NVIDIA GeForce RTX 4070 Ti to Launch $100 Cheaper Than RTX 4080 12 GB

[btarunr]

A leaked NVIDIA company slide confirms that the upcoming GeForce RTX 4070 Ti graphics card will launch at a starting price of USD $799. This would put it $100 cheaper than what was going to be the launch price of the RTX 4080 12 GB. NVIDIA cancelled the launch of the RTX 4080 12 GB, and reportedly re-branded it to the RTX 4070 Ti. The RTX 4080 12 GB was supposed to launch alongside the RTX 4080 16 GB in mid-November 2022, but the company decided to "unlaunch" it, in the wake of bad press on the confusing and deceptive naming of the SKU, and its ambitious MSRP that would have put custom-design cards well above the $1,000-mark.

The NVIDIA slide goes on to claim that the RTX 4070 Ti will be faster than the previous-generation flagship, the RTX 3090 Ti. This is thanks to its 40 shader TFLOP/s, 93 RT TFLOP/s, and 642 Tensor TFLOP/s. The RTX 4070 Ti is expected to debut the new 4 nm "AD104" silicon, featuring 7,680 CUDA cores, 60 RT cores, 240 Tensor cores, 240 TMUs, and 80 ROPs. The card features 12 GB of 21 Gbps GDDR6X memory across a rather narrow 192-bit memory bus. The slide confirms that January 5, 2023 will be the market availability date for the RTX 4070 Ti. NVIDIA's decision to price the RTX 4070 Ti at $799 may have been influenced by the AMD Radeon RX 7900 XT priced at $899.



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[lightning70]

The 7900 xt has a serious advantage in classical computing performance, and the best price for this card should be $699, while the 7900xt should be $799.
But the competition at least paid off. Buyers are still in profit of $100.

 

[Theswweet]

I'm still convinced that the reason nVidia changed the name is because at 4K some games might run better on the 3080 12GB due to the higher memory bandwidth. It would be a terrible look if the "last-gen" 12GB xx80 card was faster...

 

[dick_cheney]

If people would stop paying so much for these damn cards ‍.

 

[sephiroth117]

The 7900 xt has a serious advantage in classical computing performance, and the best price for this card should be $699, while the 7900xt should be $799.
But the competition at least paid off. Buyers are still in profit of $100.

It's 100$ cheaper for DLSS3 and raytracing, I am not saying it's good or bad to neglect raster, just that people may justify picking this one over the 7900XT for those features and the lower price.

 

[Tomgang]

Oh wow. So generous of Nvidia to rebrand there 4080 and sell it 100 usd cheaper.

Meh, f you Ngreedia. You just rebranded the card back to the name that was originally meant for it. The price is still a screw up. It still costs 100 usd more than 3080 10 gb lauch msrp and 200 usd more than 3070 ti.

The only good thing I can say about 4070 ti, is that it has a reasonable amount of vram compared to its older model. 12 vs 8 GB vram. But you are also going to pay for that ekstra vram, that makes it harder to be existed.

 

[SOAREVERSOR]

If people would stop paying so much for these damn cards ‍.

Won't matter. For PC gaming cloud is the future and we will pay by features, detail settings, refresh, and resolution. Some consoles will follow others like Nintendo won't. But PC gaming is the cloud.

 

[Fluffmeister]

Undercutting an AMD card starting at $899, whats the value brand again? ... I get confused.

 

[Zmon]

Won't matter. For PC gaming cloud is the future and we will pay by features, detail settings, refresh, and resolution. Some consoles will follow others like Nintendo won't. But PC gaming is the cloud.

I don't know about that, dedicated GPUs will stay king at least for another decade. You're overestimating internet connections, especially in the US. Most of the country is limited to 1-2 ISPs, and many are slow/expensive and have data caps. Let's also not get into the whole latency issue, especially with fast-paced multiplayer shooters. For simple story/rpg games? It works fine. I use my Geforce Now sub quite a bit since I travel for work a lot, and that's been my experience with it.

 

[Gmr_Chick]

If people would stop paying so much for these damn cards ‍.

You, me, or anyone else here can say this until hell freezes over, but why waste your breath? People buying these things (at these prices) are either ignorant about PC hardware and don't know any better or have a rampant case of FOMO (that they should definitely get checked out). And you know what? Ya can't help either case so in the end, this shit has become the new "normal".

 

[Crackong]

Still rocking my rx6800 bought at launch with msrp price.
Seeing both Nvidia and AMD basically offering the same price/performance as my 2 year old rx6800

I had no intension to buy any new GPU right now.

 

[evernessince]

Undercutting an AMD card starting at $899, whats the value brand again? ... I get confused.

Neither is the value brand anymore. This will actually come in at $900 - $1,200 which is a complete ripoff as is the AMD card.

The only card that makes sense this generation is the 4090 and that's assuming you are in the ultra enthusiast camp where money is no object. The 4080 and by extension the 4070 Ti are so cut down in comparison that they provide objectively worse value. VRAM allowances are once again very slim on everything but the 4090. You are paying the same price per frame regardless of what tier you purchase at, only the 4090 has much more VRAM and much more performance to be had as CPU IPC increases. You can see this in VR benchmarks very clearly as the gap between the 4080 and 4090 significantly grows.

It's 100$ cheaper for DLSS3 and raytracing, I am not saying it's good or bad to neglect raster, just that people may justify picking this one over the 7900XT for those features and the lower price.

Assuming you can buy at MSRP. According to GN, people are paying a minimum of $100 over MSRP for 4000 series cards (excluding tax). End of the day this is a midrange card that'll be above former flagship pricing.

 

[neatfeatguy]

I'm sure limited quantity will be available to help maintain the illusion that cards are selling like hotcakes....

Or maybe I'll be surprised and inventory will sit on the shelves like the 4080 did for weeks at my local Micro Center before finally selling out of them.

 

[Minus Infinity]

7900XTX should be $899, 7900XT should be $749, 4070 Ti should be $599, 4080 $849

Don't care, for now I'm getting a second hand 6800XT to upgrade my 1080 Ti and will revisit the 7900 cards maybe in 6 months when I build my new rig. Definitely want to get a 4K monitor this year and the 7900XTX would be ideal.

 

[DemonicRyzen666]

Won't matter. For PC gaming cloud is the future and we will pay by features, detail settings, refresh, and resolution. Some consoles will follow others like Nintendo won't. But PC gaming is the cloud.

Stop using Steam then, it's subcribtion gaming too.

 

[Deleted member 185088]

If people would stop paying so much for these damn cards ‍.

I would say the issue is also reviewers, they should know better and stop recommending rubbish like the 4090, everyone is spreading the lie that this GPU is good, while in reality is a step backwards due to pricing, the kind of performance it offers should be max 1200€ (real price) with titan features.
On the bright side with UE5 running well on consoles, providing true next-gen graphics, unlike rubbish like Portal RTX as it improves graphics in all areas especially geometry not just lighting, running well on PCs, the 7900xtx even beats the 4080 proving once again that RT is just tesselation, barely noticeable but killing even the mightiest of GPUs.

 

[KrazedOmega]

So still around $1100 CAD. Plus another $100+ for the AIB markup. How generous of Nvidia...

I thought paying $800 for my 2070 Super was bad.

 

[Prima.Vera]

Yep, this card is 200+ $ more that it should have been.

 

[Why_Me]

Looking forward to the reviews on this card. MSRP on the 3080 Ti is $900 and this card should beat it while doing it for cheaper.

 

[ymdhis]

If people would stop paying so much for these damn cards ‍.

They don't have a choice, there's no competition.

 

[lightning70]

They don't have a choice, there's no competition.

In the last 3 years, two companies have officially doubled their prices, using costs as an excuse. In fact, people are forced to these prices. companies are greedy.

 

[windwhirl]

In the last 3 years, two companies have officially doubled their prices, using costs as an excuse. In fact, people are forced to these prices. companies are greedy.

And people had no better idea than to validate the price by buying from scalpers.

 

[kinjx11]

Bruh everyone is selling 4070ti now no one ares about street date

 

[Arkz]

Faster than a 3090 Ti? I mean it has pretty much half the memory bandwidth, surely that would heavily impact it. I await the benchmarks as always. Either way it will be a rip off, all the current gen cards are.

 

[lightning70]

Faster than a 3090 Ti? I mean it has pretty much half the memory bandwidth, surely that would heavily impact it. I await the benchmarks as always. Either way it will be a rip off, all the current gen cards are.

According to this table, I am sure that the prices of the RTX 5000 and RX 8000 series will increase even more, I hope I am wrong. PC building will now become a luxury business. The only consolation is that mid-tier cards are stronger than older mid-tier cards. People can at least get them.