NVIDIA GeForce 8800 GS Rebranded to 9600 GSO

[Jimmy 2004]

NVIDIA's lack of marketing for the 8800 GS meant that it didn't really catch on particularly well when it was first launched. However, the company is now planning to try and rectify this by rebranding it as the GeForce 9600 GSO according to Expreview. Assuming the current price remains more or less the same, this card should sell for a little below the 9600 GT and offers similar performance levels.

View at TechPowerUp Main Site

 

[Tatty_Two]

At least NVidia recognise their strategy was crap.....thats something I spose.

 

[PVTCaboose1337]

Sounds pretty lame... Lets rebrand our 7900gtx as a 9300gt... OMG epic win. (won't work no matter how you slice it, but you get the idea)

 

[ShadowFold]

I think thats a pretty dirty trick.. You can just rename a card because it sold like crap.

 

[EastCoasthandle]

Sounds pretty lame... Lets rebrand our 7900gtx as a 9300gt... OMG epic win. (won't work no matter how you slice it, but you get the idea)

No kidding. lets re badge the G80 line for epic winage! I mean why should consumers expect innovative, advancing arch. break throughs in video cards such as dual die GPUs. It's easier to wiki re-badging old tech video cards using modern monikers as meaning the same thing?

 

[ShadowFold]

FX5900ULTRA will be re-branded as the 9100GS lol

 

[newtekie1]

What does it matter what it is called, price and performance is all that matters. But some people tend to like to think the name on the card really matters. Sorry, but the sticker they put on the heatsink doesn't matter, it is what is under the heatsink that matters. It isn't like it is an uncommon thing in the graphics card industry. The x1650 was just a rebranded x1600Pro.

 

[EastCoasthandle]

Some will always argue that it's AMD/ATI's fault for not pushing Nvidia. I mean ever since they decided to concentrate on mid-range market and other merging video card markets they are no longer pushing nvidia. Maybe that's why AMD/ATI is gaining marketshare.

 

[PVTCaboose1337]

The truth about the rebranding craze has been found...

I just made this in photoshop...

 

[EastCoasthandle]

^^^lol

 

[calvary1980]

can we stop with the jokes they are not funny.

- Christine

 

[csendesmark]

this is lame...

 

[erocker]

can we stop with the jokes they are not funny.

- Christine

For some reason, this made me laugh though. I don't think rebadging it isn't that big of a deal, the card sold for crap and there was little to no marketing for it. Other companies have done this as well. The Asus Maximus Formula aka Rampage Formula comes to mind.

 

[Tatty_Two]

Some will always argue that it's AMD/ATI's fault for not pushing Nvidia. I mean ever since they decided to concentrate on mid-range market and other merging video card markets they are no longer pushing nvidia. Maybe that's why AMD/ATI is gaining marketshare.

Yes but sadly that was the last quarter when the excellent value 3850 had little NVidia competition, much has changed since, this quarter will be interesting tho!

 

[newtekie1]

Anyone that says this is a trick by the big bad nVidia is nothing more than a fanboy. I didn't see any of you complaining when ATi did it.

 

[EastCoasthandle]

Yes but sadly that was the last quarter when the excellent value 3850 had little NVidia competition, much has changed since, this quarter will be interesting tho!

Yes, specially with all the re-branding going on with Nvidia, it's going to be a very interesting 2nd quarter. Oh, and lets see how the 780G chipset do as well since they are claiming they offer better graphics performance then Intel's counter-part.

 

[DOM]

8800 to 9600
vs
1600 to 1650

they didnt change everything like nvidia, ATI just added the XX5X

 

[choppy]

What does it matter what it is called, price and performance is all that matters. But some people tend to like to think the name on the card really matters. Sorry, but the sticker they put on the heatsink doesn't matter, it is what is under the heatsink that matters. It isn't like it is an uncommon thing in the graphics card industry. The x1650 was just a rebranded x1600Pro.

not everyone understands whats underneath the heatsink, some will just follow whatever the highest number is and buy it, nvidia picked up on that and just exploited it, like the whole 9 series to date lol

 

[EastCoasthandle]

not everyone understands whats underneath the heatsink, some will just follow whatever the highest number is and buy it, nvidia picked up on that and just exploited it, like the whole 9 series to date lol

bingo! Higher model number must mean better card

 

[indybird]

I dunno this doesnt really bother me that much. The way I see it is the 8800GS came in to the 88xx very late and wasn't advertised. Nvidia cant just start advertising the 8800GS again, they would look like idiots. So they simply gave it a 9xxx tag like it should've to start off with (following the trend of new G92s).

-Indybird

 

[breakfromyou]

bingo! Higher model number must mean better card

thats what the guy at CompUSA told me when i said i wanted to upgrade my 6600le. He tried to sell me a radeon 7000

Bigger number, it's better.

I laughed and left, never returned (just like everybody else)

 

[imperialreign]

Anyone that says this is a trick by the big bad nVidia is nothing more than a fanboy. I didn't see any of you complaining when ATi did it.

difference being, is when ATI rebrand a product, they at least make some changes to the card

X1600 used the RV530 GPU
X1650 used the RV535 GPU

real differences in GPU alone: difference in manufacturing process (90nm vs 80nm)

IIRC, the 1650s were also clocked slightly higher.


I'm not saying ATI isn't guilty of rebranding as well, they've done it quite a few times over the years - but they at least make some small changes to improve the card over the previous model.

 

[csendesmark]

thats what the guy at CompUSA told me when i said i wanted to upgrade my 6600le. He tried to sell me a radeon 7000

Bigger number, it's better.

I laughed and left, never returned (just like everybody else)

What a shame

 

[tkpenalty]

difference being, is when ATI rebrand a product, they at least make some changes to the card

X1600 used the RV530 GPU
X1650 used the RV535 GPU

real differences in GPU alone: difference in manufacturing process (90nm vs 80nm)

IIRC, the 1650s were also clocked slightly higher.


I'm not saying ATI isn't guilty of rebranding as well, they've done it quite a few times over the years - but they at least make some small changes to improve the card over the previous model.

Nvidia fanboys got owned. I'm not a fanboy but honestly KNOW WHAT YOU ARE TALKING ABOUT! Yes, AMD renamed GPUs soley based off their revision. X1950PRO should be called the X1900GT-no one pointed that out! Reason? Well RV570 is a die shrunken R580. It is a valid reason for a name change.

On the other hand Nvidia has just rebadged a GPU soley to make it sell better. That isn't really being honest, a lot of people base their descisions off product names-and its pretty stupid most of the time when they find out that they screwed themselves over.

9800GTX is a good example, why do you want a 8800GTS 512MB that costs more, runs louder (thanks to the cheap cooler), is longer, and uses more power as well as throwing in a few more uneeded features that only a person trying to chuck a world record would need???? Its similar to this. But do the consumer care? They only care how the card looks like and what its named. They THINK its a MUCH better card-when its nowhere near that.

I don't think this card will sell too well, REGARDLESS of name. Its performance is really meh-ish and the pricing of it isnt too well compared to the easily recommendable alternatives. You got the HD38xx from the AMD camp, and the 9600GT/8800GT as well.

 

[Gam'ster]

thats what the guy at CompUSA told me when i said i wanted to upgrade my 6600le. He tried to sell me a radeon 7000

Bigger number, it's better.

I laughed and left, never returned (just like everybody else)

, i cried when id finished reading that ill laugh myself to sleep now, but on topic everyone re-badges, if its going to make some £$ then good on em i know i would if my name was Mr. nvidia or amd/ati for that matter, there are plenty of joe public who will willingly fall into this one. Best market strategy wins in this case.

Cheers
Gam