AMD Reshapes Automotive Industry with Advanced AI Engines and Elevated In-Vehicle Experiences at CES 2024

[TheLostSwede]

Today, AMD announced it will showcase automotive innovation at CES 2024 and expand its portfolio with the introduction of two new devices, the Versal AI Edge XA adaptive SoC and Ryzen Embedded V2000A Series processor. The devices underscore AMD automotive technology leadership and are designed to serve key automotive focus segments including infotainment, advanced driver safety and autonomous driving. Working alongside a growing automotive partner ecosystem, AMD will demonstrate at CES 2024 the broad range of capabilities and applications for these new devices in automotive solutions available today and in the future.

Versal AI Edge XA adaptive SoCs add an advanced AI Engine, enabling the devices to be further optimized for numerous next-generation advanced automotive systems and applications including: forward cameras, in-cabin monitoring, LiDAR, 4D radar, surround-view, automated parking and autonomous driving. Versal AI Edge XA adaptive SoCs are also the first AMD 7 nm device to be auto-qualified, bringing hardened IP and added security to automotive applications where safety is paramount.




Ryzen Embedded V2000A Series processors power the next-generation automotive digital cockpit, from the infotainment console to the digital cluster and passenger displays. The expansion of the AMD Ryzen Embedded V2000A Series brings the first x86 auto-qualified processor family to offer the same PC-like experience consumers have come to expect from home entertainment which they can now enjoy in-vehicle, on the go.

"Our expanding and highly diversified AMD automotive portfolio presents a significant opportunity to serve this high-growth market while also underscoring the tremendous synergy of our combined automotive teams since the acquisition of Xilinx almost two years ago," said Salil Raje, senior vice president and general manager, Adaptive and Embedded Computing Group, AMD. "As we look ahead to 2024's Consumer Electronics Show, we are excited to showcase our achievements working in collaboration with our ecosystem partners that will advance the future of the automotive industry."

Elevating AI Engines with Versal AI Edge XA
Versal AI Edge XA adaptive SoCs, equipped with AI Engines offer many benefits for AI compute, vision and signal processing. Versal AI Edge XA adaptive SoCs can perform AI inference on large ingests of data, and can also be used in edge sensors, such as LiDARs, radars and cameras, or in a centralized domain controller. The AI Engines are capable of handling different types of AI models such as classification and feature tracking. This device portfolio ranges from 20k LUTs to 521k LUTs, and from 5 TOPs to 171 TOPs. Scalable across this product portfolio, designers can easily port their designs with the same tools, ecosystem and safety certifications.
Versal AI Edge XA adaptive SoCs can accelerate high-performing AI compute applications, while providing safety and security features and advance automotive designs. The first devices will be released early 2024, with further releases planned later in the year.

"In the future, automakers will leverage autonomous vehicle applications to shape their brand identities. With these applications relying heavily on artificial intelligence, automakers need compute platforms that deliver powerful and efficient AI compute," said James Hodgson, research director at ABI Research. "The number of highly automated vehicles shipping each year is set to grow at a CAGR of 41% between 2024 and 2030, signaling a healthy growth opportunity for suppliers of heterogenous SoCs with powerful and efficient AI compute, including the AMD Versal AI Edge XA."

Enhancing Consumers' In-vehicle Experiences with AMD Ryzen Embedded V2000A
Advances in consumer electronics have raised expectations for in-vehicle experiences (IVX). Entertainment, connectivity, workplace on wheels and safety are becoming important factors that influence consumer decisions, which is what led AMD to launch the new AMD Ryzen Embedded V2000A Series processor. This auto-grade device enables carmakers to deliver impressive performance and multitasking for infotainment and IVX systems so passengers can stay connected on the go.

Built on innovative 7 nm process technology, 'Zen 2' cores and high-performance AMD Radeon Vega 7 graphics, the AMD Ryzen Embedded V2000A Series processor provides a new class of performance. It delivers high-definition graphics, with enhanced security features and automotive software enablement through hypervisors in addition to support for Automotive Grade Linux and Android Automotive.

"Since introducing the ECARX Makalu digital cockpit using AMD Ryzen Embedded processors, they have proven to be key for powering the ECARX automotive solutions that require advanced compute power with visual graphic rendering capabilities," said Peter Cirino, Chief Operating Officer, ECARX. "With the Ryzen Embedded V2000A Series processor, ECARX looks forward to expanding the capabilities of our next-generation digital cockpit solutions for software-defined vehicles in 2024 and beyond."

AMD Advancing Automotive at CES
AMD will be showcasing its broad range of automotive solutions in conjunction with ecosystem partners. Demonstrations include: In-Vehicle Experience, AI Optimized Real-time Multi-sensor Object Detection, Automated Parking, Display Expansion, LiDAR, 3D Surround View, Driver Monitoring, and more. Participating automotive ecosystem partners include: BlackBerry, Cognata, ECARX, Hesai, Luxoft, QNX, QT, Robosense, SEYOND, Tanway, Visteon and XYLON.
Visit the AMD booth at LVCC West Hall #W319 at CES 2024 to learn more about AMD automotive solutions and speak with AMD experts.

View at TechPowerUp Main Site | Source

 

[AsRock]

All we need more AI, int it bad enough with real people with supposed intelligence.

 

[Minus Infinity]

Fcuk that. Why do I need to be connected when I'm driving. No wonder driving skills are in the toilet when cars have just become mobile living rooms full of distractions and frivolous BS tech for tech's sake. Give me good brakes, suspension, steering, seats and performance and a few things like a/c, power windows, gps and music. I don't need stinking AI BS.

 

[dicobalt]

I'd really rather buy a car without an expensive computer inside of it.

 

[kapone32]

I am still of the opinion that the greatest aspect of AI should be focused on Strategy Games.

 

[Jism]

Guys, self driving cars cannot rely on simple X86/X64 chips. You need a learning based chip that can quickly do it without hammering on the CPU itself.

Same as Tesla, Nvidia automotive chips and such. AMD is joining the boat.

 

[Lionheart]

This is one way to put AMD ....... Drivers.... to the test.....

I'll see myself out.

 

[ThrashZone]

Hi,
Yeah my next car/ truck might be a restoration instead of new crapAIcar...
Life is to short to mess with this stuff coming out plus it would be a hell of a lot cheaper in the short and long run.

 

[Icon Charlie]

Hi,
Yeah my next car/ truck might be a restoration instead of new crapAIcar...
Life is to short to mess with this stuff coming out plus it would be a hell of a lot cheaper in the short and long run.

Exactly. I've worked on cars. I worked on Motorcycles. I refuse to buy so much electronic crap that will not only drive up the price of the car, it will drive up the cost of repairing the car. I feel that those corporations just want to make everything proprietary and make the vehicle unable/difficult to repair.

I have decided to keep and rebuild both of my cars. My Nissan has low mileage. I'll have it painted and refreshed this year.

My Santa Fe will get the same thing. And the reasons are also because my Auto Insurance will be a whole lot lower than buying a new car.

 

[TumbleGeorge]

few things like a/c, power windows, gps and music.

You should have emphasized that all of these things listed must be analog without any digital technology in them. Like the good old GPS in the form of a paper map that you unfold. Also, finally start watching all the road signs again, some of which are signposts where they lead and how many kilometers to the next town. Before intersections, there are usually signs where the cross roads lead as well.

 

[R0H1T]

Why do I need to be connected when I'm driving.

This would be more useful for FSD, unlike that BS upsell Musk sold. Of course level 5 is still a few years away but it's coming, kind of.

 

[ShrimpBrime]

Won't matter. What ever cars they put this in will be LS swapped anyways. AI pfft. Gimme low end torque instead.

 

[Fluffmeister]

This is one way to put AMD ....... Drivers.... to the test.....

I'll see myself out.

The difference here... AMD's trademark Grey Screen of Death means you've gone over a cliff.

 

[Totally]

Guys, self driving cars cannot rely on simple X86/X64 chips. You need a learning based chip that can quickly do it without hammering on the CPU itself.

Same as Tesla, Nvidia automotive chips and such. AMD is joining the boat.

Or, just here me out, or they just simply provide an internet connection that offloads that stuff to a server/ai cluster where they have a legitimate reason to charge a monthly subscription instead of something like access to the car's heated seats.