According to IGN, the first physical in-person E3 2023 show in four years will not be accompanied by the biggest names in the gaming industry—Sony, Xbox, and Nintendo. Historically, gaming shows like E3 have been the primary source of news and hype machines that allowed gaming publishers to showcase their latest work and partnerships with other companies/brands alike. However, as IGN's sources note, this year's E3 will lack the presence of the biggest names in the industry, like Sony, Xbox, and Nintendo. With the first physical E3 event in four years, it is only logical that companies look forward to participating and showing their upcoming work to generate interest. But, the leading console makers will not do so.
It means that the latest E3 show will be a bit different and that the rest of the gaming industry has to adapt. IGN has contacted Sony, Xbox, Nintendo, and Entertainment Software Association (ESA) representatives, with no response at the time of writing. ReedPop, E3's parent company, has issued a statement that notes that there have been some changes to E3's format, which we are yet to see in June once the Los Angeles event starts. You can read the statement for IGN below.