AMD Delays FX Series Launch to October, Expands First Wave

[HumanSmoke]

All they have said is Q4 2011.

Q4 launch......as they have always said.

You mean except for AMD's last slide deck ?....The one at Computex stating 60 to 90 days for PIB (Processor in Box) from June 1st. ?

[source]

While the release date, at this stage, is fast approaching "who cares" status- probably best if we don't try to rewrite history eh?

 

[FordGT90Concept]

I kinda picture a scene out of 300, but with David and Goliath with it obvious who is who. David throws a stone, Goliath crumbles into rocks, and a bulldozer smashes through the pile taht used to be Goliath. Splash the AMD logo, cue deep announcer voice:

"Sometimes, the little guy wins."

Exactly! They could do it, easily, but they don't. WTF?

 

[jpierce55]

You mean except for AMD's last slide deck ?....The one at Computex stating 60 to 90 days for PIB (Processor in Box) from June 1st. ?
http://limages.vr-zone.net/body/12494/5.jpg.jpeg


[source]

While the release date, at this stage, is fast approaching "who cares" status- probably best if we don't try to rewrite history eh?

"late summer 2011" It is late summer until September 23!

 

[HumanSmoke]

"late summer 2011" It is late summer until September 23!

Really? And what's 60-90 days from June 1st. ?

 

[cadaveca]

Exactly! They could do it, easily, but they don't. WTF?

Not sure dude. That's not the only idea I have, either. I've always said that I've got many ideas for AMD marketing, but the reality of it is that I am not a marketing major, so have no hope of ever having such a position.

What I do know, is that even with my lack of education on the specific subject, not everyone is as competent as they claim to be, and I'm not just talknig about AMD, although my opinion on thier marketing closely resembles your own.

Of course, I'm personally very politically motivated, so appealling to people's needs and emotions is just what I do on a day to day basis. AMD's marketing is tied up in straight jacket most of the time, stuck in cubicles, so perhaps we sohuld lay off a bit, and not expect too much?

I mean, they aren't exactly going out of business here...I don't approve, but clearly they haven't got it ALL wrong...

 

[erocker]

I'm skeptical. Thanks, bye!

 

[cadaveca]

I'm skeptical. Thanks, bye!

That should be your tag under your UID.

What is it you are skeptical about?

 

[erocker]

What is it you are skeptical about?

Pretty much everything, but on this topic, everything Bulldozer.

a source with knowledge of the company's plans

Wat?

AMD did not comment on the news-story

Okay?

 

[cadaveca]

Pretty much everything, but on this topic, everything Bulldozer.

You are not alone, it seems.

 

[Casecutter]

You mean except for AMD's last slide deck ?....The one at Computex stating 60 to 90 days for PIB (Processor in Box) from June 1st. ?

Very good and valued input, you got it.

Provide that, it’s only Sept 7th, and while slipping, that slide shows "Scheduled to be Available" I see that as a provisional time frame, not any firm release...

Although, we’re now byond that that their own road maps as of late had them for Q4. When folk saw that slide hopes went through the roof, and on that we can put some culpability.

I'd think they'd have a CEO to herald in this "new era" and at that point they might have thought they had a fish. While if I just hired in I’d want to be up to speed, before I stuck my neck out (flop or fly). Performance is what it is at this point, the wrangling is all about strategy and selling the new boss on the marketing. I guarantee there's more to this than any of us can wrap our self-centered heads around, and sure it would seem bad... it's just business. It still could be in this month, the next month or if the one after that, it’s all still just speculative rumors.

Also, this has been the standard course for graphic card releases at AMD/ATI for at least the 4XXX/5XXX products "run-silent… run-deep". That's how they like it, at this point they have their poker face on. Some loathe that, the rest we’ wait….

 

[the54thvoid]

I find it hugely entertaining that many peeps here are slobbering at the chops for the most super dooperest cpu when quite a fair proportion will just be gaming. And we all know given a 'reasonably' good cpu with 'reasonable' multi core capabilities, the gfx card is the key.

I'm personally completely confused by my next step. I'm running 3.6GHz i7 920 and a GTX 580 and i know a i72600k will be better but not by enough to justify any investment. Likewise, Bulldozer wont improve things much more.

This whole BD debate is turning into a frenetic fest of douche baggery that you'd normally see in a graphics forum. It's quite fun to read actually...

Frankly I'd be impressed if someone releases a chip that smells like vanilla when it gets hot.

 

[jpierce55]

Frankly I'd be impressed if someone releases a chip that smells like vanilla when it gets hot.

MMMM, vanilla! I agree with you. I would be more interested in seeing more focus on low power consumption chips. AMD/Intel both make them, but finding them and affording them is hard to do..... but vanilla fragrance will work just the same!

 

[TheMailMan78]

You mean except for AMD's last slide deck ?....The one at Computex stating 60 to 90 days for PIB (Processor in Box) from June 1st. ?
http://limages.vr-zone.net/body/12494/5.jpg.jpeg


[source]

While the release date, at this stage, is fast approaching "who cares" status- probably best if we don't try to rewrite history eh?

AMD has always said Q4. Marketing slides are for marketing. Do you believe the benches they show also?

 

[Casecutter]

I find it hugely entertaining that many peeps here are slobbering at the chops for the most super dooperest cpu when quite a fair proportion will just be gaming. And we all know given a 'reasonably' good cpu with 'reasonable' multi core capabilities, the gfx card is the key.

I'm personally completely confused by my next step. I'm running 3.6GHz i7 920 and a GTX 580 and i know a i72600k will be better but not by enough to justify any investment. Likewise, Bulldozer wont improve things much more.

This whole BD debate is turning into a frenetic fest of douche baggery that you'd normally see in a graphics forum. It's quite fun to read actually...

Frankly I'd be impressed if someone releases a chip that smells like vanilla when it gets hot.

You are completely right about the “super dooperest cpu” for gaming that’s all about more money than... At this time it is entertaining, although I like to see the puzzle for what it will turn into, hope it plays out good strategy wise and how such competition furthers the industry along, as it been stagnate. It's all good.

Please don't take this as it sound, but after reading that... your picture is kind of telling in more ways that one.

 

[the54thvoid]

Please don't take this as it sound, but after reading that... your picture is kind of telling in more ways that one.

What? that I am a super pooping augmented Chinchilla and in need of vanilla scents to hide my smells?

It's not a f*cking rabbit!!!

lol

 

[mtosev]

AMD has one positive side and that is ATI. Interesting how amd isn't failing with their gfxs yet most they almost completely fail when it comes to cpus (after C2D AMD didn't show any top ranking cpus). intel cpu + amd/ati gfx is the winning combo for me.

 

[Casecutter]

A rabbit in a chube?

I see as a petrified gerbil in a tube, either you’re the gerbil in life, or what is the tube going to be used to do… and you like that kind of...

 

[the54thvoid]

I see as a petrified gerbil in a tube, either you’re the gerbil in life, or what is the tube going to be used to do… and you that kind of...

Chinchilla...

And no, just plain no.

 

[Casecutter]

Chinchilla...

And no, just plain no.

Okay okay... we've digressed moving on!

The Brain: Pinky, are you pondering what I'm pondering?
Pinky: I think so, Brain, but how are we going to make pencils that taste like bacon? Or maybe we should make bacon that tastes like pencils. Narf.

Remember this guy was announced Aug 25th, though sure he’d had briefings even prior that that, while even info on AMD’s plans when working a Lenovo. I don’t see a guy like this not doing everything he can to come out swinging hard even if the underdog.
Inside AMD - Rory Read's First Employee Addres...

 

[Damn_Smooth]

Okay okay... we've digressed moving on!

The Brain: Pinky, are you pondering what I'm pondering?
Pinky: I think so, Brain, but how are we going to make pencils that taste like bacon? Or maybe we should make bacon that tastes like pencils. Narf.

Remember this guy was announced Aug 25th, though sure he’d had briefings even prior that that, while even info on AMD’s plans when working a Lenovo. I don’t see a guy like this not doing everything he can to come out swinging hard even if the underdog.
Inside AMD - Rory Read's First Employee Addres...

I haven't seen that video before.

 

[Casecutter]

I haven't seen that video before.

It showed on the tube like a week ago.

This local Austin TX right-up actually provides a face of what this guy is like in life.
http://www.statesman.com/business/new-ceo-rory-read-amd-is-the-right-1796296.html

 

[HumanSmoke]

AMD has always said Q4

Except when they say Q3 presumeably...

So in the last call, we indicated early summer for desktops and late summer for servers. And that's still where we're at.
-Rick Bergmann AMD Q1 CC

Marketing slides are for marketing.

So they shouldn't have a nodding acquaintance with the truth?
Product Schedules – This is the most asked question that I get. Today we gave granularity down to the quarter. We expect to launch the client version of “Bulldozer” (code named “Zambezi”) in Q2 2011. The server products (“Interlagos” and “Valencia”) will first begin production in Q2 2011, and we expect to launch them in Q3 2011.
Presumeably this John Fruehe character has clearly gone rogue- where's Steven Seagal when you need him

Do you believe the benches they show also?

And this has to do with Bulldozers release date how?

Anyhow, I wasn't aware that AMD had released performance benches for Bulldozer. Links please.

 

[cadaveca]

Read said he likes the inside play, where there is pushing and shoving and sharp elbows get thrown.

"They give you five fouls for a reason," he said with a smile.

I hope bulldozer isn't the first foul.

~SNIP~

Um, all your data is from before they fired the CEO who was taking the company in the wrong direction. Since then, things have changed, and Bulldozer's expectations based on anything prior to the very recent hiring of Rory READ are NULL and VOID. AMD now has a head on it's shoulders, while for near the entire first half of the year, AMD was headless after they canned the CEO at the time, who I won't even mention.

Once you understand that, you can understand JF-AMD's position now, and why he was so frustrated with people's postings on forums. They plain and simple were giving expectations based on data that didn't exist any more.

Of course, now that AMD has a new CEO, Bulldozer CPUs have started shipping. I've been posting here on the forums for MONTHS saying people should ignore everything purely based that that fact alone...any CEO hired can change the game plan, and drastically. Sure, it's been a tough time for AMD, but headless, they still remained above water. Now, with a new CEO, they are gonna start swimming.

 

[Casecutter]

I hope bulldozer isn't the first foul.
~SNIP~
they are gonna start swimming.

Thought they've be fill that pool as of late really, I understand it been really Hot in Austin lately. I heard a splash today when's the next we don't know.

 

[HumanSmoke]

Um, all your data is from before they fired the CEO who was taking the company in the wrong direction.

Correct me if I'm wrong, but wasn't Dirk Meyer a prime mover behind Bulldozer ?

Since then, things have changed, and Bulldozer's expectations based on anything prior to the very recent hiring of Rory READ are NULL and VOID.

I can agree with the statement IF it was Dirk's fault that pushed earlier announcements of BD's introduction being too optimistic.

AMD now has a head on it's shoulders...

...Or BoD glove puppet, who has been given the job as Abu Dhabi's stalking horse. Time will tell on that one.

while for near the entire first half of the year, AMD was headless...

Guess you're not on Thomas Seiferts Christmas card list anymore.

Of course, now that AMD has a new CEO, Bulldozer CPUs have started shipping.

Quite the guy that Rory! Here I was thinking that all the hard work had been done by the chip architects, process guys and GloFo, and all the while all it needed was for a marketing guy to come in and roll up the ol' shirtsleeves. Here I was thinking the dude was getting paid per PR cliché

I've been posting here on the forums for MONTHS saying people should ignore everything purely based that that fact alone...

Pretty common practice in the business world to blame all misfortune on the outgoing guy(s). I'll reserve judgement.

any CEO hired can change the game plan, and drastically. Sure, it's been a tough time for AMD, but headless, they still remained above water. Now, with a new CEO, they are gonna start swimming.

Nice cliché's. You almost had me ready to compose a PowerPoint Haiku.