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Expecting a company to try harder because people elect to band together and boycott their product does a few things:
1) Share price crash
2) Your pious campaign leads to job lay offs and cut's in R&D.
3) The product actually gets worse.
4) The competition sees the opportunity to make profit for it's shareholders and raises it's own prices due to market conditions.
5) The slide of the other company continues for years, allowing the other to profit even more
Does that sound familiar - oh yeah - it's what happened in a sense to AMD. You are outrageously so far away from business reality it's almost comical. Big business does NOT listen to it's consumers - it is dictated to by it's shareholder to whom it owes everything. Shareholders demand a return on investment and that is acquired through profiteering at our expense. That is capitalism. I don't like it but I understand it.
The only and I mean THE ABSOLUTE ONLY incentive for Nvidia to lower it's prices is when AMD has the stand out best gfx chip and prices it in such a way Nvidia will only make sales if it lowers it's profit margin.
Stop blaming Nvidia for making profit for it's shareholders - blame the absolute lack of high end competition from AMD. And yes - I am actually very surprised that Fury X didn't claw that back a lot more than it did because Fury X is a great gfx card but AMD priced it (initially) at the same price and hey, guess what - Nvida didn't need to make their product cheaper. AMD got screwed as soon as they released the HD7970 at the inflated price they did. That opened Nvidia's floodgate of overpriced 104 chips, made worse by luxury price 100 chips.
I'm not having a go at you Zone, I'm really not - but as admirable as your stance is for better consumer prices the market reality of capitalist economics doesn't give a shit. Until AMD match Nvidia stride for stride and make their product MORE desirable, Nvidia prices wont budge.
I studied a module on economics at Uni, so I know enough to see the unfortunate picture. I do think unless Nvidia pulls a rabbit out the hat that AMD might just start to get a snowball effect if they push the DX12 and GCN message
enough. But they also need to push developer adoption of large queue Async because with Pascal's rumoured clock speeds, it looks like they might be trying to brute force Async until Vega.
Thank you, sir, for the dose of realism.
People seem to think they live in Utopia sometimes, especially when the hype train for a new GPU release is starting again. It never ceases to amaze me. Just a month ago everyone 'needed HBM2'.