S3 Graphics today announced the latest addition to its power-efficient Chrome 500 Series graphics processor family, with the unveiling of an 850MHz clocked GDDR3 based Chrome 540 GTX. Today's users can convert an ordinary PC into a Hi-Def entertainment powerhouse for Dual-Stream Blu-ray and HD videos, using the newly defined DisplayPort digital interface, HDMI and Dual-Link DVI for seamless connectivity to the latest digital monitors and HDTVs.

Today's multimedia enthusiasts require extra GPU horsepower to perform high-quality HD video decoding, image post-processing, and stunning color enhancement when displaying the latest HD content on Blu-ray or streaming video-on-demand. With the Chrome 540 GTX, you now have the power to bring every movie experience to life, and enjoy bonus footage through Picture-in-Picture, all while enjoying 8 channels of high fidelity audio with the S3 Graphics built-in Dolby 7.1 digital surround sound processor.

S3 Graphics made a quiet addition to its lineup with the Chrome 540 GTX graphics card. Spotted first on the GStore by TechConnect Magazine, the new graphics card made it to the company's store without the company even announcing it, or assigning a product page on the company website. From what the card's specifications on GStore and its tiny picture tell, this card builds on the basic architecture of its predecessor the Chrome 530 GT, by increases in clock-speeds and expanding connectivity options.

The Chrome 540 GTX features a core clock speed of 800 MHz, its memory is clocked at 850 MHz. The card uses a 64-bit wide GDDR3 memory interface that holds 256 MB of memory. It is compliant with the latest graphics standards: DirectX 10.1 and OpenGL 3.0, and uses a PCI-Express 2.0 x16 interface. Compliance aside, the accelerator is built mainly for HD video acceleration and multi-head display. The Chromotion 2.0 technology is said to provide hardware-acceleration for Blu-ray, H.264 and VC-1 video standards. It uses a full-height PCB to hold three connectors on-board: DVI-D, HDMI and DisplayPort. The card is HDCP-capable and has an integrated audio controller that is routed to the connectors. The Chrome 540 GTX is available at the GStore for US $69.95.