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HyperX and Champion Athletic Wear Announce RGB Reflective Gaming Wear

btarunr

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HyperX, the gaming division of Kingston Technology Company, Inc., today announced the HyperX x Champion Reflective Collection, an exclusive limited-edition apparel collection drop with Champion Athleticwear, makers of authentic athletic apparel since 1919. The reflective, logoed collection includes a black t-shirt and fleece hoodie, and for the first time, slides. The line features a unique heat transfer application that illuminates the design when reflecting light.

This is HyperX's first international apparel launch and it will be available in over 100 countries. The new collection features a custom logo treatment that utilizes custom reflective heat transfer application. The reflective logo treatment is designed to capture the brilliance of light and reflects light back to its source. The collection will be available online at Champion.com beginning July 9 at 8:00 a.m. PST.



"The first collaboration of the gaming-inspired capsule collection between HyperX and Champion was a runaway success," said Stephanie Winkler, strategic marketing manager, HyperX. "It was apparent the community craved more unique designs from the minds of HyperX and the Champion brand. With this newest collection we hoped to tap into that same spirit of classic design with an exclusive twist - this time featuring a custom reflective treatment which illuminates beautifully once light shines on it. This concept pairs especially well with the Cloud Alpha S headset and HyperX RGB peripherals, while maintaining a tasteful and timeless style that is synonymous with Champion Athleticwear's aesthetic."

The new HyperX and Champion collection is intended to provide fans with a stylish way to be their authentic self with freedom of expression through apparel and to display their passion, individualism and uniqueness.

"Champion Athleticwear is thrilled to partner with HyperX on this distinctive limited edition collection. This innovative design gives us a new way to connect with Champion fans who love gaming," said David Robertson, Director Champion Global Brand Marketing. "Through this partnership and expanded product line with HyperX, we look forward to further engaging with the gaming community."

The HyperX x Champion Reflective Collection will be available for purchase on July 9 through Champion.com. The clothing items in the line are available in a range of unisex sizes from S - XXL, with the cotton t-shirt retailing for $35 and the Powerblend fleece hoodie retailing for $80. The slides are available in Men's S - XL for $45. For more information on HyperX x Champion Reflective Collection availability, please visit the HyperX Collab page.

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Cheeseball

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Wow just when I thought that RGB was covered for everything related to PC and now clothes too priceless... Let's hope that they don't catch on fire in super hot climates.
 
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only one thing popped in my mind, why?.
 
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there's grown ass men buying gun skins in CS
I'd prefer this about a 1000x more
well.. those skins are there to support the "free to play" games. this on the other hand... anyway, i dont really care, to each his own.
 
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BTW, this is no RGB, it's just rainbow/holographic. Pretty old stuff. Give me one where I can set the reflective colors via phone. That would rock.
 
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BTW, this is no RGB, it's just rainbow/holographic. Pretty old stuff. Give me one where I can set the reflective colors via phone. That would rock.
Got it. I saw the hoodie in the picture and thought it was actually RGB.
 
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D

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It's not normal reflective material.
It's like a mirror with a slight diffuser.
 
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it Says "ASK MUMMY TO WARM WASH ONLY"
She would tell me t f right off, plus she looses socks and shrinks everything.

Nah I'd hand wash that top :p
 
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I guess it was only a matter of time...

Now.. give it to me. Immediately.



Oh.. my bad. Please.
 
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" Yo dawg heard you like RGB

Now you can wear RGB while you RGB "
 
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To be fair this is more accurate RBG than most of the LED lighting...
 
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I'm tellin' y'all, rgb for your turds is coming. Mark my words. It's only a matter of time before EVERYTHING has teh RGB :D :roll:
 
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Its like a thro back too the 80's , i want :D 1
 
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I see that putting "RGB" in the title worked it's magic. Well done.
 
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I'm tellin' y'all, rgb for your turds is coming. Mark my words. It's only a matter of time before EVERYTHING has teh RGB :D :roll:

Already exists.
 
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"athletic"... sitting on a chair and playing games. very athletic
what an absolute joke.
 
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