to come to Steam. It's up to the dev to put the game up only on Steam. They are free to put the game on Steam and Epic (On Steams end at least. Epic was the one to say no to the dev that told them I don't want exclusivity, but I'll gladly put them on both) or Gog, Uplay or Origin. (In fact, EA just came back to dual sale games on Origin and Stam.
As for publishers having their own storefronts, the argument there is the exclusives are their own games. They are not going after third party games.
You either don't understand how market forces work, or you're one of those fundamentally naive free-market liberalists who don't believe in real-world market forces to begin with, because otherwise, what you're saying makes no sense whatsoever. Steam doesn't
need to enforce any type of exclusivity, as they have >90% of the online games market. For all intents and purposes, before EGS any game that was sold on Steam was exclusive to steam in terms of sales. No other platform could compete whatsoever. This is how monopolies work, after all: through sheer size, momentum, mindshare and presence they force smaller actors out of the market entirely. They don't need to fight dirty (though they very, very frequently do, as Steam has a long history of doing), as they can just squeeze out any competition.
EGS's position is diametrically opposite from Steam's, and they must thus be judged by the context of their actions. Steam is an entrenched monopoly that has near-complete control over the gaming market. EGS wanted to be an alternative to this, yet started from scratch. Do you think EGS would have moved the needle even slightly if they just showed up and said "Hey, we have a games store too!"? Again: if you believe that, you are frighteningly naive. EGS needed something to make people notice them and force complacent customers to actually look other places than Steam for a game they wanted. After all, if you're used to buying all your games on Steam, do you google a game when you're looking to buy it? No, you search Steam for it, and thus buy it from Steam even if there are seven other stores also selling it. That is how Steam maintains its captive audience, through a feedback loop. I'll gladly admit that (timed or not) exclusives are a bit of a dirty tactic, but it isn't one that hurts consumers whatsoever (how would that hurt us? It's not like we're barred from buying or playing the game, nor like it becomes more expensive ...), and it
helps developers. For that kind of fight, tactics like that aren't just useful, they are a fundamental necessity. I also fully expect them to disappear entirely if EGS ever reaches a market share even remotely comparable to Steam. But as long as Steam maintains its >90% market share, something more than saying "we also exist, plz buy from us!" is necessary.
And yes, even "dirty" tactics like this
benefit gamers and developers both. The only ones losing out here are Valve and Epic - the former by (hopefully!) slowly losing their role as de-facto games monopolist, and the latter by draining their coffers to fight Valve. That is a type of fight in which everyone that matters wins, and I hope it continues on.