ASUS GeForce RTX 5080 Astral OC

[W1zzard]

The ASUS GeForce RTX 5080 Astral OC is the company's ultra-premium custom-design retailing at $1500, a shocking $500 increase over the NVIDIA MSRP, or +50%. In return you get a quad-slot, quad-fan cooling solution, a large factory OC and the best OC potential we've seen on a RTX 5080.

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[nguyen]

wow, just 6% behind a 4090 with another 10% OC headroom, but at 1500usd .

then perhaps I can sell my Asus TUF 4090 for 1500usd .

 

[bug]

Wth is Asus smoking?

 

[Dristun]

Wth is Asus smoking?

Lighting cigars with $100 bills from all the fans (They gotta be actual fans, otherwise it doesn't make sense) who buy ROG stuff. I have no idea why anyone would want this for $250 more instead of MSI's Suprim but it seems enough people think otherwise for Asus to continue doing this.
Kingpin needs to come back ASAP, the market for extra flashy premium stuff is definitely there, but who knows, he might actually bring something worthwhile instead of this.

 

[rv8000]

Wth is Asus smoking?

Not even the best part, they have 1 model for the 5080 and 5090 denoted as “special introductory price” to hit msrp. The actual pricing for the same cards is 10-15% over msrp, +50% markup is truly something else…

 

[Prima.Vera]

Greed. Greed never changes.
But to have a 50% (fifty percent) increase in price, it's no longer greed. This is the most callous maneuver ever pulled by a tech company.
I really really hope the people would vote with their wallets, and will be able to whitstand paying the Assus tax, which thinks they can pull an Apple or Sony with this card.

 

[bug]

Just asked the AI to give a rough number of how many countries in the world have a minimum wage of $500* or less. It said there are about 195 countries in the world and "well over 100" fall into that category.

*I only asked about Asus' tax, not the cost of the card itself.

 

[TSiAhmat]

I Feel like slapping 50% Higher Price on a product with already questionable price/performance at msrp (not to mention actual retail price) is not the best decision... But hey, I don't work for those company's, so what do I know...

 

[Legacy-ZA]

Greed. Greed never changes.
But to have a 50% (fifty percent) increase in price, it's no longer greed. This is the most callous maneuver ever pulled by a tech company.
I really really hope the people would vote with their wallets, and will be able to whitstand paying the Assus tax, which thinks they can pull an Apple or Sony with this card.

I already have, I was in the market for a RTX5080, I can buy it, but I won't, at least, not at these price points. Especially knowing, it's not that much better than a RTX4080 Super, MFG is hardly a reason to ask an extra +$500-1000 more on a product.

Retailers in S.A are asking $2000 for some RTX5080 models, lol, they can stick them where the sun doesn't shine. Of course, that doesn't mean they aren't selling, they are, but not as fast as they thought. Then again, even if they did sell out fast, I wouldn't read too much into that, this country is rife with thieves and as such, the actual worth of money is of little concern to them.

 

[Leiesoldat]

This is truly DOA at that price point. Considering the past information on how Nvidia treats their board partners, I don't think ASUS has a lot of room on the MSRP.

 

[bug]

I Feel like slapping 50% Higher Price on a product with already questionable price/performance at msrp (not to mention actual retail price) is not the best decision... But hey, I don't work for those company's, so what do I know...

50% price hike is not the problem. You can add 50% on top of MSRP if you offer in return something the reference design doesn't. As it is, you couldn't tell this card from a FE in a blind test.

 

[vlad.coolish]

How much does only the card/board weigh without a cooling system and backplate.

 

[Legacy-ZA]

How much does only the card/board weigh without a cooling system and backplate.

Imagine AIB's complaining about MSRP prices; when the actual Die is that little, when there are far fewer components to put onto a PCB board than ever before, where you need a 2.5 Slot cooling solution at most, where it's not even much faster than the previous generation, then they have the audacity to charge these prices.

I am sure there will be scalpers too, what of them? I am actually finding this whole thing hilarious and comical at this point, I can't wait to see.

 

[gridracedriver]

1500$ msrp, ahahaahahh

Paper launch Jensen.

 

[Metroid]

6% more performance for 50% more money, Asus --> that is how is meant to rob idiots.

 

[Nostras]

50% price hike is not the problem. You can add 50% on top of MSRP if you offer in return something the reference design doesn't. As it is, you couldn't tell this card from a FE in a blind test.

50% is never excusable as a markup unless it's the halo product.

 

[Bwaze]

I think there's a typo in the name, an "s" is missing.

Asstral seems so much more fitting...

 

[bug]

I think there's a typo in the name, an "s" is missing.

Asstral seems so much more fitting...

Thought you were going to say Assus.

 

[mb194dc]

That price... At least no TPU awards on this Asus card... If you want raster performance, the 7900xtx looks a lot better value, will tweakable to bridge the 18% peformance gap a fair bit as well.

 

[The Shield]

This card redefines the meaning of DOA.

 

[TheinsanegamerN]

This is truly DOA at that price point. Considering the past information on how Nvidia treats their board partners, I don't think ASUS has a lot of room on the MSRP.

Well, part of that "information" stated that AIBs couldnt set their own MSRPs, yet Asus has set a MSRP 50% higher than nvidias. That was EVGA's claim as to why they couldnt make money.

HMMMMMMM............

 

[Bwaze]

Well, part of that "information" stated that AIBs couldnt set their own MSRPs, yet Asus has set a MSRP 50% higher than nvidias. That was EVGA's claim as to why they couldnt make money.

HMMMMMMM............

More expensive models were always allowed, and Asus is known for a long time to overprice their upper model cards. Perhaps Nvidia loosened rules as to what percentage of certain models AIB partners can release. This time around I think we will see very little of base models, or the whole lineup will just be scalped for several 10 %, and AIB partners and shops will point fingers at each other on who's to blame.

 

[starfals]

Asus being Asus again. DOA card. Actually, all Asus cards are stupidly priced, so RIP Asus? I wont ever buy anything from you, not until you start selling cards 20% cheaper than others. Yes, as a punishment for the last 5 years. Cus you wont do it, i also wont bother with you anymore. TATA!

 

[mkppo]

Holy mother of 50% markup. Have we crossed the threshold of what can be considered 'manufacturer scalping'?

 

[medi01]

So the real MSRP is !200-1300-ish?

wow, just 6% behind a 4090

A card with MSRP1599 and more VRAM. Yay, "progress".