It does. OEMs move the markets and we seen that even at times when AMD was offering the superior product, OEMs where staying fixed at Intel. Why? Because it could deliver the quantities OEMs wanted. As long as Intel is having those fabs working for them, X86 will remain the main architecture in the market, except in phones obviously. Of course Intel needs to catch up with TSMC in process nodes, because we are seeing for years now (AMD vs Intel) that architecture alone isn't enough when someone is 2-3 nodes ahead. The X86 market would have been completely different if AMD and Intel where at the same node. So, Intel needs a valid process near at TSMC's level and fabs. If they fail, OEMs will start going faster and faster to ARM solutions because X86 will have lost it's main advantage and that's Intel's capacity. When was Intel and X86 competitive to ARM in efficiency? When Intel had the advantage over TSMC and everyone else. When Intel had a clear process advantage X86 Atoms looked efficient enough compared to ARM SOCs. Intel was purring billions back then in promoting it's chips, hoping to win the tablet market. I guess they where sure they will retain that process advantage for many many years. When Intel lost the manufacturing advantage, it just abandoned any idea of fighting ARM in the tablet market. The same will happen if they sell their fabs and become just another customer of those fabs. OEMs will start looking at ARM SOCs as the best solution for them. A few steps back in performance that most people wouldn't realise, a few steps ahead in battery efficiency that most people would realise, probably cheaper platform costs.
I do want them to fix their problems. I do want Samsung to become competitive in process node with TSMC to see if AMD can become more competitive in the market, having more wafers at their disposale. I don't see SMIC doing anything in the next few years, because of US restrictions. Maybe in the next decade when they have figured out how to produce advanced equipment the way ASML does.
AMD is relying on TSMC that's why it can't win OEMs. Because it needs to wait for TSMC to serv Apple, then Nvidia, then Qualcomm and then AMD. Now it's also intel in TSMC's catalog of customers and guess what. Intel enjoys higher revenues, meaning they can also pay higher prices than AMD for TSMC's wafers. So AMD goes even further down in the priority list.