Samsung and Microsoft Open Free-to-Play Gaming Zones in New York, London

[GFreeman]

Samsung Electronics introduced a new free-to-play "Gaming Zone" with Samsung screens in collaboration with Xbox at Microsoft Experience Centers (MEC) in London and New York. In June of 2022, Microsoft's Xbox joined Samsung Gaming Hub, the world's first smart TV platform to include the Xbox App on Smart TVs. With this partnership, Samsung Gaming Hub users are now able to stream over 100 high-quality games through the Xbox App by subscribing to "Xbox Game Pass."

To bring the experience to more gamers, Samsung Electronics has teamed up with Microsoft to introduce a dedicated space where gamers can play their favorite Xbox games on the Samsung Gaming Hub. Multiple Samsung Smart TVs and gaming monitors have been installed in the MEC to provide an exciting and unique gaming experience. The Gaming Zone in both London and New York City across the Microsoft Experience Centers on Regent Street and Fifth Avenue, now have three dedicated gaming areas incorporating a wide range of Samsung gaming screens for everyone to enjoy - either as a seasoned gamer or those new to cloud gaming.



The three gaming areas are:

• Cloud Gaming Zone - featuring 55-inch Neo QLED Smart TVs for game streaming via the Samsung Gaming Hub. Visitors can instantly play the biggest games from Xbox and other top gaming partners with no downloads, storage limits or console required. Just switch on your TV and play.
• Living Room Zone - showcasing 98-inch Neo QLED 4K HDR Smart TVs in London and an 85-inch Neo QLED 8K TV at the store entrance in New York.
• Tournament Zone - with 24-inch Odyssey G3 Gaming Monitors (London) and 27-inch Odyssey G5 Gaming Monitors (New York) that give gamers the option to play games on Xbox Game Pass or Xbox console, providing flexibility for all gamers.

Powered by Tizen, the Samsung Gaming Hub is an all-in-one game streaming discovery platform bridging hardware and software for a better player experience. Instantly play thousands of games from Xbox, Amazon Luna, NVIDIA GeForce NOW and Utomik, with Antstream Arcade and Blacknut coming in 2023.

The Samsung Gaming Hub is the new home for gaming and entertainment with Twitch, Spotify and YouTube Gaming integration that gives players easy access to enhance their experience. No storage limits, no downloads, no console or PC required - all players need is a Bluetooth-enabled gaming controller and an internet connection to start playing.

"It is a great pleasure to work with Microsoft to deliver the impressive experience of Samsung Gaming Hub to global gamers," said Sangsook Han, Executive Vice President of the Visual Display Business at Samsung Electronics. "Samsung Gaming Hub is a manifestation to Samsung's evolving screen experience. Going forward, Samsung will expand its partnerships and innovative technology to create an even more mature service that is loved by gamers all over the world."

From London to New York, Samsung Gaming Hub is inspiring and connecting global gamers in new and exciting ways. In its collaboration with partners such as Microsoft, Samsung Electronics is helping to create next-level gaming experiences by leveraging its advanced Smart TVs and monitors in Microsoft Experience Centers.

View at TechPowerUp Main Site | Source

 

[AusWolf]

So in a mere 20 years, we've gone from internet cafés to AAA and mobile gaming, and then back to (this time, more fancy-looking) internet cafés. Awesome!

 

[ymdhis]

We used to have this back in the 80s and 90s, we called them video arcades.

 

[KrazyT]

Looks nice, clean and cosy !

 

[TechLurker]

So in a mere 20 years, we've gone from internet cafés to AAA and mobile gaming, and then back to (this time, more fancy-looking) internet cafés. Awesome!

You forgot arcades; both before internet cafes and as a part of this modern hybrid internet cafe. Now it's free to enter, but players may need subscriptions to log into and play from (instead of paying for time or tokens), unless everything's restricted to a special guest account.

 

[cvaldes]

We used to have this back in the 80s and 90s, we called them video arcades.

They still have them in southeast Asia. Same with Internet cafes.

 

[Icon Charlie]

We used to have this back in the 80s and 90s, we called them video arcades.

There is also another difference. We could buy the hardcopy. We could have a real, on hands video arcade library. We could even buy the arcade game console if we wanted to at a reasonable price. Today? You LEASE everything. I remember all of the LAN parties playing games with REAL people in a room. Now it is, "Talk to the Mic".

Understand that Samsung and Micro$haft does nothing out of kindness. This is a business. They will get their coin from you one way or another. Unfortunately, half of my life I am dealing with Talking Heads of lies and technical truths that happens a lot over here in the fantasy hand of technological insanity.



To say that EVGA was right getting out of "the video" market is an understatement of the complete total disconnect here in "Da Valley".

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