Samsung Display Targets 2025 Shipment Growth of 50% for QD-OLED Monitor Panel

[TheLostSwede]

Samsung Display today announced plans to boost sales of its QD-OLED for monitors to popularize this cutting-edge, self-emitting display technology. The company expects shipments of QD-OLED for monitors to grow more than 50% this year compared to last year's shipments of 1.43 million units, and is ramping up its supply to meet high consumer demand.

According to the market research firm Omdia, OLED panel monitor shipments have experienced significant growth over the past few years: 8,300 units in 2021, 160,000 units in 2022, and 820,000 units in 2023, reflecting an almost 300% annual increase from 2021 to 2024. This data highlights a rapid shift from Liquid Crystal Display (LCD) to OLED technology, largely driven by the adoption of QD-OLED. Last year, Samsung Display held a commanding 71.2% share of the OLED panels for monitors according to Omdia.




"The technological shift from LCD to OLED in the monitor market is expected to accelerate further, driven by the differentiated image quality and technological superiority demonstrated by QD-OLED," said Brad Jung, Vice President and Head of the Large Display Marketing Team at Samsung Display. "We will introduce various innovations and products to meet the expectations of our customers as quickly as possible."

In 2025, Samsung Display aims to reinforce its technological leadership by unveiling new products with exceptional features. Earlier this year, the company launched a 27-inch UHD (3840x2160) monitor and is now ramping up production to meet stronger-than-expected consumer demand. This model stands out for its exceptional image clarity, boasting a pixel density exceeding 160 PPI, the highest among 27-inch self-emissive OLED gaming monitors. While resolution simply indicates the number of pixels on a display, pixel density measures how closely those pixels are packed, providing a clearer measure of image quality.

The 27-inch QHD (2560x1440) product, scheduled for release in the first half of 2025, is anticipated to be a 'game changer' in the premium monitor market. Supporting a refresh rate of 500 Hz, the highest among current self-emissive monitors, this product is designed to deliver ultra-smooth visuals. Coupled with the fast response time of approximately 0.03 ms inherent in self-emissive displays, it ensures seamless and natural screen transitions.

Samsung Display plans to strategically expand its product lineup in both consumer and business sectors to meet high market demand and enhance its market influence. For the gaming lineup, the company plans to enter the mid-to-low price range in addition to its existing high-end offerings. Samsung Display is also preparing a diverse range of B2C products designed to meet varied consumer needs, from engaging with media such as films to performing work tasks. In the B2B domain, Samsung Display is expanding its influence across various industries, including broadcasting, film production, healthcare, architecture, graphic design and finance. The company is actively engaging with key clients to finalize the timing of product launches in these sectors.

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[Chaitanya]

Good to see adoption of OLED displays atleast from gamers, given majority of OLED displays are native 10bit panels really hoping we see a monitor targetted at content creators.

 

[Quicks]

How about dropping prices with 50%, then you will see 50% adoption rate as well.

 

[bug]

From what I have read, I still prefer proper OLED. But QD-OLED is still much better than traditional LCD, so I still regard it as a step forward.

 

[TSiAhmat]

still waiting for a good 1440p 27inch screen with not too many trade offs (VRR Flicker, Blacks getting purplish, weird/inconsistent gamma curves and so on...) maybe these are good, or older models get cheaper.

 

[Wirko]

And Microsoft will probably keep ignoring various OLED subpixel layouts forever.

 

[bug]

And Microsoft will probably keep ignoring various OLED subpixel layouts forever.

Tbh, OLED subpixel layouts are a pain. Because OLEDs of different colors burn out at different rates, you get all sorts of oddities like blue LEDs being larger than the others. And that's on top of the various layouts manufacturers come up with.
Still, they need to be able to handle these, soon(ish) there will be no more RGB/BGR monitors sold.

 

[Onasi]

That 500Hz display tech sure sounds like something that would rock in a 24 inch format, 1080 or 1440p, whichever. Would be a hit with the e-sports enthusiast crowd. They historically prefer sub-27 inch models.

 

[xela333]

From what I have read, I still prefer proper OLED. But QD-OLED is still much better than traditional LCD, so I still regard it as a step forward.

I think you might be getting QD-OLED mixed up with QLED? QD-OLED is proper OLED, just manufactuered by Samsung with some specific technologies built in.

 

[Vayra86]

Good boy Samsung, flood the market with quality, cheap QD OLED so I can buy one for under 600,-, which is about what its worth instead of 1k.

We know you're desperate lately.

I think you might be getting QD-OLED mixed up with QLED? QD-OLED is proper OLED, just manufactuered by Samsung with some specific technologies built in.

Its proper OLED, but not without rather specific and annoying, albeit small, nuisances. I can personally get over them if the price is right - but not if I wanted the best panel my eyes could afford.

And Microsoft will probably keep ignoring various OLED subpixel layouts forever.

I totally see them make Comic Sans the only possible font in the OS to avoid fringing. 'Look, its supposed to be annoying, now you won't notice!'

 

[bug]

I think you might be getting QD-OLED mixed up with QLED? QD-OLED is proper OLED, just manufactuered by Samsung with some specific technologies built in.

Not confusing anything. QD-OLED is blue LEDs only (you know, the type that burns out first) with color filters layered on top to get the green and the red. More complicated to make and (iirc) more power draw.

 

[TSiAhmat]

Not confusing anything. QD-OLED is blue LEDs only (you know, the type that burns out first) with color filters layered on top to get the green and the red. More complicated to make and (iirc) more power draw.

iirc QD-OLED pulls less energy in most situations. W-OLED pulls only less in very bright white picture scenarios.

just double checked & it seems I was wrong.

Spoiler

 

[Chomiq]

How about dropping prices with 50%, then you will see 50% adoption rate as well.

Well technically they did, you can get a 34" QD-OLED for nearly a half of what they use to go for around 2-3 years ago.

Tbh, OLED subpixel layouts are a pain. Because OLEDs of different colors burn out at different rates, you get all sorts of oddities like blue LEDs being larger than the others. And that's on top of the various layouts manufacturers come up with.
Still, they need to be able to handle these, soon(ish) there will be no more RGB/BGR monitors sold.

Umm:

So yeah, neither WOLED or QD-OLED use separate OLED emiters for R G and B, that's just done through color filters with actual OLED emitter being a single color.

 

[bug]

Umm:
View attachment 391703

That's just for illustration purposes, doesn't mean that's the actual layout (remember pentile?).

 

[Chomiq]

That's just for illustration purposes, doesn't mean that's the actual layout (remember pentile?).

You're talking layout I'm talking OLED emitters. Bolded the part of your post I was addressing.

 

[bug]

You're talking layout I'm talking OLED emitters. Bolded the part of your post I was addressing.

Well, my assertion was still right. It just happens that neither WOLED nor QD-LED use LEDs of different colors

 

[Chomiq]

Well, my assertion was still right. It just happens that neither WOLED nor QD-LED use LEDs of different colors

Yeah layout itself is a pain, but as it was stated multiple times - thing would improve if Microsoft started to support these layouts natively in Windows. Otherwise we either have to:
- use high DPI displays, which means small size at very high resolution or
- wait for TCL to drop their InkJet Printed OLEDs which should have stripe RGB layout:

 

[Tek-Check]

5K/2K displays, please, with native 10-bit panel, above 120Hz, DisplayHDR TrueBlack minimum 600 certification and DP80 ports.
We cannot wait entire eternity...It cannot be that hard...

 

[TSiAhmat]

5K/2K displays, please, with native 10-bit panel, above 120Hz, DisplayHDR TrueBlack minimum 600 certification and DP80 ports.
We cannot wait entire eternity...It cannot be that hard...

Do you really need DP80 for 5k 120Hz?

 

[Onasi]

Well, my assertion was still right. It just happens that neither WOLED nor QD-LED use LEDs of different colors

What I fund funny is that the fix is easy - they already have the support for alternate to RGB layouts in the old ClearType tool for LCDs. Just update that and add new OLED layouts as the option too. Like, that part of the OS seemingly had no changes since Windows 7. It’s bizarre, especially considering more and more laptops are coming out with OLED screens and there is a slow, but growing adoption on the desktop side too. But, I suppose doing something useful is haram and we better create more CoPilot features nobody ever uses.

 

[Legacy-ZA]

Well technically they did, you can get a 34" QD-OLED for nearly a half of what they use to go for around 2-3 years ago.

Well, technically, they could have just asked reasonable prices from the start, then everyone could have been happy and they wouldn't have 3 year old tech floating around, especially now that people know the drawbacks of said panels after these many years... I saw the lower price and I just lifted up my nose like a real snob and sneered at it.

Maybe if they drop it another 50%?

 

[Tek-Check]

Do you really need DP80 for 5k 120Hz?

I don't, monitor does. Anything 5120/2880 10-bit and above ~110Hz, and 5120/2160 10-bit and above ~120Hz respectively needs more than DP54. Check it out below. Also, you can use online bandwidth calculators.

HDMI 2.1 FRL, HDMI 2.2 and DisplayPort 2.1 UHBR video...

Adoption of HDMI 2.1, 2.2 (FRL) and DP 2.1 (UHBR) in video sources - features, port speeds, interfaces and challenges in transitioning to new connectivity in products GPU - AMD Radeon 6000/7000; Nvidia 3000/4000 CONSOLE - PS5 and XboxX AMD 600/800 & Intel 800 MOTHERBOARDS LAPTOP...

www.avsforum.com

 

[TSiAhmat]

I don't, monitor does. Anything 5120/2880 10-bit and above ~110Hz, and 5120/2160 10-bit and above ~120Hz respectively needs more than DP54. Check it out below. Also, you can use online bandwidth calculators.

yeah seems so, i really underestimated how big 5120/2880 is ^^"