Earlier today, NVIDIA's public relations department published their "GeForce RTX 5060 Desktop Family" introductory article. Curiously, the company's brand-new
GeForce RTX 5060 Ti graphics cards do not headline Team Green's "dedicated" PR release—instead, the general "game changing" GeForce RTX 5060 series is advertised with a starting price point of $299. Clarification arrives several paragraphs deep into the blurb—as explained with some "PR" magic: "starting April 16th, we're bringing DLSS 4 and Blackwell's suite of innovations to every gamer with the launch of the GeForce RTX 5060 desktop family, beginning with the release of the GeForce RTX 5060 Ti. And in May, the
GeForce RTX 5060 arrives, with prices starting at $299." Very specific cost of ownership digits
leaked last week; indicating a refreshing reduction
over earlier (disappointing) predictions.
Team Green's publicity team has confirmed starting MSRPs of $429 for 16 GB models, and $379 for 8 GB variants. These official numbers are buried three-quarters of the way into NVIDIA's PR document. Older evidence pointed to a possible repeat of lower end GeForce RTX 40-series guide prices—as it turns out, the GeForce RTX 5060 card's $299 "cost of entry" aligns with its predecessor's
launch figure. Based on leaked pre-built PC listings, industry watchdogs
deduced the $299 MSRP earlier on in the month. Additionally, Team Green's PR material teased the upcoming launch of related mobile hardware: "the same features, innovations and advantages of the GeForce RTX 5060 desktop family are coming to laptops this May, when
GeForce RTX 5060 laptops arrive on shop shelves, starting at $1099." Real life scenario prices are expected to remain "
sky-high," even for rumored cheaper devices—equipped with
GeForce RTX 5050 Mobile GPUs.