MediaTek Could Integrate NVIDIA GPU Tech into Upcoming SoC

[T0@st]

MediaTek is rumored to have partnered up with NVIDIA in a new joint effort to create graphically powerful mobile chipsets. DigiTimes Asia reports that the two fabless companies are collaborating on a flagship-level smartphone SoC that could arrive in early 2024. MediaTek is hoping that this tech union will help advance its application processors with AI enhancements and greater gaming functionalities. Insider sources also claim that the partnership extends to the development of WOA (Windows on Arm) platform products for notebook applications.

DigiTimes believes that NVIDIA is seeking new market scope - outside of its normal staple of gaming and enterprise GPUs - opportunities within the smartphone and notebook market are part of an overall expansion strategy, including the teaming up with MediaTek. Arch rival AMD has been working with Samsung for a number of years on RDNA-based "Xclipse" iGPUs, as featured in several existing and upcoming flagship Exynos mobile chipsets, and Team Green is seemingly interested in doing something similar. MediaTek is keen to expand its processor presence in the notebook world - its current offerings only target the entry-level segment - and the alliance with NVIDIA could result in forthcoming mid-range and high-end WOA platform products.



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[TheLostSwede]

Which year are we on for this rumour now again?

 

[ComedicHistorian]

NVIDIA is a Taiwanese company?

 

[john_]

Didn't see this coming. I was expecting Nvidia to start making ARM SOCs for laptops and (mini) desktops, never realy expecting them to cooperate with someone else like Mediatek.
This could mean troubles for Qualcomm.

 

[Minus Infinity]

Didn't see this coming. I was expecting Nvidia to start making ARM SOCs for laptops and (mini) desktops, never realy expecting them to cooperate with someone else like Mediatek.
This could mean troubles for Qualcomm.

And trouble for AMD. AMD's first up effort with Samesung was rather ordinary. Certainly haven't inspired Qualcomm to use their GPU's instead of Adreno.

 

[john_]

And trouble for AMD. AMD's first up effort with Samesung was rather ordinary. Certainly haven't inspired Qualcomm to use their GPU's instead of Adreno.

Qualcomm is the only one who doesn't need someone else's GPU in the Android market. AMD succeeding in the future with Samsung and Mediatek with Nvidia, that would become a huge problem for Qualcomm. Because Adreno is one of their main advantages. If they lose it...