ASUS to Release Custom NAVI GPUs in September

[AleksandarK]

With the launch of AMD's Radeon RX 5700 and 5700 XT "Navi" graphics cards, we got a nice improvement to the mid-range GPU segment. However, the launch was only followed by board partners releasing reference designs with the major change being either a sticker of different cooler accent, with no sign of custom board designs.

In a blog post on Edge UP, ASUS said that "Our initial Navi offerings will use AMD's reference cooler design and clock speeds, but we'll be tweaking, tuning, and powering up these new Radeons with coolers of our own design soon. Stay tuned for more details in September." This means that custom cards for Radeon RX 5700 and 5700 XT are arriving later than what we previously thought. It was believed that custom designs from AIBs would arrive some time in August, but the Edge UP post now contradicts that claim. In order to find out more, we would have to wait until August at least. Additionally, it may be possible that a "paper launch" will happen in August, while the general availability is targeted for September.



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[Manu_PT]

And this folks, is just another reason why nVidia leads the charts on steam, etc. Then dont come here calling everyone shills and "the world is unfair".

These cards are very good for the price and look, you want one with a cooler? Wait 2 months.

What do you think it's gonna happen? I know, specially on this summer time, ppl will jump on the Super RTX instead, because altho they cost 50€/70€ more, they are available now with coolers for everyone preference.

Couple that with the amount of ppl that is rerurning Ryzen 3000 CPUs/mobos because the bios are so bad and their CPUs are hitting 50 degrees at idle and the fan blasting.

Learn how to do business, it's time already dear AMD, specially when you have such good products ffs.

 

[john_]

Manufacturers like Sapphire who only sell AMD cards could bring custom models faster than ASUS that probably cares more to sell Nvidia stuff anyway.

Couple that with the amount of ppl that is rerurning Ryzen 3000 CPUs/mobos because the bios are so bad and their CPUs are hitting 50 degrees at idle and the fan blasting.

link?

 

[ratirt]

And this folks, is just another reason why nVidia leads the charts on steam, etc. Then dont come here calling everyone shills and "the world is unfair".

These cards are very good for the price and look, you want one with a cooler? Wait 2 months.

What do you think it's gonna happen? I know, specially on this summer time, ppl will jump on the Super RTX instead, because altho they cost 50€/70€ more, they are available now with coolers for everyone preference.

Couple that with the amount of ppl that is rerurning Ryzen 3000 CPUs/mobos because the bios are so bad and their CPUs are hitting 50 degrees at idle and the fan blasting.

Learn how to do business, it's time already dear AMD, specially when you have such good products ffs.

What a crap you are talking dude. I literally fell off my chair here reading this garbage.
NAVI is brand new arch and AIB's need to design their products a bit to make it work and do tests. Super by NV is the same thing with core number boost so it is faster to release it cause AIB manufacturers have everything already.

Learn how to think it really doesn't hurt

 

[Jism]

And this folks, is just another reason why nVidia leads the charts on steam, etc. Then dont come here calling everyone shills and "the world is unfair".

These cards are very good for the price and look, you want one with a cooler? Wait 2 months.

What do you think it's gonna happen? I know, specially on this summer time, ppl will jump on the Super RTX instead, because altho they cost 50€/70€ more, they are available now with coolers for everyone preference.

Couple that with the amount of ppl that is rerurning Ryzen 3000 CPUs/mobos because the bios are so bad and their CPUs are hitting 50 degrees at idle and the fan blasting.

Learn how to do business, it's time already dear AMD, specially when you have such good products ffs.

You have no idea what you are talking about.

Products need to be 'certified' before release. So if ASUS is going to bring in a custom 5700, their card(s) need to be approved before they could legally enter the market. You dont have to wait 2 months, you can still buy a 5700 on even the website of AMD. Slap on a waterblock or a heatsink of your own and your done.

The VRM is already sufficient enough. You dont need to wait for other brands.

 

[ZeroFM]

You have no idea what you are talking about.

Products need to be 'certified' before release. So if ASUS is going to bring in a custom 5700, their card(s) need to be approved before they could legally enter the market. You dont have to wait 2 months, you can still buy a 5700 on even the website of AMD. Slap on a waterblock or a heatsink of your own and your done.

The VRM is already sufficient enough. You dont need to wait for other brands.

EK next day have 5700(XT) waterblock ready to sell and tested

 

[dj-electric]

What a crap you are talking dude. I literally fell off my chair here reading this garbage.
NAVI is brand new arch and AIB's need to design their products a bit to make it work and do tests. Super by NV is the same thing with core number boost so it is faster to release it cause AIB manufacturers have everything already.

Learn how to think it really doesn't hurt

You have no idea what you are talking about.

Products need to be 'certified' before release. So if ASUS is going to bring in a custom 5700, their card(s) need to be approved before they could legally enter the market. You dont have to wait 2 months, you can still buy a 5700 on even the website of AMD. Slap on a waterblock or a heatsink of your own and your done.

The VRM is already sufficient enough. You dont need to wait for other brands.

Those comments are a little insane. You know that all it takes for AIBs to come up with a not disastrous cooler is just to have the core a little bit more ahead of time.
When many brand new NVIDIA cards came out, they did so with plenty of AIB designs to go with them. They just had it ahead of time for the engineering buffer.

RX 5700 launch seems rather rushed, not only from this perspective, but from a driver perspective as well with many issues still ahead and monitoring tools mostly missing.

 

[HD64G]

ASUS will lose sales as Sapphire and Asrock will begin selling custom Navis much earlier from what we have heard around the net...

 

[ratirt]

Those comments are a little insane. You know that all it takes for AIBs to come up with a not disastrous cooler is just to have the core a little bit more ahead of time.

Cooler? it's not about a cooler. Do you think when MSI gets a new processor for the motherboard they are thinking what cooler it should use?

When many brand new NVIDIA cards came out, they did so with plenty of AIB designs to go with them. They just had it ahead of time for the engineering buffer.

RX 5700 launch seems rather rushed, not only from this perspective, but from a driver perspective as well with many issues still ahead and monitoring tools mostly missing.

Which Nvidia cards? Be more specific since what you have written here also makes no sense. There's always a design involved of a PCB in a AIB not just cooler design. They need to get chips for this and make tests. That also institutes the availability of the new product. delays happen as it happened to Navi.
Rushed? it was delayed not rushed but sometimes you have to suck it and release it since NV is leading and you need something to compete with. Are you saying they should wait and release it next year? What would be the reason for that when NV is planning to release their new arch? You are (not insane) but crazy with what you are saying.
The drivers always needs some tweaking after the release. Always and that's not just for AMD but any other graphics card companies.
BTW "insane" is a bit stiff here.

 

[Vya Domus]

Those comments are a little insane. You know that all it takes for AIBs to come up with a not disastrous cooler is just to have the core a little bit more ahead of time.

I don't buy that. It's just a bloody cooler were talking about, I seriously doubt you need a reference board months in advance just to come up with something functional.

Let's call it for what it really is, AIBs do not care much about AMD because they don't get a lot of revenue from them. That's all there is to it, of course they go nuts whenever Nvidia releases something to get them out as soon as possible because that's a lot more $ for them.

link?

Don't hold your breath.

 

[ratirt]

I don't buy that. It's just a bloody cooler were talking about, I seriously doubt you need a reference board months in advance just to come up with something functional.

Let's call it for what it really is, AIBs do not care much about AMD because they don't get a lot of revenue from them. That's all there is to it, of course they go nuts whenever Nvidia releases something to get them out as soon as possible because that's a lot more $ for them.

Also that might be the other reason. Nevertheless the AIB must do tests and design PCB's before the release. If it is faster with NV, well, $ speaks for it.

 

[B-Real]

And this folks, is just another reason why nVidia leads the charts on steam, etc. Then dont come here calling everyone shills and "the world is unfair".

These cards are very good for the price and look, you want one with a cooler? Wait 2 months.

What do you think it's gonna happen? I know, specially on this summer time, ppl will jump on the Super RTX instead, because altho they cost 50€/70€ more, they are available now with coolers for everyone preference.

Couple that with the amount of ppl that is rerurning Ryzen 3000 CPUs/mobos because the bios are so bad and their CPUs are hitting 50 degrees at idle and the fan blasting.

Learn how to do business, it's time already dear AMD, specially when you have such good products ffs.

Hahahaha. A troll for sure.

 

[Fatalfury]

if Nvidia and its board partners can launch like 100+ Custom Cards on launch day.. why not AMD...
AMD is gonna loose people who are upgrading to X570 + ryzen 3000 + new GPU....
because most people prefer custom Cards only and not blower Cards.

its like Intel CPU stuck with low quality Stock cooler for CPU... AMD is stuck with blower for GPU's...
when Ryzen CPU have good inbox coolers why not their GPU???

 

[RH92]

Hahahaha. A troll for sure.

Maybe a bit exagerated ( especialy on the CPU side ) but far from being a troll imo . He has a point , point being if Nvidia can offer custom cards 2 or 3 days after their product release then why AMD is unable to do the same ? Please don't bring the silly '' money '' or '' ASUS, MSI etc favor Nvidia '' argument up cause even manufacturers that make exclusively AMD cards like Sapphire or XFX will be late to the party wich indicates the delay is related to AMD not the manufacturers . Another argument is that AMD themselves are crippling an otherwise good product by giving it a subpar cooler , when you know custom cards will take time to hit the market ( there is no way AMD didn't knew such a thing ) then at least make sure your stock cooler is half decent instead of being literally garbage ( using thermal pads on a GPU die is like a bad joke when even some average paste would had done a better job ) ! Combine all this and you can easely see why Nvidia is outselling them constantly !

 

[medi01]

Good news for MSI.
They and maybe others too, will be out in second half of Aug.

 

[Deleted member 158293]

Asus might as well not bother at this point.

 

[z1n0x]

AMD should give the finger to GPP'ers and enable their exclusive partners like Sapphire further.

 

[TheMadDutchDude]

Yep, total load of BS posted my Manu.

The reason they idle warm is because the BIOS is massively immature and sets 1.5v at stock. You can happily run 4 GHz on all cores at 1.2v or less. Give it time... it's another new platform. In a few months, none of these issues will be here.

Anyone who just said that AIBs don't care about AMD... you're all pretty foolish. Look just how many X570 boards were available upon launch compared to last-gen, and even Intel's side!

The GPUs are coming, and it isn't like they're a 'low priority' as some people are trying to claim. Maybe you all need to go and engineer at ASUS, like the other guy who was convinced he could design a motherboard better. I love comments from people who clearly don't understand or know much about the stuff that goes on behind the scenes, and believe they can do better.

 

[Vayra86]

What a crap you are talking dude. I literally fell off my chair here reading this garbage.
NAVI is brand new arch and AIB's need to design their products a bit to make it work and do tests. Super by NV is the same thing with core number boost so it is faster to release it cause AIB manufacturers have everything already.

Learn how to think it really doesn't hurt

The hell are YOU talking about. Why is AMD always incapable of informing board partners ahead of time and always struggling to have product on shelves at all times? Because they lack control over their distribution chain, that is why. And why does that happen? Because they want to cheap out on it. Control costs money and so does keeping stock. We can criticize things like Nvidia's GPP but really, AMD needs something of the sort, and badly.

One of the reasons Nvidia captured lots of market share is because they put hard limits and specs on what they want their AIBs to do, and it creates contracts with them that force them to have product on shelves at certain dates. Look at an average Nvidia launch. In a SINGLE DAY you get nearly every AIB to declare the full line up. Now look at NAVI. MSI presents a slide with bad jpegs, blurry branding logo and text errors, and every day is a new surprise what news from what AIB might come up next. What DO we get? Every AIB announcing the same boring stock blowers nobody wants. Are you waiting in line yet?

Learn to think, he says.

This, once again, is going to contribute to Nvidia keeping hold of that 70+% share. Even if they cut Navi price down another 50, its pointless when there's no stock,. And low stock does what again? Oh yeah... it inflates pricing. Last I heard the problem was HBM, with VII the problem was the product wasn't even remotely viable... what is it now, GDDR6 needs to be sourced from the moon? It would be funny if it wasn't so incredibly sad.

An example, to remind you of reality, here's a high end AIB release on a NEW arch on a NEW process. It even carries new GDDR5X memory just like Navi's GDDR6.

GeForce 10 series - Wikipedia

en.wikipedia.org

5 days

I love comments from people who clearly don't understand or know much about the stuff that goes on behind the scenes, and believe they can do better.

If you understand this so well, can you elaborate on why there is such a striking difference in the timing of releases between green and red then? I've yet to see anything plausible, to be fair... 'New architecture' is total BS, for one, because they didn't design Navi overnight. Board partners could have been informed months ago - and if they wére... yes, its clear they don't care enough if they cannot manage to produce a shroud copy/paste and some tweaks to adapt to a new PCB at or very shortly after launch.

Another writing on the wall is the wide gaps between the release dates of each AIB. And let's not mention the pretty frequent re-use of cooling solutions originally designed for an Nvidia release, such as Asus's version for a 280x with heatpipes that didn't even connect proper... You won't see that going on @ Nvidia - they only need EVGA for a yearly screwup .

Also... boards =/= GPUs. And Zen is actually a promising product that is popular in public opinion. Now, put two and two together and the conclusion is very simple. AIBs focus on what makes them a lot of money and is low risk. Navi is high risk and low volume, especially compared to Nvidia Super. The latter is historically projecting six to eight times better sales numbers than the former...

 

[Kaotik]

No it doesn't mean "will come later than thought", it means ASUS cards will just arrive later than some others. AMD says AIB cards will start appearing mid-August and MSI has quoted August for their custom offerings

 

[lexluthermiester]

And this folks, is just another reason why nVidia leads the charts on steam, etc. Then dont come here calling everyone shills and "the world is unfair".

Um, I didn't read anywhere in the article where someone called anyone else a shill or said "the world is unfair". Where did that come from?

Learn how to do business, it's time already dear AMD, specially when you have such good products ffs.

Unless I missed something, it seems like you're trolling rather heavily and maybe you should hush up.

We can criticize things like Nvidia's GPP but really, AMD needs something of the sort, and badly.

Yes we can because it was a garbage program, and no AMD doesn't need anything like it... Are you joining in the trolling? Come on man, you're better than that.

 

[Dimi]

lol some of these comments.

It probably only takes a few hours for a professional to draw or adjust an existing heatsink/cooler that fits the new cards in CAD/Solidworks/Autodesk.

There is 0 excuse for AIB's being late to the party. Unless AMD couldn't provide engeneering samples at least 1 or 2 weeks ahead of time to its AIB partners.

This is a joke of a launch.

 

[Dristun]

Look, guys, if you could just slap an existing cooler that doesn't even fit 100% correctly and it improves the situation by 10 degrees with less noise - the excuse is not quite there, it doesn't exist.
As far as I'm concerned, AMD should've just taken the hit and go ahead without the reference blower at all, simply letting AIBs launch their versions with the existing amount of boards instead. There would've been zero negative press and lots of happy people.
Sending an engineering sample of your reference board a couple of months in advance to your exclusive partners shouldn't be a problem for an international corporation that employs over 10000 people.

 

[lexluthermiester]

There is 0 excuse for AIB's being late to the party. Unless AMD couldn't provide engineering samples at least 1 or 2 weeks ahead of time to its AIB partners.

Or the embargo for customized cards. (BTW, spell check is your friend)

 

[Nkd]

Hey Asus is releasing cards in september must mean every AIB cards will be coming out in September. What a biased statement. May be someone who writes articles here forgot that AMD themselves aid aftermarket cards will be available in August on reditt. There is more than one AIB for AMD. Next time please stop making these statements that are ignorant.