Hi, I have tested the 9700X for about a week now and am involved in the media circle with AMD.
A few personal notes, extrapolate what you will from it:
1) Documentation about the expectations of performance from AMD's side was relatively poor. We were not given the Ryzen 7 7700 or 7700X as reference points, and I was only asked to give them Cinebench scores. I was not answered with "that's too low" or "That's too high". AMD is aware of my testing's findings and upon receiving those, all I have seen was a nod of sorts. There were not attempts to "correct" any of it. The results did include a number of both performance upgrades, but also regressions compared to the 7700X, even when PPT matched, essentially overclocked. There's no arguing that despite all of this, Zen 5 is really, really power efficient at everything it does.
2) System stability and maturity of existing AM5 boards for Zen 5 seems incomplete. Using 2 ASUS boards, one being the X670E HERO and one being the X670E Extreme, there are obvious oddities. Boot times are longer, PBO functionality with Ryzen Master is essentially broken and causes unbootable situations. This situation may be a red flag regarding any other stability of operation
3) AMD has once again chosen to not give media and testers enough time with Zen 5, often giving them a single day or just two. An AMD CPU that arrives 8-10 days before its release is a miracle. This is bad for results, bad for performance research and overall bad for media people's mental and physical health. This is just generally a bad business practice. For comparison, Intel chips often arrive 2 whole weeks before their release, letting you have proper back and forth with engineers, properly probe, verify and validate results. One of the reasons is a much more robust logistics system. AMD often relies on outsourcing their PR and logistics, which damages review quality. We know that on top of all that, Zen 5 had a serious logistics hiccup that cause the official delays.
4) Pricing for the first wave of Zen 5 CPUs was revealed so close to their review NDA lift, that often reviews are finding themselves rewritten and their wording changed based on the value perspective compared to the assumed one at the time of initial testing. This can work for better or worse, but it's always worse having to redo large chunks of a review right before it has to go up. Often the best way to conclude and summarize test results is to give it some time to simmer. There's always a bit of testing result impressions dust that needs to settle before you can form your most balanced and well thought-through conclusions.
5) AMD's own marketing slides were very, very optimistic. They gave us all rough numbers, plotted them on nice charts and presented Zen 5 as a true next-generation, double digit performance adding core architecture people will rush to upgrade for. Usually, people are used to having marketing claims clash with reality, but with AMD there was more genuine optimism at the back of rockstars like the Ryzen 7000 series itself and the Ryzen 7 7800X3D which is a unique chip in the landscape of CPUs. Reviewers and testers of Ryzen 9000 felt the same kind of excitement before Zen 5's release, expecting a generational leap that was much bigger than the one observed in testing. This to my impression has heavily impacted the presentation and conclusion for Zen 5 based CPUs (so far) for many reviewers. The disappointment itself only added salt and pepper to the overall technical and value proposition situation of current Zen 5 CPUs