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Crucial at CES 2020: Condensing the Ballistix Brand Under Ballistix, Ballistix RGB, and Ballistix MAX

Crucial at CES 2020 showcased their upcoming changes to their memory portfolio, with their Crucial Ballistix lineup being condensed into just three brands: Ballistix, Ballistix RGB, and Ballistix MAX. These lineups replace the company's Ballistix Sport, Tactical, and Elite products under a redesigned portfolio and aesthetic language.

Ballistix will be the mainstream memory solutions, ranging through speeds from 2400 MHz to 3600 MHz and densities of 4 GB to 32 GB. The new, modernized aluminium heatspreader design is available in black, red, or white colors, and in DIMM or SODIMM form-factors. Ballistix RGB are basically the same sticks, but with an added 8 zones and 16 LEDs of RGB lighting to the heatspreader via usage of a diffuser.
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