Colorful Technology Company Limited, a professional manufacturer of graphics cards, motherboards, all-in-one gaming and multimedia solutions, and high-performance storage, announces the new Battle-AX memory kits with support for the latest Intel platform, available in DDR4 and DDR5 memory modules. COLORFUL also launches two new CN Series NVMe SSDs in PCIe Gen4 and PCIe Gen3 interfaces. The new memory and storage products aim to provide builders upgrading to the newer mainstream system platforms as well as older generation systems with DDR4 memory and PCIe Gen 3 M.2 SSD slots.

The COLORFUL Battle-AX DDR5 and DDR4 memory is perfect for mainstream users that plan to upgrade to the latest Intel platforms. The Battle-AX DDR5 memory sports a black heatspreader while the Battle-AX DDR4 sports a white heatspreader. The Battle-AX DDR5 memory is available in 8 GB and 16 GB modules and frequencies of DDR5-4800 and DDR5-5200. The Battle-AX DDR4 memory is also available in 8 GB and 16 GB modules and frequencies of DDR4-3200 and DDR4-3600. The Battle-AX DDR5 memory supports Intel XMP 3.0 for quick and easy memory overclocking via the BIOS. The COLORFUL Battle-AX Series memory is covered with 3-year warranty.

Transcend, a leading brand in digital storage and multimedia products, has officially launched the advanced PCIe 4.0 M.2 solid-state drive (SSD) MTE250S. Featuring 3D NAND flash, an 8-channel controller, and DRAM cache, this SSD delivers sequential read and write speeds of up to 7200/6500 MB/s (R/W) and ample capacity of up to 2 TB. Its ultra-thin graphene heatsink ensures stable performance during non-stop operation, and its proven performance will bring gamers, content creators, and software developers a fundamental boost, helping them excel in their fields.

Fully compliant with the latest NVMe 1.4 specifications, MTE250S comes in an M.2 2280 form factor with an 8-channel controller and a fast PCIe Gen4 x4 interface, unleashing sequential R/W speeds of up to 7200/6500 MB/s and 4K random R/W speeds reaching 530K IOPS. Video editors and gamers alike will benefit from its impressive speeds, reduced downtime, and ample capacity of up to 2 TB, all of which are necessary for tackling the most demanding tasks.

Colorful Technology Company Limited, a professional manufacturer of graphics cards, motherboards, all-in-one gaming and multimedia solutions, and high-performance storage, proudly presents its lineup of Intel Z790 Series motherboards for the Raptor Lake-based 13th generation Intel Core processors. COLORFUL presents a selection of ATX and micro-ATX motherboards under the enthusiast-class CVN Series and all-rounder micro-ATX BATTLE-AX Series motherboard. The COLORFUL Z790 Series motherboard lineup will feature DDR5 and DDR4 memory support in distinct motherboard models.

The CVN Z790D5 GAMING FROZEN and CVN Z790D5 GAMING PRO motherboards are designed for enthusiasts looking into maximizing the performance out of the 13th generation Intel Core processors with its 16+1+1 (55 A) power phase and 6-layered PCB design. Both motherboards comes with four PCIe Gen4 x4 M.2 slots for NVMe SSDs.

GIGABYTE Technology, an industry leader in high-performance servers and workstations, today announced new high-density, Arm-based compute servers for cloud-native applications using Ampere Altra processors that support dual socket configurations with up to 256 CPU cores. The GIGABYTE R-series servers already have unique storage options, and the new servers (R182-P91, R282-P91, and R282-P92) extend the depth of support for NVMe (Gen4) SSDs on the Arm platform. For scalable, high-density compute, the last new server, H262-P61, also has no thermal limitations, as it can sustain peak, consistent performance by providing optimal airflow. This multi-node H-series server supports eight CPUs, which translates to as many as 1,024 Arm-based CPU cores in a traditional 2U server. Working off the strengths of the latest Arm architecture for System on Chip (SoC) solutions, Ampere Altra and Altra Max processors are now supported in both single and dual-socket configurations by GIGABYTE.

Achronix Semiconductor Corporation, a leader in high-performance FPGAs and embedded FPGA (eFPGA) IP, today announced that their VectorPath accelerator card featuring the Speedster 7t FPGA has been certified by PCI-SIG and added to the CEM Add-In card integrators list supporting PCIe Gen4 x16. The VectorPath S7t-VG6 accelerator card is designed to reduce time to market when developing high-performance compute and acceleration functions for AI, ML, networking and data center applications. The VectorPath accelerator cards are available and shipping today for new orders.

"Achronix is an important, strategic partner for BittWare. The Speedster7t FPGA has an innovative architecture that provides significant differentiation in the high-performance FPGA market segment," said Craig Petrie, VP of sales and marketing at BittWare. "Designers can now use the VectorPath accelerator card in PCIe Gen4-based system with the confidence of PCI-SIG certification."

Lexar, a leading global brand of flash memory solutions, is proud to announce the Lexar Professional NM800PRO M.2 2280 PCIe Gen4 x4 NVMe SSD, with a heatsink model also available. It is engineered for hardcore gamers, professionals and creators who demand high-performance computing.

The Lexar Professional NM800 M.2 2280 NVMe SSD provides maximum SSD performance that puts you in the computing fast lane with speeds up to 7500 MB/s read and 6500 MB/s write. With blazing-fast performance, the Lexar NM800 PRO SSD leverages the 12 nm controller to produce lower power consumption and longer battery life for all your high-performance computing needs. Unlike traditional hard disk drives, the Lexar NM800PRO SSD has no moving parts, so it's built to last. On top of that, it's also shock and vibration resistant, making it one robust and reliable SSD.Update Sep 6th: Added pricing information.

Samsung Electronics Co., Ltd., the world leader in advanced memory technology, today announced the 990 PRO, the company's high-performance NVMe SSD based on PCIe 4.0. Delivering lightning-fast speeds and superior power efficiency, the new SSD is optimized for graphically demanding games and other intensive tasks including 3D rendering, 4K video editing and data analysis.

"With continuing innovations in gaming, 4K and 8K technology as well as AI-driven applications, consumers' need for high-performance storage is growing exponentially," said KyuYoung Lee, Vice President of the Memory Brand Product Biz Team at Samsung Electronics. "The 990 PRO provides an optimal balance of speed, power efficiency and reliability, making it an ideal choice for avid gamers and creative professionals seeking uninterrupted work and play."

ADATA Technology, a leading manufacturer of industrial-grade DRAM modules and NAND Flash products today announces its first industrial-grade PCIe Gen4 x4 M.2 2280 solid state drive, the IM2P41B8. Utilizing the ultra-high-speed PCIe Gen4 x4 interface, it delivers excellent read and write performance for processing large data loads, and the durability and security industrial-grade applications require.

The IM2P41B8 M.2 2280 is equipped with WDC's 112-layer 3D TLC flash memory with a maximum capacity of 4 TB. With the PCIe Gen4 x4 interface and NVMe 1.4 support, the IM2P41B8 offers performance that is 230% higher than PCIe 3.0, random read and write speeds of up to 220,000/175,000 IOPS, and sustained read and write speeds of up to 7000/6500 MB/s. What's more, it feature 3K P/E cycle rating for excellent durability.

Global memory brand, Team Group, has created numerous innovative SSD products over the years with its cutting-edge research and development to offer the very best solutions in the storage market. Today it has announced MP44L M.2 PCIe 4.0 SSD, featuring a unique breakthrough cooling technology: the industry's first SSD label to incorporate graphene copper foil. This less than 1 mm thick Heat Dissipating Graphene SSD Label has received Utility Patents and is tightly adhered to the SSD to provide precise and greater cooling. The design of MP44L M.2 PCIe 4.0 SSD's heat dissipating graphene SSD label eliminates the possibility of installation interference. Moreover, it allows users to enjoy double the cooling performance and the increased stability of PCIe Gen4 without the need to install additional thermal equipment when it's paired with an M.2 slot heatsink.

Team Group's brand new MP44L M.2 PCIe 4.0 SSD is a storage upgrade solution for Gen4 x4 SSDs. It offers a read speed of 5,000 MB/s and a write speed of 4,500 MB/s and supports SLC Cache technology, which provides over double the operation efficiency of Gen3 SSDs. By solving the problem of computer lag, it allows users to multitask with ease and enjoy fast and smooth performance. The MP44L SSD provides excellent data transfer accuracy due to its LDPC (Low-Density Parity Check Code) technology. It supports Windows TRIM optimization commands and the latest NVMe 1.4 standard.

HighPoint Technologies, Inc. is now shipping OEM 5-Pack versions of their industry leading NVMe RAID HBA product lines. These 5-Pack OEM bundles were developed specifically for Value-Added Resellers, System Integrators, and corporate customers looking to integrate cutting-edge NVMe RAID/HBA technology into unique products, solutions, or internal applications. HighPoint's high-value OEM solutions provide customers with the competitive edge they need to address the downward trends of today's global economy, head on.

HighPoint's industry leading 8-port M.2 and U.2 NVMe RAID controllers are now available in bulk quantities at a major discount! Designed for applications that need to maximize sustained write performance, HighPoint HPC (High Port Count) NVMe RAID controllers deliver unbeatable transfer speeds and storage capacity in a compact, PCIe device. A single SSD7540 controller can support up to 64 TB of storage at speeds up to 28,000 MB/s. A dual-card Cross-Sync configuration can support over 120 TB and deliver an astonishing 55,000 MB/s of transfer performance!

Infortrend Technology, Inc., the industry-leading enterprise storage provider, released their flagship EonStor GS all-flash unified storage systems. Featuring the latest Intel Xeon D CPU, PCIe Gen4, and 100GbE, the solutions are perfect for applications requiring low latency and high performance such as database, virtualization, HPC, multimedia and entertainment (M&E).

EonStor GS series is designed for enterprises to flexibly deploy and utilize in a variety of applications. It has been chosen and deployed by several global enterprises and organizations. These organizations include world-renowned car-makers, Czechoslovakia's Municipal Library, Turkish media conglomerate Ciner Media Group, etc.

Silicon Motion Technology Corporation ("Silicon Motion"), a global leader in NAND Flash controllers and solid-state storage devices, today announces it will be showcasing its unique suite of SSD controller solutions for Datacenter, Notebook PCs and Automotive / Industrial SSDs during the Flash Memory Summit from August 2-4 at the Santa Clara Convention Center, booth #311.

Today, Seagate Technology Holdings plc (NASDAQ: STX), a world leader in mass-data storage infrastructure solutions, announced two additions to its Nytro portfolio, the Nytro 5550 SSD and Nytro 5350 SSD. Engineered with Phison technology for high performance, efficiency, and increased storage density in data centers, the new products comprise the Seagate Nytro 5050 NVMe SSD series. Designed to offer more computing with less energy consumption, they provide a cost-effective solution that eliminates bottlenecks, improves quality of service (QoS), and delivers the highest levels of data integrity and security for business applications.

The Nytro 5350 PCIe Gen4 NVMe SSD doubles the read throughput of the latest SAS SSDs, achieving over ten times the bandwidth of SATA to significantly improve QoS. Designed to give data centers more computing power while reducing total cost of ownership (TCO), the drive removes data bottlenecks with blistering up to 7.4 GB/s bandwidth and up to 195K IOPS random write speeds and up to 1.7M IOPS random read speeds to provide consistent response times. Perfectly tuned to increase density and boost capacity in ultra-dense environments, Nytro 5350 brings up to 15.36 TB in a 15 mm form factor and up to 7.68 TB in a 7 mm form factor with dual ports, supporting both U.2 and U.3 interfaces for active-active high availability. Designed to take on enterprise workloads, Nytro 5350 delivers 1 DWPD at 2.5M MTBF for enhanced endurance.

ADATA Technology, a manufacturer of high-performance DRAM modules, NAND Flash products, mobile accessories, gaming products, electric power trains, and industrial solutions today announced the LEGEND 960 PCIe Gen4 x4 M.2 2280 solid state drive (SSD). With the advent of the Web 3.0 and a growing emphasis on the virtual world, the new LEGEND 960 delivers a new level of performance for advanced design applications, such as 3D animation, game design, virtual art, and beyond.

The ADATA LEGEND 960 gives users a major upgrade in performance with sequential read and write speeds of 7,400/6,800 MB per second, and is compliant with NVMe 1.4. This makes it up to 4 times faster than a standard PCIe Gen3 SSD. What's more, it supports the latest Intel and AMD platforms, desktop and notebook PCs, including Intel Evo certified laptops, and is backward compatible with PCIe 3.0 for added convenience.

Colorful Technology Company Limited, a professional manufacturer of graphics cards, motherboards, all-in-one gaming and multimedia solutions, and high-performance storage, announce the launch of the COLORFUL X15-AT 22 gaming laptop equipped with a 12th generation Intel Core i9 processor and NVIDIA GeForce RTX 3060 graphics. The COLORFUL X15-AT 22 is coming to the United States via Newegg.

The COLORFUL X15-AT 22 is equipped with the latest 12th generation Intel Core i9-12900H processor with 8 cores and 16 threads, and a maximum boost clock of 4.60 GHz. The gaming laptop is also fitted with 16 GB of DDR4-3200 memory - upgradeable to 64 GB. For storage, the X15-AT 22 packs a 512 GB PCIe Gen4 SSD. The X15-AT 22 also features a Thunderbolt 4 port with up to 40 Gbps transfer speed.

Colorful Technology Company Limited, a professional manufacturer of graphics cards, motherboards, all-in-one gaming and multimedia solutions, and high-performance storage, introduces the CVN B660I GAMING FROZEN and CVN B660I GAMING Mini-ITX motherboards as the latest addition to the CVN Series motherboards for the 12th generation Intel Core processors. The GAMING FROZEN motherboard features a white PCB from front to back, complemented with silver CVN cooling armor heatsinks.

The CVN B660I motherboards are perfect for small-form-factor PC enthusiasts seeking a compact powerhouse. The Mini-ITX motherboard sports an 8+1 Dr MOS power phase design and two DDR4 DIMM slots support up to 64 GB dual-channel capacity, and up to DDR4-4600 (OC) frequency. The motherboard features dual M.2 slots (PCIe 4.0 + PCIe 3.0), supporting up to two NVMe SSDs for storage.

GIGABYTE Technology, an industry leader in high-performance servers and workstations, today became the first-to-market with a dual-socket motherboard, MP72-HB0, that supports up to 256 Arm cores, making it ideal for cloud native workloads. Also, the launch includes two more servers, G242-P35 and G242-P36, to offer up to 120 TB of NVMe (Gen4) storage capacity paired with Ampere Altra or Ampere Altra Max processors. These GPU-centric servers and motherboard will quickly find a home with hyperscaler and cloud workloads. Altra Max processors have predictable high-performance by having a high core count CPU with one thread per core, 128 threads on a monolithic 128-core chip. Multi-socket support and a wealth of PCIe/CCIX lanes make the platform highly scalable. At the same time, there is industry-leading power efficiency/core, which is highly sought after by our customers.

AIC Inc., (from now on referred to as "AIC"), a leading provider in enterprise storage and server solutions, today announced its new product family of mainstream dual socket storage servers. Powered by 3rd Gen. Intel Xeon Scalable processors, these rackmount storage servers are high-performance and designed with high flexibility to support various storage devices. This new product family provides options ranging from cost-efficiency servers to high performance all-flash NVMe platforms and can fulfill wide range of data storage applications from storage tiering, virtualization to cloud datacenters and high performance computing (HPC).

This new product family includes three models, SB101-A6, SB202-A6 and SB201-A6. These dual socket server systems are with AIC server board (codename: A6) that is based on 3rd Gen. Intel Xeon Scalable processors. By leveraging 3rd Gen. Intel Xeon Scalable processors 'great features, including CPU TDP supports up to 270 W, DDR4 memory, PCIe Gen4 ready, built-in AI and enhanced security, the new server systems provide excellent performances and low latency while maintaining the cost-effective benefits. Customers can utilize the enhanced Intel CPU performances, memory capabilities and doubled PCIe Gen4 I/O bandwidth to tackle the challenges in data storage workloads. Besides, the new server systems are designed with universal (tri-mode) backplanes and are able to support SAS, SATA, and NVMe, providing great flexibility for customers to load either 3.5"or 2.5" HDDs/SSDs. With tool-less features, the new server systems can save operators significant amount of maintenance resources, which is crucial for hyper-scaler and cloud environments.

In recent years, consumer storage products have seen rapid developments. This year, the industry will officially be entering the first year of Gen5 SSDs. In response to risen temperatures caused by the high transfer speeds of PCIe Gen 5 SSDs, T-FORCE, the gaming sub-brand of Team Group, has launched the world's first all-in-one ARGB liquid cooling system to reduce heat generated by both the CPU and SSD, allowing PCIe Gen5 SSDs to maintain optimal temperatures and stable, high-speed operations for sustained periods. With the new cooling solution, consumers can fully experience the efficient storage performance of next-generation SSDs without any compromises.

Beginning in the 2000s, as the consumer market demanded higher read and write speeds for storage devices, solid-state drives (SSDs) began to replace mechanical hard drives (HDDs) in large numbers. SATA SSDs eventually became the go-to choice for storage upgrades. With the demand for high-speed storage driven by big data and the spread of transmission technology, PCIe became the standard interface for high-speed transmission. In the past few years, read speeds of PCIe SSDs have increased from 3,500 MB/s in Gen3 to 7,000 MB/s in Gen4. PCIe Gen5 SSDs now have over 12,000 MB/s read and write speeds. The large leaps in transfer speeds of each successive generation of SSDs have led to increased power wattage, which in turn have resulted in higher operating temperatures. When SSDs experience rising operating temperatures at high transfer speeds, an automatic throttling mechanism is activated to protect components from damage caused by the high temperatures. With power consumption of approximately 12 W on a PCIe Gen4 SSD running at 7,000 MB/s, the controller temperature can reach over 110℃. When PCIe Gen5 SSDs have speeds of over 12,000 MB/s and consume 14 W or above, one can expect controller temperatures to rise sharply. Therefore, Team Group is committed to providing the best thermal solutions for stable, high-speed operation of SSDs over sustained periods.

Western Digital Corp. and Sony Interactive Entertainment LLC ("SIE") teamed up to deliver the industry's first official PlayStation -licensed M.2 SSD for PlayStation 5 (PS5) to gamers across the globe. The WD_BLACK SN850 NVMe SSD for PS5 Consoles enables players to expand the high-speed storage capacity of their PS5 console and gives them peace of mind knowing that their new and favorite titles are stored on a drive that's been battletested to take on the most intensive PS5 gameplay.

Optimized for the newest-generation console, Western Digital validated drive performance through multiple scenarios to ensure the drive has been fully tested for the PS5. This process included hundreds of hours spent rigorously testing some of the most graphic-rich titles across various genres to ensure that with games stored on the drive, gameplay is fast, smooth and visually immersive.

In response to rising demand for increased bandwidth of network traffic, NEXCOM, a leading supplier of network appliances, has released a compact single-port 200GbE network interface card (NIC). NL 110FM-OS leverages the award-winning NVIDIA ConnectX -6 Dx SmartNIC silicon and a PCIe Gen4 interface that doubles the speed of data transfer, compared with the previous generation PCIe standard. The network connection is enabled through one QSFP56 port to utilize double-bit PAM4 data transmission, and the NIC card is compatible with NEXCOM's latest rackmount network appliances.

The sheer volume of data traveling over the IT network leaves service providers no other choice but to adjust to the new reality. One of the ways to solve the problem is to increase the number of servers and another is to migrate to more compact solutions based on the latest technologies. The first method will require purchasing additional servers, leading to maintenance personnel expansion and energy consumption growth, whereas the second method is simply to increase the bandwidth of existing network nodes. This latter option provides a greener solution and should be preferable for all CSPs whether or not they have environmental concerns in reducing their carbon footprint.

Intel is preparing to launch its next-generation desktop platform codenamed Rocket Lake-S. According to the presentation held by Intel today in Shenzen, China, we have official information regarding some of the platform features that Raptor Lake is bringing. Starting with memory support, Raptor Lake is still carrying the transitional DDR4 and DDR5 support, as the full swing towards DDR5 is still in progress. Unlike the previous generation Alder Lake, which brought DDR5-4800 support, Raptor Lake's integrated memory controller can drive DDR5 modules with a 5600 MT/s configuration. As DDR4 support remains, it is limited to 3200 MT/s speed.

Interesting information from the leaked slide points out that support for CPU-attached NVMe storage remains PCIe Gen4. While AMD will provide an AM5 socket with CPU-attached NMVe storage on PCIe Gen5 protocol, Intel is taking a step back and holding on to Gen4. The CPU is outputting 16 PCIe Gen5 lanes on its own. Motherboard vendors for the upcoming 700-series boards for Raptor Lake can still provide a PCIe Gen5 NVMe slot; however, it will have to subtract eight Gen5 lanes from the PCI Express Graphics (PEG) slot and route them to NVMe storage. As our testing shows, this will affect GPU's performance by a few percent. AMD's upcoming AM5 platform has no such issues, as the CPU provides both the PEG and CPU-attached NVMe storage with sufficient PCIe Gen5 bandwidth.

QNAP Systems, Inc., a leading computing, networking, and storage solution innovator, today launched the TS-h1290FX NAS. Providing QNAP's first PCIe 4.0 and U.2 NVMe/SATA all-flash NAS in a tower form factor, the TS-h1290FX excels in the most demanding work environments such as collaborative high-resolution video workflows. Featuring AMD EPYC 8/16-core processors, built-in 25 GbE and 10GbE connectivity, PCIe Gen 4 expansion, and up to petabyte-scale storage capacity, the TS-h1290FX provides up to 816K/318K iSCSI 4K random read/write IOPS for tackling data-intensive and latency-sensitive applications, such as large media file transfer, real-time editing of 4K/8K media, and virtualization applications.

"Modern businesses and studios shouldn't need to dedicate entire rooms to accommodate hot and loud servers, and that's where the TS-h1290FX comes in. Contained within a unique tower form factor and utilizing quiet cooling is exceptional performance driven by a server-grade processor, all-flash U.2 NVMe SSD storage, and QNAP's enterprise-grade QuTS hero operating system," said Jason Hsu, Product Manager of QNAP, adding "the TS-h1290FX is a remarkable storage solution that provides exceptional power to deal with the modern demands of businesses and studios - including high-resolution media editing and online collaborative workflows."

Phison Electronics Corp., a global leader in NAND flash controller and storage solutions, today unveiled two new PCIe Gen4x4 Enterprise Class SSDs: the EPR3750 in M.2 2280 form factor and the EPR3760 in M.2 22110 form factor. The EPR3750 and EPR3760 SSDs are backward compatible in PCIe Gen3 M.2 slots at even faster speeds while offering significant performance enhancements when matched with PCIe Gen4 chipsets. Also, the EPR3750 and EPR3760 SSDs provide a faster quality of service (QoS) command execution with Enterprise SSD firmware. Workstation and Server boot applications require consistent and predictable performance from storage. Phison's new SSDs are ideal to use as boot drives in workstations, servers, and in Network Attached Storage (NAS) and RAID environments.

HighPoint M.2 HPC Series RAID Controllers establish a new benchmark for NVMe performance: up to 55,000 MB/s for a single RAID array. HighPoint manufactures the industry's most comprehensive selection of M.2, U.2 and U.3 NVMe RAID controllers. The 8-Port SSD7540 and SSD7140A represent the best M.2 solutions available in today's marketplace. HighPoint 8-Port High-Port-Count (HPC) M.2 controllers deliver unbeatable performance and storage capacity in a compact PCIe device that can be easily integrated into any industry standard computing platform. Our SSD7540 PCIe Gen4 x16 controller can support up to 64 TB of storage at speeds up to 28,000 MB/s. Dual-Card Cross-Sync configurations can double performance and capacity thresholds - up to 120+TB at an astonishing 55,000 MB/s.

HighPoint's unique performance-focused NVMe architecture utilizes intelligent switch technology to allocate up to x4 lanes of bandwidth to each NVMe device port. This enables our 8-port controllers to fully saturate x16 lanes of host bandwidth using as little as four NVMe SSDs. However, additional SSDs can be added to maximize storage capacity, or fine tune the configuration for a specific application by optimizing a RAID array for sequential or random I/O.