CHERRY, the specialist for computer input devices, presents CHERRY KEYS. This free software tool for straightforward customization of keyboards and mice allows users to configure their input devices according to their individual demands. The software tool works with virtually every keyboard and mouse on the market, although it achieves best results with original CHERRY products.

CHERRY KEYS offers an intuitive user interface for assigning specific tasks to individual keys of the keyboard or mouse. The tool shows the configurable keys or buttons on all available input devices and lets you customize them with the click of a mouse button, using different colours to show which keys have been reprogrammed. CHERRY offers a variety of options to reprogram individual keys, such as opening programs, files, folders or web pages at the touch of a button. System functions (logoff, lock, standby) or multimedia commands are also possible. Complete input sequences — so-called macros — or even recorded texts can be saved as a shortcut and started or inserted as required.

Cherry introduces the new STREAM keyboard, the perfect workhorse for professional work environments. With the many satisfied users of the original STREAM in mind, Cherry has upgraded the keyboard with extended functionality, a modern look, and

CHERRY has equipped the STREAM KEYBOARD with its own proven SX scissor technology, giving the keyboard a comfortable typing feel and uncompromising precision. During development, special attention was paid to the typing sound; compared to the previous model - which was already very quiet - the noise level has been reduced even further. This makes the STREAM KEYBOARD the best choice for open-plan offices with numerous workstations, where employee productivity benefits from a low-noise environment.

CHERRY, the specialist for computer input devices, introduces the DW 9000 SLIM, a wireless desktop set with rechargeable battery. The mouse-keyboard set combines innovative features, outstanding craftsmanship, and a trendy, ultra-flat design. For flexibile use, both Bluetooth and 2.4 GHz wireless connections are supported. The CHERRY DW 9000 SLIM desktop set has a modern look, characterised by an ultra-flat design to ensure fatigue-free work sessions. The mouse and keyboard have a matching visual design and look great on the desk of every style-conscious consumer.

Mad Catz Global Limited, leading gaming hardware innovators for nearly 30 years, announced an all-new line of S.T.R.I.K.E. professional gaming keyboards, including a S.T.R.I.K.E. with ultra-reliable mechanical keys, ideal for the Esports community. Expected to begin shipping from Spring 2019, the S.T.R.I.K.E. range is a perfect addition to the Company's recently announced range of G.L.I.D.E. gaming surfaces and R.A.T. mice., forming part of a complete PC eco-system. With two S.T.R.I.K.E. keyboards to choose from, gamers can pick the keyboard that suits their preference and budget.

Armed with Cherry mechanical switches, the S.T.R.I.K.E.4+ is the gamers' new secret weapon. Tested to withstand at least 50 million hits, the Cherry switches provide perfect travel and precision every time. With anti-ghosting featuring on every key, gamers can combine with the powerful F.L.U.X. software, which allows for staggering customization and control over every aspect of the keyboard including individual key lighting and control over the USB report rate. Chameleon RGB Lighting baths the keyboard in 16.8 million colors, fully adjustable and customizable via the F.L.U.X. software and creating a new standard in keyboard lighting.

CHERRY today introduced the MX Board 1.0, a mechanical keyboard at a more interesting price point. The combination of high-precision CHERRY MX switches in different variants and high-performance HighSpeed key recognition creates an uncompromising keyboard for avid writers. Furthermore, The MX Board 1.0 features abrasion-resistant keycaps, anti-ghosting, and full N-key rollover.

Das Keyboard today announced the launch of the 4Q mechanical keyboard, the first Cherry MX-based keyboard in the company's Q-series family of smart, cloud-connected keyboards that empower users to increase productivity by changing the color of its keys from information coming from the Internet.

The new gold standard for mechanical keyboards, the Das Keyboard 4Q takes the company's flagship mechanical keyboard-the Das Keyboard 4 Professional-to the next level by adding in the Q technology and RGB lighting. Concurrent with the 4Q launch is the introduction of Das Keyboard's Q marketplace for applets, a place where users can share and download free and open source Q applets.

CORSAIR , a world leader in PC gaming peripherals and enthusiast components, today announced the launch of the new CORSAIR K70 RGB MK.2 LOW PROFILE and CORSAIR K70 RGB MK.2 LOW PROFILE RAPIDFIRE mechanical gaming keyboards. The newly released duo of K70 RGB MK.2 LOW PROFILE keyboards builds upon the renowned heritage of the award-winning K70 RGB MK.2 by combining the fastest actuating CHERRY MX Low Profile RGB keyswitches with a new slim design, for a more comfortable typing experience while preserving the K70 range's mechanical precision and gaming performance.

At the heart of the K70 RGB MK.2 LOW PROFILE keyboards are new CHERRY MX Low Profile keyswitches, combining trusted CHERRY mechanical switch performance with a new, lower 11.9mm switch height and short actuation distance. Combined with redesigned, low profile keycaps, these switches reduce the full keypress distance to both bottom out the key and actuate the switch, lessening keypress fatigue during extended typing or gaming. The K70 RGB MK.2 LOW PROFILE RAPIDFIRE features CHERRY MX Low Profile RGB Speed keyswitches exclusive to CORSAIR, engineered for maximum performance with an ultra-fast 1.0 mm actuation distance, while the K70 RGB MK.2 LOW PROFILE uses CHERRY MX Low Profile RGB Red mechanical keyswitches, which offer familiar smooth and linear movement with a low 1.2mm actuation distance.

CHERRY, the specialist for computer input devices, presents the MW 8 ADVANCED. This brand new wireless mouse does not only offer innovative features, it is also built to meet the highest standards. Moreover, the CHERRY MW 8 ADVANCED can be connected via Bluetooth or 2.4 GHz wireless, which, together with the high-quality optical sensor, makes it ideal for flexible, all-round use.

The CHERRY MW 8 ADVANCED joins CHERRY's portfolio as the new flagship, combining timeless design with state-of-the-art technology. An elegant metal surface made of brushed aluminum conveys the highest quality workmanship, and the rubber pads with trendy Voronoi cell structure on both sides of the mouse ensure a good grip. The MW 8 ADVANCED is rounded off by its comfortable shape, which fits the hand perfectly.

Cherry has launched their KC 600 SLIM keyboard, which brings about a new-found interest in flair and a modern, stylish design. Cherry themselves are adamant on this, as they say that "The CHERRY KC 6000 SLIM keyboard impresses with its precise scissor mechanism, compact dimensions and state-of-the-art design. A sturdy keyboard with an integrated metal plate, it is a particularly attractive addition to the desk of the style-conscious user."

Cherry's KC 6000 SLIM makes use of the company's SX key scissor mechanics switch technology. According to Cherry, this guarantees an excellent typing feel, a perfect operation, and a long service life. The keycaps being laser-engraved means that Cherry has bet on durability and resistance to abrasion. The CHERRY KC 6000 SLIM is available from May 2018 for a recommended retail price of €40 / $50 / £35, and is available on two different colors: silver housing with white keys, or black housing with black keys.

German switch maker Cherry officially announced their MX Low Profile RGB switches at CES 2018 a few days ago. Ducky Channel also seized this opportunity to promote their upcoming Ducky Blade Air mechanical keyboard which features the new low profile switches. Thanks to the slim design, the Ducky Blade Air stands just 22 mm tall, but boasts a full feature set that includes various RGB lighting modes, customizable LED zones, USB N-key rollover support, floating keycap design, Doubleshot keycaps, and macro support. The Ducky Blade Air allows consumers to connect the keyboard to their computers using an old-school USB cable or via a wireless Bluetooth connection. The keyboard works in a Windows or Mac environment, as well as with Android and iOS mobile devices.

CHERRY, the market leader and expert in mechanical switches in keyboards, is announcing the MX Low Profile RGB. This shallow switch features a brand-new design and combines the well-known characteristics of the MX switch with a low profile. This allows the implementation of mechanical keys in a much more compact format, making the CHERRY MX Low Profile RGB suitable not only for use in notebooks but also for building unusually thin high-end keyboards.

The CHERRY MX Low Profile RGB is the first truly new development in mechanical switches in more than 30 years. The company's R&D department has invested a lot of time and effort in achieving a total height of only 11.9 millimeters without compromising on characteristics and quality. The MX Low Profile RGB is about 35 percent shallower than the standard MX switches, and thanks to its unique design it can be used just as easily for mechanical keyboards in high-end notebooks as for unusually thin mechanical desktop keyboards. The new CHERRY switch was fully developed and built in Germany, its the "Made in Germany" seal representing the best product quality and the highest manufacturing precision.

CHERRY, the specialist for computer input devices, presents the MW 4500, an ergonomic wireless mouse that reduces wrist strain thanks to its unique design. The new mouse aims to be a perfect all-rounder in office or home use.

Best-in-class ergonomics for fatigue-free work
CHERRY has designed the MW 4500 to be an extremely ergonomic mouse that relieves wrist tension and allows fatigue-free work. With its unique shape, the hand rests on the mouse at a 45-degree angle. This results in a more natural posture that prevents discomfort of the joints and tendons. An abrasion-resistant surface complements the ergonomic shape.

CHERRY, the specialist for computer input devices, presents the Strait 3.0 for Mac. This wired keyboard is characterized by an elegant design and a durable build quality, making the Strait 3.0 for Mac a perfect and reliable keyboard for daily use.

Elegant design and durable build quality
The CHERRY Strait 3.0 for Mac charms with its elegant design and is a real eye-catcher on the desk thanks to its clean, ultra-flat design with a metal look. In combination with the durable build quality, this has resulted in a robust keyboard which is particularly suitable for permanent use.

CHERRY, the specialist for computer input devices, introduces the MC 4900, a wired 3-button mouse with integrated fingerprint reader which allows easy logon and secure authentication. In particular, businesses and public institutions will benefit from this modern security feature. Ease of use and ergonomics are of the usual high CHERRY standards.

The main feature of the new CHERRY MC 4900 is the integrated Crossmatch TouchChip TCS2 sensor with capacitive sensing technology. This makes the mouse particularly suitable for workstations that are used by different users within a company, government agency or institution. The fingerprint is used for secure and fast authentication, whether through 'single sign-on' (one-time registration) or several log-in stages in the appropriate software.

Cherry, best known for their mechanical switches that are still some of the most well regarded by typing enthusiasts everywhere, are looking to cater to the DIY crowd with their latest line of MX Mechanical Switch Kits. The philosophy behind this product is that there are some users that prefer to build and customize their own keyboards rather than buy them from a recognized brand; and now, Cherry has an official solution for those customers.

Cherry themselves have provided a Developer Page with guides and how-to tutorials, explaining what exactly goes on a Cherry switch and how to put them together. Whether individually or in a set, CHERRY is offering customers a choice between MX Red, Black, Blue, Brown, Green, Clear, Silent Black, Silent Red, and Speed switches. The developer kits contain a full set of 110 switches, which will let users create their own keyboards in the extended layout. For Cherry's developer kits, you'll have to exclusively go through Reichelt Elektronik, whereas switch kits can also be purchased from Arrow Electronics and Greendich Enterprise. The developer kits will be available for €40.

CHERRY, the specialist for computer input devices, introduces the Gentix Silent. This new version of the classic Gentix mouse is ideally suited for open-plan offices where a quiet work environment is key. As with its predecessor, the CHERRY Gentix Silent has a high-resolution optical sensor and is extremely comfortable to use due to its ergonomic, symmetrical design.

The Gentix Silent is the ideal mouse for quiet work environments. By utilizing special switches CHERRY has eliminated the clicking sound of mouse buttons, which makes this mouse ideal for open-plan offices or public spaces such as libraries. And CHERRY has not just focused on minimizing noise: the ergonomic, symmetrical design of the Gentix Silent makes this mouse extremely comfortable to use for both left- and right-handed users, while the unique shape accommodates all hand sizes. The wear-resistant rubber surface doesn't just feel good, it also improves the grip on the mouse.

CHERRY, the specialist for computer input devices, introduces the MX Board 5.0. This new, high-end mechanical keyboard distinguishes itself with excellent and customizable ergonomics. Equipped with reliable, high-precision MX switches and modern features, this product has been designed to meets the highest demands. The MX Board 5.0 also features an exclusive font which was created in cooperation with experienced specialists.

One of the highlights of the MX Board 5.0 is the patented ergonomic solution in the form of its extra-large and individually adjustable palm rest. Together with the specially developed feet, the keyboard offers eight different positions to achieve the greatest possible comfort. Long, fatigue-free writing and gaming sessions are no problem with the MX Board 5.0.

CHERRY, the specialist in computer input devices, expands its sales network in the United Kingdom through close cooperation with the leading IT distributor Westcoast. As the official trade partner, Westcoast will strengthen future sales in the region to achieve a greater market presence and a bigger reach. Focus products mainly fall into the categories "Office", "Industrial" and "Security", also allowing CHERRY to expand its successful B2B activities in the UK.

CHERRY Business Development Manager Stefan Lutter has full confidence in a close cooperation with its sales partner. "We are exceptionally pleased to form a new collaboration with Westcoast to help grow our brand of high-quality computer peripherals. With Westcoast's experience and reputation in the market, coupled with their vast array of contacts and highly skilled and knowledgeable staff, their appointment was an easy decision and we look forward to a long and prosperous relationship over the coming years."

Westcoast Accessories Commercial Director, Ashley Watts said: "This partnership gives Westcoast a much wider range of high-quality peripherals predominantly targeted to our growing public sector reseller base. CHERRY has been a driving force and an innovator in public sector accessories."

Cherry, makers of the popular Cherry MX mechanical keyboard switches, which also sells its own line of gaming keyboards under the MX Board brand, introduced the MX Board 1.0 TKL (tenkeyless). The keyboard is further available in three variants based on switch model (MX Red, MX Blue, and MX Brown); and two sub-variants based on switch type (linear-push, and pressure-point). The MX Board 1.0 TKL features a compact design, with a matte black ABS body, measuring 370 mm x 150 mm x 25 mm (WxDxH), weighing 730 g. It features an 87-keyset, and as a tenkeyless keyboard, it lacks the NUM pad. The keys feature white LED illumination. The company didn't reveal pricing.

CHERRY, the specialist for computer input devices, presents a high-quality desktop set for everyday use with the B.Unlimited 3.0. The benefits of this completely redesigned keyboard-mouse combination are a high reliability, wireless operation, and an encrypted transmission of data signals. Through the abrasion-resistant laser inscription of key caps, the new B.Unlimited 3.0 is extremely durable.

The new B.Unlimited 3.0 desktop set consists of a high-quality keyboard and mouse and is designed for continuous use. CHERRY has opted for robust materials which hold even under daily office operations. The characters on the key caps are laser-etched, resulting in an abrasion-resistant label. The keyboard itself features SX keys with scissor technology that are guaranteed to last over 20 million actuations. The desktop set is rounded off by a symmetrical three-button mouse with an infrared sensor that can be switched between 1,000 and 2,000 DPI.

CORSAIR, a world leader in enthusiast memory, PC components and high-performance gaming hardware today announced the new K63 mechanical gaming keyboard. Continuing the CORSAIR legacy of top-quality, high-performance gaming keyboards, the K63 combines tenkeyless design, precision CHERRY MX Red mechanical keyswitches, a full complement of media keys and per-key red LED illumination. What's more, K63 offers all this at a price that puts mechanical performance within reach of gamers wanting to step up their game to the next level. The result is a perfect combination of mechanical precision, advanced gaming features and a space-saving design that makes it ideal for compact desktops or gamers on-the-go.

Packing the best of CORSAIR keyboards into a new compact size, the K63 boasts a host of features ready to match the most demanding games. Beneath its sleek exterior and gold-contact CHERRY MX Red key switches, per-key red LED backlighting vibrantly illuminates each key. With the power of CORSAIR Utility Engine (CUE) software, every key's lighting can be controlled individually, allowing for virtually unlimited lighting customization and control. CUE software also allows for near endless programmability, with every key individually reprogrammable with alternative commands, custom macros or dynamic lighting effects.

Cooler Master, a leader in design and manufacturing computer components and peripherals is pleased to announce the launch of two new keyboard selections for dedicated and hardcore gamers, thus completing their keyboard portfolio. The MasterKeys Pro S produces a crisp, clearer white that an RGB keyboard cannot deliver, while the MasterKeys Pro M RGB radiates over 16.7 million colors adding to user customization. Both mechanical keyboards are equipped with profile support, on-the-fly customization to save macros and settings hassle free without the use of software. Multiple lighting modes including color wave and breathing, anti-ghosting technology, and 50 million keystroke lifespan CHERRY MX switches available in red, brown, blue, and silver.

"With the addition of these two keyboards, we're able to complete our entire MasterKeys Pro portfolio to make choosing a keyboard even easier," says Carter Salley Peripheral Product Manager. "Pick a size, pick a color. As simple as that. Small, medium or large, white LEDs or RGB. No matter your size preference or lighting choice, we have the perfect match for those looking for sleek, minimalistic keyboards."

CHERRY, the specialist for computer input devices, has unveiled the MX Board Silent at CES 2017. This new keyboard is based on the G80-3000, which has proven itself over the years to be precise as well as reliable. CHERRY combines this product with its new MX Silent switches to create a product that will keep keyboard noise in a hectic office space to an absolute minimum.

The G80-3000 has been one of the most popular mechanical keyboards on the market for decades, having become a true classic. Thanks to a purist feature set, a timeless design and its outstanding precision, the G80-3000 remains a bestseller. To continue its success, CHERRY updated this proven keyboard with the latest MX Silent technology. The result is a straightforward, high-end keyboard, which is ideally suited for even volume-sensitive environments such as large rooms or community offices, enabling silent keystrokes with CHERRYs patented noise reduction technology without giving up on its uncompromising writing performance. Also implemented is "N-Key Rollover" functionality, which allows up to 14 keys to be pressed simultaneously without "ghost" keypress effect.

Friedrichshafen/Auerbach/Hamburg. German private investment company GENUI and the Cherry management has announced the acquisition of the international Cherry Group from ZF Friedrichshafen AG. Excellent growth prospects for the computer input device manufacturer and its employees will result from the investment.

"It was very important to us to find a new owner for Cherry that would offer the company and its employees a solid future with good prospects," explains Michael Hankel, ZF member of the Board of Management responsible for Cherry. "GENUI offers precisely such a future and is therefore an outstanding partner for Cherry." ZF will sell its 100-percent share in the subsidiary as it concentrates investment in its core business. The Cherry Group posted sales of roughly €80 million in 2015. It has 380 employees worldwide, 280 of whom work at the company's headquarters in Auerbach, situated between Nuremberg and Bayreuth.

Cherry, makers of the Cherry MX mechanical keyboard switches, and keyboards under its own brand, today announced the MX Board 9.0, a high-end mechanical gaming keyboard featuring Cherry MX RGB switches. Measuring 500 mm x 220 mm x 65 mm (LxDxH), the keyboard comes in variants featuring RGB-lit Cherry MX Blue, MX Brown, and MX Red switches. The Cherry MX Board 9.0 is characterized by an inward-curving design that makes keys along the top easier to reach, an overall asymmetric design, and a large rotary multi-function dial. Cherry didn't announce pricing or availability.