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In a 98% Yes vote of the 160,000 performers in the SAG-AFTRA union are going on strike against Activision, Take-Two, Disney and EA and refusing to perform in future games until demands are met. They are demanding protections due to the use of Generative AI. They demand:
"Fair compensation and the right of informed consent for the AI use of their faces, voices, and bodies."
They already feel that Publishers/Developers are violating their rights and fear future escalation and flagrant exploitation. The game makers in negotiation with the union say they've already offered "meaningful AI protections that include requiring consent and fair compensation," with terms that are "among the strongest in the entertainment industry," but the union disagrees.
Some agreements were reached during the past 18 months of negotiations but not enough for the Union and it's members.
SAG-AFTRA last went on strike against the same Publishers/Developers in 2016 over residuals. The last strike did have some negative effect on games but iirc not a lot.
www.sagaftra.org
www.pcgamer.com
"Fair compensation and the right of informed consent for the AI use of their faces, voices, and bodies."
They already feel that Publishers/Developers are violating their rights and fear future escalation and flagrant exploitation. The game makers in negotiation with the union say they've already offered "meaningful AI protections that include requiring consent and fair compensation," with terms that are "among the strongest in the entertainment industry," but the union disagrees.
Some agreements were reached during the past 18 months of negotiations but not enough for the Union and it's members.
SAG-AFTRA last went on strike against the same Publishers/Developers in 2016 over residuals. The last strike did have some negative effect on games but iirc not a lot.
![www.sagaftra.org](/forums/proxy.php?image=https%3A%2F%2Fwww.sagaftra.org%2Ffiles%2Fhero_image%2FAPP_IMA_VidGameStrike_v2.png&hash=0b74030fb5a840f13cb1a588586d54a7&return_error=1)
SAG-AFTRA Members Who Work on Video Games Go on Strike
A.I. Protections Remain the Sticking Point
![www.sagaftra.org](/forums/proxy.php?image=https%3A%2F%2Fwww.sagaftra.org%2Ffiles%2Ffavicons%2Ffavicon-32x32.png&hash=18535d3a5aaddf76be2826799568ddab&return_error=1)
![www.pcgamer.com](/forums/proxy.php?image=https%3A%2F%2Fcdn.mos.cms.futurecdn.net%2FwZW6eEJ3s7vkPEQGdsTaSK-1200-80.jpg&hash=232aaf5309343a1f86b66e1040ae94c7&return_error=1)
Videogame voice actors are officially on strike over AI: 'We refuse this paradigm'
SAG-AFTRA actors will refuse to work for Activision, EA, Take-Two, and other major developers.