Not surprising. Billions of dollars are at stake if intel gets sued, the possibility of a major recall looming, and customer confidence utterly shattered. You know a REALLY good way to get commercial customers to stop buying Intel? Make their Xeons burn themselves out at random, in mission critical hardware.
It's like the old Tortoise and the Hare fable. The Hare (Intel) sat down and took a nap while the Tortoise (AMD) went past them.
Exactly. Complacency kills the corporation, and Intel long thought AMD was done.
I honestly think that a lot of Intel's problems really began when Apple dumped them as a chip supplier and went with their own chips, namely the M-series of chips. That was the beginning of the domino effect that we see now. Apple going with ARM showed the world that x86 was no longer the performance king.
Yeah....no. ARM is still a footnote in the PC market.
Intel has had one core cause of their current problems. In the early 2010s, having eclipsed AMD in technology, intel's efforts began to slow down. Ivy bridge was a disappointing "improvement" over sandy bridge in IPC, as was haswell. Once we got to skylake, intel totally stalled out. Just more bland quad cores with 0 reason to upgrade, people talking on forums about how there was still no justification and why they would keep their CPUs another year or 5. As intel had slowed down, and boring conservative decisions were made instead of bold new ideas, younger engineers went to other companies, like apple, AMD, nvidia, qualcomm, ece.
Intel got complacent.
Then AMD hired Keller. The glove was thrown, but Intel slept. Then ryzen 1000 came out, with an 8 core for $200. Sure, intel was stilla head in benchmarks, but now the writing was on the wall that AMD had something. Still, intel did nothing. They released 6 and 8 core skylake parts with the 8 and 9 series, and those did perform very well. But as ryzen 2 and 3000 came out, it became clear that AMD was catching up quick. Without their young engineers and management, Intel was left with outdated, bloated bureaucracy and ideas, resulting in tiger lake being mobile only, rocket lack sucking the big one, and their iGPU division falling far behind. Intel gained ground back with Alder lake, then promptly tripped over their own shoe.
They should have learned from nvidia, whom despite being in the lead for ages, has never stopped innovating for so long. Even failures like the FX series, or Fermi, were still technical innovations even if AMD was slapping them silly. Now they're playing catchup, and trying to rush this kind of tech is NOT working out.