Some AMD Ryzen 5 3600 Ship in Retail Boxes Meant for "Picasso" APUs

[btarunr]

HKEPC's retail market scouts discovered that some AMD Ryzen 5 3600 desktop processors are shipping in paperboard boxes meant for the company's Ryzen 3000G series "Picasso" desktop APUs. Depending on factors such as iGPU, or the size of the included cooling solution, AMD uses common box sizes among various processor models. The largest cube-shaped boxes hold SKUs with the largest Wraith Prism RGB coolers, a slightly smaller, through still cube-shaped box is meant for SKUs with the Wraith Spire. Smaller cuboid boxes are meant for SKUs that either have the smaller Wraith Stealth coolers, or completely exclude a cooling solution.

Much of the SKU differentiation comes from a prominent brand extension (3/5/7/9) motif on the front-face, besides the top label that lists out the model name, OPN, serial number, and doubles up as a security seal. Boxes for the company's APUs (processors with integrated graphics), however, have a prominent "processor with AMD Radeon graphics" chrome insert on the front- and top faces. The 3600 shipping in such a box could confuse some buyers, particularly those shopping in brick-and-mortar stores, as they'd expect an iGPU where none exists. It's only the SKU sticker on the top-face that has the cautionary note "discrete graphics required." Other retail boxes (meant for non-APU products) have this note prominently printed on the box.



View at TechPowerUp Main Site

 

[LabRat 891]

Someone's in trouble. This kind of mix up gets companies sued or at least cost them $$$ recalling units from retail. Perhaps they just ran out of boxes and already cleared it with Legal? It's odd that the final seal is for the correct contents but the box says Ryzen 3.

 

[R0H1T]

Isn't that an upgrade basically? I wonder if AMD will ship a free dGPU to let it boot for those who were relying on IGP for that purpose

 

[watzupken]

I won't mind getting a Ryzen 5 3600 over a Ryzen 3 3200G though. Haha.

Jokes aside, not sure who goofed up here, and I hope it is just an isolated case/ batch.

 

[JAB Creations]

A blatant screw up either by floor crews or a lazy manager who figured it wouldn't "hurt" anyone. The packing plant should be 100% responsible for covering the cost of the recall and repackaging.

 

[ymbaja]

Possible supply shortage work around due to Covid? Given the large shortage of available components lately I would much rather an available product in the wrong box - as long as it was communicated.