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Intel Shows Off Arc A770, Pricing and Performance Tiering Leak

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I find the "... and above" part in the chart very funny. :laugh: Leaving out half of the competitors lineup.
The chart would look very different, lol.

Really looking forward to "Real Life" performance & power consumption results.

It's hard to believe that Intel wasn't planning an A780 part, when both the lower-end A300- and A500-series have x80 parts, why wouldn't the top tier have an x80 part?
Intel does have a very messy naming structure and there's no mobile 780 part either, but I believe Intel decided to step back the customer performance expectations a smidgen by going with 770 instead of 780 with the Alchemy cards. I'm sure we'll see a B780/B880 whatever it might be called, if the performance is there.
Also, this has nothing to do with MLID, it's been suggested there was going to be an A780 part for the longest of times.

That's what I was thinking, too. ;) A310/A380, A580, A750/A770/A780.
x80 marks the top of each class. I assume the silicon couldn't handle A780 power requirements, power consumption was too high or the stock cooler just couldn't handle it.

Not buying Ryan Shrout's statement. As a Intel representative even less.
 
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Ok, so they barely managed to match 1080Ti level of performance with their high end gpu....
Not very promising for the desktop.....
....but it's obvious that the market will overflow of intel cpu+gpu laptops, causing heavy loses for AMD and especially for nVidia.
I think that was Intel's goal from the beginning rather than compete the desktop gpus.
I mean 90% of PC gamers are on 3060/ 6600 XT performance or LOWER, top tier cards make up a very small percentage of total numbers, it's a perfect place to aim for if they price the right, though they could just force them through OEM's or the drivers could really suck big time, time will tell..

On a side note, I wonder how well they are on compute/mining as they were supposed to be released earlier and there was talks of Intel wanting to cash in on the mining craze before it crashed :confused:
 
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So Intel's "performance" SKUs are equivalent to competitors budget ones. :shadedshu:

Yes. And it will be for a generation of 2 i think. And by the time they have something that is able to match a lets say 6900XT both camp green and red already have cards released that doubled that performance.
 
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Yes. And it will be for a generation of 2 i think. And by the time they have something that is able to match a lets say 6900XT both camp green and red already have cards released that doubled that performance.
It matters not if they price them accordingly, most gamers are using mid-range or lower class GPU's for 1080p/1440p esports etc 6900xt/3090 etc are limited high end cards and only represent a fraction of the GPU market, so like I said if they can match the mid-range performance and they price them accordingly AND their drivers don't totally suck a$$ then they could well be somewhat successful and obviously will improve over time, who knows, maybe 3rd gen could be refined enough to trade blows with the higher end of the GPU market/mindshare by then? or they may be content with mid-range where they can likely sell 10x more as the high end users, ok it won't take the "top-spot" gaming GPU award, neither the the 1060 Ti/RX 580 but millions of people still bought them.

Personally I think their drivers and API support will let them down more than anything else. But intel could literally pump millions of these into OEM systems regardless and gain market share that way :eek:
 
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I really don't know, i haven't really followed much tech news anyway for nearly 10 years! (I started again to "care" before 2 years)
From the video i saw in GamersNexus he was on the back, so not knowing the guy, i thought maybe he was one of the shy-ones lol.
Now you're telling me he's one of worst out there?
For sure? (take it to the bank sure lol?)
Since you don't know, maybe you should listen to others or do research?

Ryan Shrout was formerly the head of PCPER, he then made a seperate research company for paid analytics.
Intel hired him to do a white paper on Optane... he then used data from intel and not his testing in a public review without disclosing source of data and money from intel.


When the story broke PCPER lost 30% yoy unique views.
Then, Intel made it official.
Ryan Shrout Leaves PC Perspective, Joins Intel as Chief Performance Strategist
Ken Addison Leaves PC Perspective, Joins Intel as Performance Marketing Engineer.
Allyn Malventano Leaves PC Perspective, Joins Intel as Storage Technical Analyst.


Part 2....
Based on the videos with GN the 1:1 Matrix to Vector cores these GPUs may be very very good at non-gaming tasks.
It looks like Raja made another workstation gpu to sell to gamers ala vega.
It also seems to be very sensitive to system memory access loads, maybe a small cache or scheduler issue? Or they simply never tested it with Rebar turned off.
I kinda want to play with one for non-gaming workloads just due to the amount of matrix cores. Then again if Intel keeps delaying it we will get RDNA3 with matrix cores to play with.
 
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Will they even release the ARC videocards before the duopoly release their next gen series? If that happens Intel's top of the mark videocard may be only competing with entry level AMD and Nvidia parts.
 
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So Intel's "performance" SKUs are equivalent to competitors budget ones. :shadedshu:
I hardly think anyone thinks of 3060/6600 XT as budget since 2020 when you could well have paid $600 for one..... I remember paying £175 for a Radeon HD 4850, that was budget! close to the 4870 at £300 which was their top end card until the 4890, since when is $500+ the budget choice? people have to make do with less cause what was considered budget is now what high end GPU's were priced at for many many years until you know the whole covid pandemic thingy when you could literally set what price you wanted and blame it on everything but GREED, and no, it is not inflation or BOM increases it is literal greed driving the price of everything up, mega corporates realise they can charge a much higher premium for things that used to be priced much lower, so they can seller fewer at a higher price and still make more profit, and voila a whole section of low income people can't afford new GPU's, hence the lack of REAL budget GPU's, hence they don't care to release successors to GT 1030/1650/RX 560 and LP etc as they will still make more overpricing average ones without having to cater for the more budget conscience amongst us
 
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Since you don't know, maybe you should listen to others or do research?

Ryan Shrout was formerly the head of PCPER, he then made a seperate research company for paid analytics.
Intel hired him to do a white paper on Optane... he then used data from intel and not his testing in a public review without disclosing source of data and money from intel.
.
What you are you talking about?
Why should i even care about Ryan Shrout to devote time to research his history?
If i decide to research something probably will be tech based not research what history Ryan Shrout had.
In my question to the reporter i presented between the possible options the possibility «Intel rep not being reliable» from the start!
He answered and i didn't even debated anything about his opinion about the Intel rep.
My debate was threefold, about the validity of «if A380/A580 then A780" logic based on specs and about MLID reliability in general and who of the 2 had more reasons to lie in this particular case, do you believe that Intel actually had to gain anything substantial by debunking this rumor in order to risk lying?
If they changed the naming from A780 to A770, so what, why lie about it, the embarrassment of the performance level from the actual reviews can't be avoided anyway and it will be a drop in the ocean regarding negative rumors that float every now and then regarding Intel!
Since you didn't even understand my post, maybe next time before replying, read it again?
 
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Probably Intel would know more or less performance level from correlating engineering samples actual performance vs simulations and also the TDP of a 407mm² part quite early to at least be cautious about planning ARC naming (at least 3 months before Q1 22' shipments to China partners) maybe that's why in the old 2021 leaked slides that the $ target of top Arc was $499-479 based probably on simulations and the inflation climate, the name was just SOC1
They need to offer the cards like $60 cheaper for the electricity bill.
 
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They need to offer the cards like $60 cheaper for the electricity bill.
lol for sure, the performance/W can't compete with AMD or with Nvidia and Intel is on 6nm while AMD on 7nm and Nvidia on "8"nm(Samsung)
That's certainly one of the problems of ARC's architecture!
But many people don't seem to care much (i think is important) if we check comments and acceptance level of RX580/RX5700XT performance/W.
 
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They do actually. It's a classic Intel strategy when faced with superior competition, leverage their scale and "financial horsepower" to undercut everyone and try to gain a hold in market share, then raise the prices later on when they don't suck as much. It's a real letdown and a losing strategy if they choose to join AMD and NVIDIA in competing not over price/perf, but instead competing for higher margins.

They could do it with CPUs because they are manufactured in Intel's own fabs. But these TSMC made GPUs probably cost them a lot, so they are prioritising higher margins in order to recoup the cost maybe.
 
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I thought the A750 was supposed to be a cut-down version of the A780 with 3072 out of the 4096 shader cores active. Now there's no A780, only an A770 which is "almost" identical to the A750. Where is the card with the fully unlocked GPU die then?
 
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At this point I'm surprised they haven't already cancelled the whole Arc shebang. It might just be a matter of time, though.
 
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most gamers are using mid-range or lower class GPU's for 1080p/1440p esports etc
Most "gamers" use an IGP anyway, I think you'll find the need reports of Intel dGPU to game at any level vastly exaggerated.
 
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At this point I'm surprised they haven't already cancelled the whole Arc shebang. It might just be a matter of time, though.
I hope they don't give up, if any company has the capitalization to make it happen it's Intel and without their effort the duopoly will keep on gouging gamers forever.
 
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Probably Intel would know more or less performance level from correlating engineering samples actual performance vs simulations and also the TDP of a 407mm² part quite early to at least be cautious about planning ARC naming (at least 3 months before Q1 22' shipments to China partners) maybe that's why in the old 2021 leaked slides that the $ target of top Arc was $499-479 based probably on simulations and the inflation climate, the name was just SOC1
Probably no, do you remember Rocket Lake? Intel showed 3 months before the release slides where 11900k is faster than 5900x. 2 Months later, Anandtech show early benchmarks (the BIOS was 2-3 months older than this one used by Intel) and 5900x destroyed 11900k and Intel claimed that the BIOS was the problem, so 3 months ago when they benched 11900k, they didn't have BIOS problem? With later BIOS 11900k is still slower than 5900x, so Intel is not even close in the perfromance predictions for their own products even 3 months before the release
1658114757376.png


I thought the A750 was supposed to be a cut-down version of the A780 with 3072 out of the 4096 shader cores active. Now there's no A780, only an A770 which is "almost" identical to the A750. Where is the card with the fully unlocked GPU die then?
A770 is the full die
 
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A770 is the full die
So it is not "nearly identical" then.

With prices like these, I might buy an A770 just to play with it.
 
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If A770 is the full die that doesn't bode well for ARC.
Why? The A750 is rumoured to have 3072 cores active out of the 4096 that the full die has. That's 75% of it. If the A750 can really perform around the 3060, then the A770 will be around 3060 Ti to 3070 level. With 16 GB VRAM, that's plenty for a first line of GPUs. Remember how the 5700 XT, while not being perfect, set AMD down a good path?
 
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Probably no, do you remember Rocket Lake? Intel showed 3 months before the release slides where 11900k is faster than 5900x. 2 Months later, Anandtech show early benchmarks (the BIOS was 2-3 months older than this one used by Intel) and 5900x destroyed 11900k and Intel claimed that the BIOS was the problem, so 3 months ago when they benched 11900k, they didn't have BIOS problem? With later BIOS 11900k is still slower than 5900x, so Intel is not even close in the perfromance predictions for their own products even 3 months before the release
View attachment 255098
So Intel marketing department found some games that in some configurations can make i9 11900K to seem 4% better on average vs 5900X when in reality according to TPU on average 11900K is 3% slower (in more than 1/3 of the games 11900K is faster btw)
Why is this relevant to what is said?
Marketing teams always try to make their products to look better.
7% isn't exactly the highest misrepresentation that we have seen, and more or less depending on the period every company done it in the past.
AMD implied that in Blender 7950X is +45% faster than 12900K (12900K 31% slower) and also that it was representative for multithreading apps and the only reason that they used Blender was because is free and the community can replicate the results. Let's wait for TPU tests to see if the difference will be the same as to what AMD suggested ;)
But like i said above any misrepresentation coming from the marketing department has nothing to do with my point (I said Intel knew after testing the engineering samples and comparing the results against the simulated ones , meaning the technical/engineering team and the department heads of course)
It can be different what the technical/ engineering team knows based on their expertise, what the Marketing team knows based on their expertise and what finally is decided to be communicated to the consumer, don't you think?

 
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Marketing teams always try to make their products to look better.
7% isn't exactly the highest misrepresentation that we have seen, and more or less depending on the period every company done it in the past.
You missing the point, Jan 2021 Intel shows results benched in Dec 2020, and claim average 5% advantage, 3 months later Anandtech test early BIOS from Mar 2021 and 11900k is even slower than 5900x (10% and more). Intel isn't happy because this BIOS isn't ready, so what we can say for their BIOS from Dec 2020? They lied by more than 15% back then in Jan 2021.
 
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You missing the point, Jan 2021 Intel shows results benched in Dec 2020, and claim average 5% advantage, 3 months later Anandtech test early BIOS from Mar 2021 and 11900k is even slower than 5900x (10% and more). Intel isn't happy because this BIOS isn't ready, so what we can say for their BIOS from Dec 2020? They lied by more than 15% back then in Jan 2021.
How many times was humankind given the chance to learn the lesson: never believe any marketing crap before a product release (not just in IT). Yet, some still complain about it up to this day. :sleep:
 
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Why? The A750 is rumoured to have 3072 cores active out of the 4096 that the full die has. That's 75% of it. If the A750 can really perform around the 3060, then the A770 will be around 3060 Ti to 3070 level. With 16 GB VRAM, that's plenty for a first line of GPUs. Remember how the 5700 XT, while not being perfect, set AMD down a good path?
I seem to remember the 5700xt being competitive with the 1080ti in some titles -- back in 2019! The A750 is competitive with a 3060, which has the same perf. as a 1080ti in 2022!
 
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