MSI Modern MD271UL Monitor Wins Red Dot Award 2023 for Outstanding Design and Innovation

[TheLostSwede]

MSI, a world leader in high-performance and innovative computing solutions, proudly announces that the Modern MD271UL monitor has won the prestigious Red Dot Award 2023 for outstanding design and innovation. The Modern MD271UL is a 27-inch 4K monitor that offers an immersive visual experience with its wide color gamut and advanced EyesErgo eye-care technology. In addition, it is tailored for efficiency and productivity with a touch of personal style.

Elegantly Crafted with Vibrancy
Modern MD271UL monitors are inspired by Mid-century Modern Style, which has clean, low-key, and breathtaking functionality. With a sleek & minimalist design, it meshes well with stylish home or office furniture. Unlike the typical monitor, it is an elegant decor in any living room. The frameless and minimalist designs let you express your aesthetic and define your environment. The Modern MD271UL is designed not only for working but also for personal lifestyle.




EyesErgo Tech Makes Everyday Moments Clearer and Healthier
The Modern MD271UL boasts a 27-inch 4K display that delivers crisp, vibrant visuals, making it an excellent choice for professionals, content creators, and gamers. In addition, it offers a wide color gamut with 95% of Adobe RGB, 99% of DCI-P3, and 139% sRGB, ensuring accurate and lifelike color reproduction for an enhanced viewing experience.

The Modern MD271UL's eye-care EyesErgo Technology is one of its major features, which includes TUV-certified anti-flicker and less blue light. As a result of EyesErgo's eye strain reduction technology, it is the perfect solution for people with a lot of screen time in their work.

Furthermore, the Modern MD271UL also comes with an ergonomic adjustable stand that allows users to find the perfect viewing angle for their comfort. In addition, its tool-free design brings the most convenient user experience. The MSI Display Kit software also provides users with a range of intuitive settings, including display mode and screen time reminder, to promote healthy viewing habits and reduce eye fatigue.

Another unique feature of the Modern MD271UL is its Eye-Q check system, which enables users to perform self-checks on their eyes to ensure optimal eye health. This innovative feature is particularly beneficial for professionals who spend long hours in front of the screen and want to take proactive measures to protect their eye health.

User-Friendly and Ingenious Design
In terms of design, the Modern MD271UL features a sleek and modern look with a 90° cable connection design and cable management, providing a clean and clutter-free setup. As a result, users will enjoy a neat and organized workspace. Additionally, a built-in USB Type-C connection with 65 W power delivery allows you to connect to and charge your devices effortlessly.

The recognition from Red Dot Award for Modern MD271UL is a testament to MSI's commitment to delivering innovative and high-quality products that cater to the needs of everyone. The Modern MD271UL is packed with advanced features that offer an exceptional viewing experience while promoting eye health and comfort. The Modern MD271UL monitor is a cutting-edge display with superior performance, advanced eye-care technology, ergonomic features, and a sleek design. Its impressive specifications and innovative features make it well-deserving of the Red Dot Award for outstanding design and innovation. The Modern MD271UL is essential for professionals, artists, designers, and creative individuals who demand the best performance and aesthetics.



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[FreedomEclipse]

Looks like they are trying to appeal to Apple customers with that design.

 

[TheLostSwede]

Looks like they are trying to appeal to Apple customers with that design.

Not sure what's so special about this display, it seems fairly mediocre look at the specs, so I guess it's all about that design...

 

[lemonadesoda]

and breathtaking functionality... let you express your aesthetic and define your environment.

Call me an ambulance, I can't breath.

Seriously, the Marketing Blurb is so awful it puts be off not only this monitor, but all of Mid-century Modern Style whatever that is.

They failed by not focusing on : TUV-certified anti-flicker and less blue light. As a result of EyesErgo's eye strain reduction technology, it is the perfect solution for people with a lot of screen time in their work.

This is a very important product and sales attribute - if companies are asking people to work from home, and as people spend ever more time in front of screens, screens that cause less eye strain will be the purchasing decision of companies wanting to avoid liability risks - expecially if best-in-class and TUV certified.

 

[Space Lynx]

"Be your window to the world"

that's right cubicle slave, enjoy my illusions...

translation comes free of charge. you are welcome.

 

[lemonadesoda]

What is going on at MSI? Engineers come up with Eye-Q check system and eye-care EyesErgo Technology but the Marketing copy team come up with "meshes well with stylish home". What the heck. That's what happens when you have marketing girls who don't understand technology other than you take selfies whilst wearing woolly socks drinking lattes curled up on that meshes well with my stylish home sofa.

Here's a tip to the MSI engineers: Get your coats, find a job at a better company that will appreciate your skills.

Here's a tip to the MSI marketing team: Get your coats, find a job at a home store where you can identify with the lifestyle you crave, not at a technology company selling stuff you don't understand but they were the only one's who would hire your second rate ass out of faith not track record.

I'm surprised there isn't a picture of Dylan Mulvaney in the promotional material doing lifestyle movements in front of the screen.

 

[FreedomEclipse]

Not sure what's so special about this display, it seems fairly mediocre look at the specs, so I guess it's all about that design...

Its all about that iMachiavellian design

I'm surprised there isn't a picture of Dylan Mulvaney in the promotional material doing lifestyle movements in front of the screen.

Please dont bring this drama to TPU.

 

[bonehead123]

The frameless and minimalist designs

Hummm.... seems to have a rather large bottom chin for something that is supposedly "frameless"... that's the same issue we fought against for so long with our phones, especially the fruity ones, which, after many many years, finally adopted the reduced, miniscule screen bezels

I can appreciate their attempts to reduce eye strain, which will benefit all users, but if this is the best they can do, they may as well stick to mobo's, gpu's ect...

 

[Tahagomizer]

Ah yes, Red Dot award. It's hardly an award at all since you buy it yourself, price in 2020 was €5999 for the full package. Committee only decides who has the right to buy one. I believe the common term for such events is "jerk-off circle".
Mediocre product but appealing for consumers focused on vanity. I also believe the blue light impact on eye strain was thoroughly debunked years ago as negligible if existent at all.

 

[HairyLobsters]

No Vesa mount seems like an oversight.

 

[Garrus]

mediocre 60hz 4k monitor that we've had for 10 years already

make it 90hz or 120hz or don't sell it

 

[trsttte]

No Vesa mount seems like an oversight.

How dare you argue with their "Outstanding Design and Innovation"!?

If you need the monitor in any position other than what that basic ass, I'm sorry, that perfectly designed stand that was "inspired by Mid-century Modern Style, which has clean, low-key, and breathtaking functionality" allows for you're using it the wrong

eye-care EyesErgo Technology

With such a basic ass stand with barely any adjustability I'm surprised they dare to use the word "Ergo" anywhere in the press release. Someone must have made a bet or something

 

[Minus Infinity]

So are Red Dot awards like the Raspberries, they are actually for crap products?