As a thriving global consumer electronics company, Baseus is devoted to introducing products to revolutionize the industry. This is why Baseus is now excited to launch the Bowie MA10s TWS Earbuds. Last year, Baseus' best-selling product on Amazon was the Bowie MA10, however, the Bowie MA10s is an upgraded and portable model with a smaller body that's more convenient to carry. The new earbuds also have a digital display to know the power status at a glance and have been recommended by Oscar-class composers to ensure a quality sound experience.

-48dB Active Noise Cancelling: The Baseus Bowie MA10s TWS Earbuds feature hybrid -48dB Active Noise Cancelling technology that seamlessly cancels out 95% of outside noise. This ensures undisrupted sound quality for the user at all times.

Cambridge Audio, is excited to launch the latest model in the award-winning Melomania headphones series. Melomania M100 brings the range bang up to date and more, by introducing Lossless Audio support and Active Noise Cancelling. Melomania M100 builds on over 50 years of audio expertise and an unashamed passion for music that went into the award-winning Melomania 1+, to deliver jaw-dropping sound from meticulously tuned premium drivers and Hi-fi-grade Class AB amplification.

Cambridge's London-based engineering wizards have also squeezed in world-class 10-hour battery life (extending to a seriously long-haul-friendly 16 hours with noise-cancelling turned off) to ensure that the sublimely immersive listening experience will remain uninterrupted, whether for a flight, a lengthy commute or a hard-working day and night.

Edifier International, the award-winning audio electronics designer, reveal the QR65 Desktop Active Monitor speakers - a new all-in-one unit that combines the brand's renowned acoustic technology with immersive Lumia light effects and TurboGaN fast-charging capabilities.

One of 4 Edifier products to win a prestigious Visual Grand Prix 2024 award and also highly recommended with a much sought after VGP 2024 Gold Medal Award, the QR65 is remarkably versatile, placing an emphasis on both compatibility and multi-use functionality. As the brand name develops, audio quality remains paramount with the QR65 featuring an advanced Acoustic Architecture. Equipped with 2.75" mid-low drivers, an aluminium alloy diaphragm and a long-throw design, the QR65 can produce consistently punchy bass frequencies whilst bolstering rich and full-bodied mids. Thanks to 1.25" silk diaphragm dome tweeters, finely tuned by Edifier's world-leading audio engineers, the speakers boast precision-tooled high frequency reproduction, creating crisp and bright trebles that stand out above even the most bass-laden of mixes.

ASUS today announced the official release of ASUS NUC 14 Pro, one of several mini PCs unveiled at CES 2024. ASUS NUC 14 Pro delivers best-in-class performance thanks to its Intel Core Ultra 7 or 5 processor powered by three AI engines—a Graphics Processing Unit (GPU), a Neural Processing Unit (NPU), and a Central Processing Unit (CPU). Offering high throughput, low power consumption, and fast response, ASUS NUC 14 Pro delivers robust computing capabilities. It also features WiFi sensing for intelligent energy efficiency, along with exceptional security, manageability and stability enabled by Intel vPro Enterprise.

Featuring a 4 x 4 matte black textured chassis constructed of recycled plastic, a replaceable lid, and a VESA mounting plate, this ultra-small-form-factor (uSFF) desktop PC integrates into any workspace, offering maximum functionality without compromising style. Each device comes individually packaged and includes a three-year limited warranty.

Noble Audio today launched the FoKus Triumph TWS (True Wireless Stereo) earbuds, showcasing the company's renowned sound quality in a TWS package. FoKus Triumph is driven by a custom 6.5 mm dynamic driver coupled with Cowell, an all-silicon MEMS-based speaker from xMEMS Labs, pioneers in "Solid-State Fidelity."
FoKus Triumph is Noble's third product, following the Falcon Max and XM1, to benefit from a strategic partnership with xMEMS. Leveraging xMEMS Cowell to deliver exceptional sound quality, phase coherence, and treble extension, FoKus Triumph is the latest evidence of Noble Audio's status as a pioneer in premium portable audio.

Noble Audio's latest fully wireless earbuds incorporate a custom dynamic driver for accurate bass and midrange reproduction with xMEMS' Cowell solid state driver serving as a tweeter. Pre-production units with this hybrid design were tested by hundreds of visitors at xMEMS' CES suite in January, and they received high marks for sound quality.

Samsung Electronics today announced the Galaxy Tab S6 Lite (2024), a stylish tablet designed for both work and play. Paired with the high-precision S Pen and offering reliable performance power, the Galaxy Tab S6 Lite (2024) maximizes inspiration, ideas and output for students, young professionals and families alike.

"At Samsung, we understand that life is fast, work is dynamic and consumers need a device that can keep up with their busy everyday lifestyles," said Junho Park, VP and Head of the Galaxy Ecosystem Product Planning Team, MX Business at Samsung Electronics. "The Galaxy Tab S6 Lite (2024) and its S Pen are the ultimate companions for seamlessly blending productivity with entertainment and creativity, enabling people to do more of what they enjoy on the go."

Today, Bose introduces a breakthrough audio wearable that lets you hear the world around you while still enjoying your music uninterrupted. The new Bose Ultra Open Earbuds feature an innovative cuff-shaped design that looks as good as it sounds. They provide amazing comfort for all-day wear without making you choose between immersive audio and awareness. Pause for nothing and hear everything. The Ultra Open Earbuds are available starting today for $299 on Bose.com and through select resellers.

"The one bud phenomenon is real. We know people want a way to listen to their music while still being connected to the world around them," said Raza Haider, chief product officer, Bose. "We set out to completely reimagine the future of wearable audio and deliver a better, more beautiful, and comfortable solution to provide the best of both worlds. The Bose Ultra Open Earbuds do just that. Now you can enjoy your music and life, all at the same time."

JLab, leading tech company and number one true wireless brand in the US, is pleased to announce the launch of new and most premium true wireless product to date, its Epic Lab Edition earbuds. The best sounding and first earbuds to feature the Knowles Preferred Listening Response Curve, they leverage dual drivers and have an industry-first technology design to provide an elevated listening experience. The JLab Epic Lab Edition is now available from JLab, Amazon and Argos for £199.99.

The Epic Lab Edition earbuds boast a hybrid dual-driver design, incorporating a dynamic driver for rich bass and low frequencies, and a Knowles Balanced Armature driver for exquisite high frequencies. The earbuds are the first true wireless earbuds to feature the Knowles Preferred Listening Response Curve (Knowles Curve), a treble expanded sound signature designed with extensive feedback from a broad range of music listeners. Designed for the modern music listener, its features include smart active noise cancelling, Hi-Res Audio, spatial audio, and Bluetooth LE capabilities.

ECS Industrial Computer Co., Ltd., (ECSIPC) is pleased to announce its participation in ISE 2024 where it will showcase its latest smart retail solutions, IPC motherboards, and two new LIVA mini-PCs that are ready for applications including digital signage, smart vending machines, kiosks, factory automation equipment and AOI. Designed for digital signage and self-service kiosks in the smart retail industry, or in large vehicles fitted with display-board advertising, this unique mini-PC offers up to 4 display outputs that can showcase a variety of rich and vibrant content. The highly flexible solution can display 4 different screens, mirror all screens the same, split one image across 4 displays, or splits of 3-and-1 or 2-and-2, affording maximum flexibility to cover wide areas of retail spaces that can easily plan and push a multitude of content to inform and advertise in attractive, dynamic, high-resolution visuals, all from a single device. The LIVA X3A mini-PC is ready to go right out the box, along with ECSIPC's own content management software to streamline product deployment.

Powered by a highly efficient Rockchip octa-core featuring a 4x Arm Cortex-A76 and 4x Arm Cortex-A55 processors in this Arm-based CPU, the highly efficient, fanless design ensures a sustainable solution that accommodates many use-cases. In addition, 8 GB of fast LPDDR5 and 64 GB of internal storage is preinstalled, while dual GbE, Wi-Fi 6 and Bluetooth 5.3 provide a variety of internet connectivity built-in, which can be further expanded with optional PoE and 4G LTE to meet specific deployment requirements.

MINISFORUM unveiled a high-end tablet convertible based on the Windows 11 x64 platform. Called simply the V3 AMD Tablet, this 3-in-1 convertible can be used as a 14-inch tablet, or combined with a dock that adds a keyboard, trackpad, and a stand. The tablet measures 318 mm x 213.8 mm x mm 9.8 mm (WxDxH), weighing 946 g. Its 14-inch 16:10 aspect-ratio display offers a 2560 x 1600 pixels resolution, with 165 Hz refresh rate, 100% DCI-P3 coverage, and 500 nits maximum brightness. This display is backed by a sensitive touchscreen that supports MPP 2.6 SLA and sensitivity suitable for a natural handwriting stylus.

Connectivity includes Wi-Fi 6E with Bluetooth 5.3, a USB-C V-Link (DP in), two 40 Gbps USB4, a fingerprint reader, and 4-pole headset jack. Under the hood, the MINISFORUM V3 is powered by an AMD Ryzen 7 8040U series "Hawk Point" processor, paired with 32 GB of LPDDR5-6400 memory, and a 2 TB M.2 Gen 4 NVMe SSD. The SoC has a 28 W configured TDP, and MINISFORUM has innovated a four flat copper heatpipe, dual fan cooling solution. The tablet also has a 4-speaker setup and multi-directional microphone. The front camera is 2 MP with full Windows Hello compatibility, while the rear cam is 5 MP. Powering it all is a 50.82 Wh battery, and a 65 W USB-PD power source over a type-C connector. Windows 11 Pro 23H2 with Ryzen AI enablement comes pre-installed. The company didn't reveal pricing.

GIGABYTE released the GC-WIFI7, a WLAN card in the PCIe add-on card form-factor, which, as its name suggests, gives your desktop the power of Wi-Fi 7. Given how the new wireless networking standard is exotic and provides a more than 2.2x gain in Wi-Fi bandwidth over Wi-Fi 6E, GIGABYTE decided to give this accessory its coveted AORUS Gaming branding and product design. The card supports tri-band, and a theoretical maximum bandwidth of 5800 Mbps, with support for 320 MHz and 160 Hz channels. The card also supports MLO, in which it simultaneously connects to a 2.4 GHz and 5/6 GHz network. The card comes with a stylish antenna array that supports up to 5 dBi signal strength. Besides Wi-Fi 7, the card also provides Bluetooth 5.3 connectivity.

The most interesting aspect about this product is that it has three hardware revisions at launch. The Rev 1.0 card is based on a Qualcomm chipset; Rev 1.1 is based on a MediaTek chipset, and Rev 1.2 is based on Intel, all three offering identical hardware specs and performance levels. Rev 1.0 is based on a Qualcomm QCA FastConnect 7800 controller; Rev 1.1 rocks a MediaTek MT7927 controller; while the Rev 1.2 uses an Intel BE200. All three revisions are sold under the same SKU, and it's only in a brick-and-mortar store that you can figure out what you want by looking closely at the barcode sticker, where the revision is mentioned. The company didn't reveal pricing.

EarFun's development kitchen remains hot. Delivering their first IEM and portable USB-C DAC just this past month, the awarded audio brand will be releasing the next generational leap from their current lineup, the Free Pro 3.

Revolutionizing True Wireless Audio and Noise Cancelation
The new true wireless earbuds are the first pair of earbuds that combine Snapdragon Sound Certification, Hi-Res audio, Qualcomm's QCC3072 SoC, the latest v5.3 Bluetooth certification, Low-Energy Audio protocol, and aptX Adaptive technology. It will also feature EarFun's proprietary QuietSmart 2.0 technology for active noise cancellation up to 43dB, and 6-mic cVc call noise-reduction. It will boast a generous battery life of up to 33 hours, an IPX5 certification, wireless charging, and multipoint connectivity. The Free Pro 3 will make use of EarFun's customizable audio app for total user configuration.

QCY, a pioneering force in wireless audio and smart electronics, is thrilled to introduce its latest marvel, the ultimate all-in-one over-ear headphones - QCY H3 Wireless Noise-Canceling Headphones. This groundbreaking device sets a new pinnacle in audio technology, offering an unparalleled fusion of features and performance that redefines the auditory experience at an exceptionally accessible price.

Immersive Audio Tailored for Every Moment
Step into a realm of audio bliss with 43dB Hybrid ANC, ensuring an immersive auditory journey. The dual-mode adaptive ear canal not only heightens noise cancellation but also provides personalized audio compensation, delivering an optimized listening experience for diverse settings.

OpenRock, a prominent brand in open-ear audio solutions, is thrilled to present its latest innovation, the OpenRock S Open-Ear Air Conduction Sport Earbuds. Designed to provide an unparalleled fusion of superior sound quality, customizable comfort, and outstanding battery life, the OpenRock S takes your music and sports encounters to the new heights.

TubeBass Technology for Abundant Bass Energy
Boasting TubeBass technology and 16.2 mm dynamic drivers, OpenRock S seamlessly integrates into a multi-cavity acoustic system designed with a focus on ergonomics. The sound waves are concentrated and transmitted to the ear canal, offering unmatched bass capacity and sound performance in open headphones.

The full specifications of Samsung's upcoming Galaxy Book 4 line of ultra portable notebooks, have been leaked to the web by Windows Report. The star attraction with these notebooks are the next-generation Intel Core processors (possibly "Meteor Lake"), combined with LPDDR4X, LPDDR5, or LPDDR5X memory, the company's latest NVMe SSD storage, and innovative new display panels. There are as many as 5 main models based on form-factor and market segment, and their sub-variants based on memory or storage sizes. The series begins simply with the Galaxy Book 4, with a conventional thickness body and 15.6-inch screen size. This notebook has a conventional IPS panel with anti-glare treatment, and Full HD (1920 x 1080) resolution. At the heart is a Core 5-120U processor that boosts up to 5.00 GHz, and has 12 MB of L3 cache. The notebook uses the iGPU of this processor, and combines it with 8 GB of LPDDR4X memory. There are two M.2 NVMe slots, one of which has a pre-installed 512 GB SSD. Comms include Wi-Fi 6 and Bluetooth 5.1.

The Galaxy Book 4 360 is a step up, and is a convertible. This looks similar to the Galaxy Book 4, but with a screen hingle that turns it into a tablet. The 15.6-inch display now gets an AMOLED touchscreen with Full HD resolution. While the processor is the same Core 5-120U, the 8 GB of memory is faster LPDDR5. You still get two M.2 NVMe slots, one of which has a 256 GB SSD. The communications are a step up, too, with Wi-Fi 6E and Bluetooth 5.3. Both the Galaxy Book 4 and Galaxy Book 4 360 should be priced around the $1,000-mark.

Valve has announced an updated version of the Steam Deck and the headline feature is the new 7.4-inch OLED display. That's a mere 0.4-inches bigger than the original Steam Deck LCD display and it retains the same 1280 x 800 resolution. However, everything else related to the display has been improved and the refresh rate is now 90 Hz rather than 60 Hz. The display is also a lot brighter, with an SDR rating of 600 nits and an HDR rating of 1000 nits. Valve also claims a 110 percent P3 colour gamut, a one million to one contrast ratio and a sub 0.1 ms response time. On top of that, Valve has added what the company calls "high performance touch" which is said to improve the responsiveness of the display.

It's not just the display that has been improved, as Valve has moved to a 6 nm AMD Zen 2 based SoC which seems to allow the GPU to run at 1.6 GHz at all times, as Valve no longer lists a frequency range for the GPU. The power envelope remains the same though, with a range of 4-15 Watts. Paired with the new SoC is faster LPDDR5 memory at 6400 MT/s, up from 5500 MT/s, which should provide a small boost in gaming performance. An improved cooling solution is also part of the package, which is also likely a reason for the more constant GPU clocks. Gone are the entry level storage SKUs and the OLED version of the Steam Deck only comes with 512 GB or 1 TB of internal storage. The WiFi and Bluetooth module has also been overhauled and now supports WiFi 6E and Bluetooth 5.3. The battery has also been boosted from a 40 Whr pack to a 50 Whr pack and Valve now claims three to 12 hours of battery life during gaming, as well as faster charging times. Finally the weight has dropped by 29 grams, which might not be much, but still impressive considering the larger battery pack. The downside you ask? That would be the price, as Valve is asking for US$549/€569 for the 512 GB version, with the 1 TB coming at US$649/€679 when it becomes available on the 16th of November.

Creative Technology today announced the release of the much-anticipated Creative Aurvana Ace and Creative Aurvana Ace 2, the latest true wireless earbuds featuring the groundbreaking solid-state, all-silicon MEMS-based drivers. The Creative Aurvana Ace series, powered by xMEMS drivers, has been expertly tuned to deliver remarkable audio clarity with a wider frequency response ranging from 5 Hz to 40 KHz. With this comprehensive range, users will get to enjoy a truly immersive and lifelike audio experience, whether it's for music, movies, or conference calls.

These latest wireless earbuds also feature LE Audio with LC3 codec, Bluetooth 5.3, and Hybrid Active Noise Cancellation (ANC) plus Ambient Mode, along with up to 24 hours of total playtime, making them the definitive choice for audio enthusiasts seeking the very best in true wireless earbuds.

Apple today unveiled the new 24-inch iMac featuring the amazing M3 chip, making the world's best all-in-one even more powerful and more capable. Thanks to the efficiency of Apple silicon, the new iMac delivers a huge leap in performance in its remarkably thin design and spectrum of seven vibrant colors that users love. iMac with M3 is up to 2x faster than the prior generation with M1.1 And for those upgrading from an Intel-based iMac, the new iMac is up to 2.5x faster than the most popular 27-inch models, and 4x faster than the most powerful 21.5-inch model. It also features an expansive 4.5K Retina display with 11.3 million pixels and over a billion colors, faster wireless connectivity, and a seamless experience with iPhone. Combined with its best-in-class camera, speakers, and mics, along with macOS Sonoma, iMac with M3 is better than ever—perfect for everyone, from families to small businesses, aspiring creatives, students, and gamers. Customers can order the new iMac starting today, with availability beginning Tuesday, November 7.

"We're excited to give iMac a big boost in performance with the M3 chip," said John Ternus, Apple's senior vice president of Hardware Engineering. "Millions of users absolutely love iMac for its stunning design and expansive 24-inch, 4.5K Retina display that's the perfect size to spread out with all their favorite apps and get things done. And now M3 brings even more speed to everything users do, whether multitasking, creating captivating images and videos, working on a business plan, or playing their favorite games. The new iMac with M3 is incredible for anyone, especially those who haven't yet upgraded from Intel, providing a giant leap in performance and capabilities only possible with Apple silicon."

Edifier, the award-winning manufacturer of premium sound systems, bookshelf speakers and personal audio devices, announces its newest audio product, the NeoBuds Pro 2 earbuds. In the new NeoBuds Pro 2, Edifier is introducing its latest patented technology, the Edifier Wide-Band Multi-Channel ANC. This Active Noise Cancellation delivers a wider and deeper noise cancellation to -50dB depth and 5 kHz bandwidth, adding an independent feed-forward channel that applies the noise reduction ability of the Knowles RAN Balanced Armature Driver to Hybrid ANC channels.

The Edifier Wide-Band Multi-Channel ANC can be personalized to suit your needs and the environment, allowing you to be in total control of the background noise you select to hear. Choose high ANC for a busy commute and medium or low ANC for the office; ambient sound to hear traffic noise or wind reduction for a clearer listening experience. Calls are also improved with the 4+4 built-in microphones and with an AI voice pick-up algorithm, environmental and wind noise is filtered out - thus enhancing the overall sound clarity.

Yesterday Gigabyte revealed a pair of AMD B650 motherboards in white/silver and today the company has added an entirely new X670E model using the same colour scheme. X670E AORUS Pro X doesn't have an equivalent black SKU and it's the first Pro model using the AMD X670 chipset, although the overall PCB appears to be based on the X670 AORUS Elite AX, with some interesting additions. The obvious changes include a PCIe 5.0 x16 slot, courtesy of the X670E AORUS Pro X using the E version of the chipset and this also means dual PCIe 5.0 NVMe M.2 slots, as well as a pair of PCIe 4.0 ones.

For some reason, Gigabyte also changed the 2.5 Gbps Ethernet chip from Realtek to Intel, but the specific model isn't mentioned. WiFi will apparently be via a Qualcomm QCNCM865 module, or an MTK/AMD MT7927/RZ738 module, both options supporting 320 MHz wide WiFi 7 channels and Bluetooth 5.3. Gigabyte has also thrown in three extra fan headers, as well as headers for external temperature sensors. However, the one really peculiar feature that has been added to the X670E AORUS Pro X is an internal HDMI port. The internal port appears to be limited to 1080p30 and it's intended for use with a smaller display mounted in windowed cases for diagnostics data and we believe this was a feature ASRock was first with if memory serves. Gigabyte calls this feature Sensor panel Link, but it's unclear if Gigabyte will offer suitable displays or not. There's no word on pricing or an availability date.

TRIBIT, a global audio brand, drops the latest crop of StormBox Flow Bluetooth Portable Speaker that takes the music experience up a notch. Equipped with TRIBIT's proprietary XBass and RunStretch technology, this brand-new speaker delivers a remarkable 25 W output power and up to 30 hours of playtime. The sleek yet robust design makes it perfect for outdoor activities, like hiking, camping and everything in between.

Small yet Mighty
With the TRIBIT's proprietary XBass and RunStretch technology coming in, the 25 W StormBox Flow unleashes the pulsating sound like never before. Better still, users can double up the audio experience by pairing two StormBox Flow to create a one-of-a-kind immersive sound experience.

beyerdynamic, the renowned manufacturer of professional audio equipment, is expanding its MMX gaming product range. The manufacturer is launching the new MMX 200 wireless gaming headset, a product that takes gaming sound to a new level. The beyerdynamic MMX 200 wireless offers the perfect combination of crystal-clear studio sound, META VOICE microphone, and wireless connectivity for PC and console gaming enthusiasts. With features like Augmented Mode, LOW LATENCY, and Hybrid Mode with Bluetooth 5.3, the MMX 200 wireless becomes an essential companion for every gamer seeking top-notch performance and boundless flexibility.

PROFESSIONAL SOUND IN EVERY GAMING ENVIRONMENT
Specially designed by beyerdynamic acousticians for gamers, the integrated 40 mm studio driver systems deliver a clear, comprehensive soundscape. This not only impresses during gaming but also enhances voice communication and the enjoyment of music and movies. Precise in-game sound localization enables crucial gameplay maneuvers and enriches gaming worlds, making them appear even more realistic with their distinctive audio profiles.

Getac has today announced the launch of its next generation S410 semi-rugged laptop, which delivers powerful processing and graphics performance in a sustainable new design, without compromising on rugged reliability. The result is an incredibly versatile device that improves efficiency in the field while giving peace of mind to users in work environments where accidental knocks, bumps and drops can frequently occur.

Outstanding processing power
The next generation S410 is the first Getac device to feature an Intel Core 13th generation i5/i7 processor as standard, which delivers remarkable computing performance and rapid responsiveness to users. Integrated Intel Iris Xe graphics ensure a rich visual experience, while an optional dedicated GPS chip offers significantly improved location accuracy compared to previous generations. When it comes to connectivity, the next generation S410 includes Wi-Fi 6E and Bluetooth 5.3 as standard, with optional 4G LTE and/or 5G Sub-6 with integrated GPS, keeping users connected in even remote locations.

Cyber Acoustics, a leading manufacturer of reliable and affordable computer peripherals used in schools, businesses, and homes, today announced the Cyber Acoustics USB and Bluetooth Speaker Bar CA-2890PRO, a compact USB and Bluetooth speaker bar with speakerphone that clamps to most monitors, for a space-saving audio upgrade. The CA-2890PRO joins Cyber Acoustics' speaker bar family that includes the CA-2890 and CA-2890BT, both of which are among Amazon's best-selling computer speakers.

New design delivers surprisingly loud, clear audio from a compact form factor
Featuring a larger cabinet design than its predecessors, the CA-2890PRO was engineered to provide optimized power output whether connected to a USB-C or USB-A port. This larger cabinet delivers greater sound clarity, with accurate mids and clear highs from dual precision acoustic stereo drivers and a rear-facing bass radiator, ensuring high-quality sound for music, movies, and voice or video calls.

Today, Bose announces the next generation of its iconic QuietComfort line: the QuietComfort Ultra Headphones, QuietComfort Ultra Earbuds, and the QuietComfort Headphones, all featuring the world-renowned hallmarks that the QuietComfort name has become synonymous with—world-class noise cancellation, high-quality audio, and legendary comfort and stability. And now, the QC Ultra Headphones and Earbuds both feature an all-new premium design and debut Bose Immersive Audio, taking audio performance to an entirely new level.

The QuietComfort Ultra Headphones and QuietComfort Ultra Earbuds will be available beginning early October for $429 and $299 respectively. Both are available in Black and White Smoke. The QuietComfort Headphones will be available on September 21st for $349 also available in Black and White Smoke, plus a limited-edition Cypress Green. Pre-orders for all products begin today in the U.S. on Bose.com.