I want it all. Performance, good price, efficiency, simplicity, and feature set. I really wish we were getting HBM2 now as it would make putting a CLC on it a bit simpler, usually you have dead air over one row of ram with current cards. On another note I'm considering AMD for the first time in ages. I'm just sick of nvidia always dragging their feet with supporting the latest features and port standards. AMD always seems to jump on that stuff as soon as possible. On the other hand I've heard nvidia might try to make up for their async compute deficit with brute force which would be great for pre-DX12 game performance. Guess we'll see soon how things go.
By far the biggest need is performance. I get there's people that are on 1080p, don't care about maxing every setting, and they're thinking we have more performance than we'll ever need already, but personally I see a huge demand for more speed right now. High res displays, high speed displays, VR. We need double the single card performance like 6 months ago.