Yeah VIA has always had issues, same as the old SIS.
For what it's worth their gurlz of destruction gamer house didn't do very well in Quake 4. The whole thing was dumb. First, VIAs GPU was between an 8500gt and a 9400gt despite costing more and being less power efficient... none of the three could run Quake 4 at the needed FPS for competition. Next, Quake 4, well... it sucked. It ran like shit, played like shit, and it wasn't until a ton of modding that it was "good". The house was obviously as cash in on sex appeal and while the "gurlz" (why do that, just girls, or gals, who does this shit?) were good on the womens circuit the goal was to place them on the boys circuit. This resulted in a parade of fail and bad. Not only could the gurlz not compete on any real level the guys paid to train with them all of a sudden got crushed after by other guys they could beat. Que finger pointing. Was it the events, was it VIA, was it sexism, was it lack of training and mostly branding, was it just that the guys circuit inantely had more top talented players, was it that Quake 4 sucked? Or was it just that not a damn person involved in this thought a damn thing through beyond $$$$$. I'm going with the last. I've been involved in similar fiascos even in running gaming stuff where it all blew up into a glorious mess.
The funniest part is that this took out VIAs dreams of being a graphics card company. Maybe they should have put anime porn stickers on the graphics cards? Seems to work in Asian markets. Or I dunno rip off ASUS and just Gundam that shit up.
Back to the main topic. The issue is we are all going integrated SOCs sooner or later. The steam deck but scaled up or down is the future.