Amazon today launched an entirely new lineup of Kindle devices—introducing the first-ever color Kindle, a re-imagined Kindle Scribe, the fastest Kindle Paperwhite ever, and a new entry Kindle in a fun, new Matcha color. To learn more about the new Kindle family, visit amazon.com/kindlefamily.

"Customers continue to love Kindle, and are reading on their devices more than ever—sales last year hit a decade high with the majority of purchases going to first time Kindle device owners," said Kevin Keith, vice president of Amazon Devices. "We are excited to bring our customers a completely new Kindle lineup, including our first color Kindle and a re-imagined Kindle Scribe with even better in-book writing experiences and a more powerful notebook with generative AI built-in."

Amazon today introduced Kindle Scribe—the next generation of Kindle that unites reading with writing. Kindle Scribe features the world's first 10.2-inch, 300 pixels per inch (ppi), Paperwhite display, and an included pen that never needs charging. The premium, front-lit, and glare-free display feels like reading and writing on paper, with crisp text and ample space for larger fonts, images, charts, and documents. Designed for reading and notetaking in millions of books, adding notes to documents, journaling, and more, Kindle Scribe is available for preorder today from just $339 and will ship later this year.

"Kindle Scribe is the best Kindle we've ever built, creating a reading and writing experience that feels like real paper," said Kevin Keith, vice president of Amazon Devices. "It's inspired by the Kindle customers who have added billions of notes and highlights to books over the years, and it's also ideal for reviewing and marking up documents, managing your to-do list, or doodling over a big idea. Plus, it offers all the Kindle benefits customers know and love—millions of books on demand, adjustable fonts, premium reading features, and weeks and weeks of battery life—with the benefit of a beautiful, large display."

Amazon today announced the next generation of Kindle—the lightest and smallest Kindle. Starting at just $99.99, the new Kindle combines premium features with an affordable price, including a 300 ppi high-resolution 6-inch display, USB-C charging, longer battery life of up to six weeks, and room for thousands of books with twice the storage. The same features also come with Kindle Kids, which includes a one-year subscription to Amazon Kids+ that provides kids with unlimited access to thousands of kid-appropriate books. Kindle and Kindle Kids pre-orders start today and will begin shipping October 12.

With a high-resolution display that delivers three-times more pixels than our previous base Kindle, USB-C charging, 16 GB of storage, and built-in adjustable front light, the new ultralight Kindle is the latest example of how we continue to bring premium features to our most affordable devices for even more customers to enjoy," said Kevin Keith, vice president of Amazon Devices and Services. "And since we launched Kindle Kids three years ago, kids have logged nearly 3 billion minutes reading on Kindle devices. The new Kindle Kids provides an even better reading experience to help kids become lifelong readers."