Thursday, September 17th 2009
HP Redefines the Premium Notebook PC with ENVY
HP today redefines the premium notebook PC experience with the introduction of the HP ENVY sub-brand, which offers customers precision-crafted, high-performance models featuring HP Metal Etching and concierge service and support.
The new HP ENVY 13 boasts the brightest display in its class, and the HP ENVY 15 is the company's fastest consumer notebook PC ever.
"HP ENVY includes the latest in materials and technology inside and out and pushes the technological and performance boundaries of what can be done in sleek, powerful and lightweight notebook PCs," said Ted Clark, senior vice president and general manager, Notebook Global Business Unit, Personal Systems Group, HP. "Discerning consumers will get a premium experience and performance."
With HP ENVY, the focus is on designing an entire premium experience to satisfy the most demanding customers - from the products to the packaging to the service and support.
Breakthrough HP Metal Etching on the lid and palmrest of the ENVY 15, and on the palmrest of the ENVY 13, subtly signals luxury. The combination of materials provides exceptional mobility and a compelling metal look and feel, while using energy-responsible manufacturing methods.
The HP ENVY line - building upon the Voodoo ENVY legacy - includes leading-edge components optimized to yield power and performance. To offer consumers the best audio experience available on a notebook PC, HP partnered with Beats by Dr. Dre to develop a unique, high-performance audio software solution. Available exclusively on the HP Envy, Beats Audio offers users playing music or audio through headphones or external speakers the optimal sound experience - the way the artist intended it.
The lightweight heavyweight: ENVY 13
The ENVY 13 balances style and substance. Carefully crafted details inside and out will satisfy the cravings of demanding mobile customers.
The HP Radiance display is twice as bright as other notebook displays in its class - 410 nit (a measurement of display brightness) - and provides an exceptional movie and photo experience, even in high ambient light conditions. With 82 percent color gamut (versus standard 45-60 percent), photos appear richer with amazing color depth. Additionally, with fast 8-millisecond response time, customers can view movies with TV-like performance.
The ENVY 13's strong performance is delivered in a small frame - less than an inch thin and weighing 3.74 pounds. The exterior's aluminum and magnesium construction provides durability in a sleek design. An etched-metal palmrest further sets the PC apart from others, and a VGA webcam optimized for low light also is included.
HP placed the same focus on design into its optional Slim Fit Extended-Life Notebook Battery. Taking the form of a "slice," it preserves the sleek look of the ENVY 13 while giving users up to 18 hours of battery life with the extended-life battery.(2) The standard battery is user-replaceable.
ATI Switchable Graphics technology dynamically switches between ATI Mobility Radeon HD 4330 discrete graphics and the Intel integrated graphics processor for either high-powered graphics processing or low power consumption for long battery life without booting the notebook. The Intel Core 2 Duo processor provides the power of dual processor cores while delivering extended battery life when the notebook is unplugged.
Designed with the most demanding mobile user in mind, the ENVY 13 notebook's premium AC adapter is small and light. It draws minimal power, has built-in surge protection and includes a rubberized strap that keeps the cables organized and the adapter from slipping off a slick surface. An optional HP USB Ethernet Adapter also is available.
The performance powerhouse: ENVY 15
This lean, mean, dream machine is HP's fastest consumer notebook. The full metal case features a sleek, subtly crafted, laser-etched metal design on the lid that is repeated on the palmrest. The magnesium alloy casing provides lightweight durability in a 1-inch thin, 5.18-pound package.
Customers have maximum speed and mobility with the future Intel Core i7 processor and up to 16 gigabytes (GB) of DDR3 1,066-MHz system memory in four SODIMM memory slots. Versatile storage options include the ability to add two solid-state drives in a RAID-0 configuration to improve the overall speed of the ENVY 15 while providing excellent disk performance. Creative users will appreciate the ENVY 15 notebook's performance and full versions of Corel Paint Shop Pro Photo X2 and Corel VideoStudio Pro X2 for creating photo and video content.
Power users and gamers can take advantage of premium graphics performance via ATI Mobility Radeon HD 4830 graphics with 1 GB of dedicated video memory for visually intense applications, DirectX 10.1 games and high-definition video playback.
A choice of two 15.6-inch HP Brightview high-resolution LED backlit displays, including the Full High Definition LED HP Ultra BrightView Widescreen Display with up to 300-nits brightness, provides a superb display experience for a notebook in this class. A Nightvision VGA webcam that is optimized for low-light or zero-light conditions is standard on the HP ENVY 15, incorporating an infrared LED that assists the webcam by providing the necessary illumination in dark environments.
The ENVY 15 has an optional Slim Fit Extended-Life Notebook Battery, giving users up to seven hours of battery life.
Pricing and availability
The HP ENVY 13 and ENVY 15 are expected to be available in the United States on Oct. 18 with a starting price of $1,699 and $1,799, respectively.
Source:
HP
The new HP ENVY 13 boasts the brightest display in its class, and the HP ENVY 15 is the company's fastest consumer notebook PC ever.
"HP ENVY includes the latest in materials and technology inside and out and pushes the technological and performance boundaries of what can be done in sleek, powerful and lightweight notebook PCs," said Ted Clark, senior vice president and general manager, Notebook Global Business Unit, Personal Systems Group, HP. "Discerning consumers will get a premium experience and performance."
Breakthrough HP Metal Etching on the lid and palmrest of the ENVY 15, and on the palmrest of the ENVY 13, subtly signals luxury. The combination of materials provides exceptional mobility and a compelling metal look and feel, while using energy-responsible manufacturing methods.
The HP ENVY line - building upon the Voodoo ENVY legacy - includes leading-edge components optimized to yield power and performance. To offer consumers the best audio experience available on a notebook PC, HP partnered with Beats by Dr. Dre to develop a unique, high-performance audio software solution. Available exclusively on the HP Envy, Beats Audio offers users playing music or audio through headphones or external speakers the optimal sound experience - the way the artist intended it.
The lightweight heavyweight: ENVY 13
The ENVY 13 balances style and substance. Carefully crafted details inside and out will satisfy the cravings of demanding mobile customers.
The HP Radiance display is twice as bright as other notebook displays in its class - 410 nit (a measurement of display brightness) - and provides an exceptional movie and photo experience, even in high ambient light conditions. With 82 percent color gamut (versus standard 45-60 percent), photos appear richer with amazing color depth. Additionally, with fast 8-millisecond response time, customers can view movies with TV-like performance.
The ENVY 13's strong performance is delivered in a small frame - less than an inch thin and weighing 3.74 pounds. The exterior's aluminum and magnesium construction provides durability in a sleek design. An etched-metal palmrest further sets the PC apart from others, and a VGA webcam optimized for low light also is included.
HP placed the same focus on design into its optional Slim Fit Extended-Life Notebook Battery. Taking the form of a "slice," it preserves the sleek look of the ENVY 13 while giving users up to 18 hours of battery life with the extended-life battery.(2) The standard battery is user-replaceable.
ATI Switchable Graphics technology dynamically switches between ATI Mobility Radeon HD 4330 discrete graphics and the Intel integrated graphics processor for either high-powered graphics processing or low power consumption for long battery life without booting the notebook. The Intel Core 2 Duo processor provides the power of dual processor cores while delivering extended battery life when the notebook is unplugged.
Designed with the most demanding mobile user in mind, the ENVY 13 notebook's premium AC adapter is small and light. It draws minimal power, has built-in surge protection and includes a rubberized strap that keeps the cables organized and the adapter from slipping off a slick surface. An optional HP USB Ethernet Adapter also is available.
The performance powerhouse: ENVY 15
This lean, mean, dream machine is HP's fastest consumer notebook. The full metal case features a sleek, subtly crafted, laser-etched metal design on the lid that is repeated on the palmrest. The magnesium alloy casing provides lightweight durability in a 1-inch thin, 5.18-pound package.
Customers have maximum speed and mobility with the future Intel Core i7 processor and up to 16 gigabytes (GB) of DDR3 1,066-MHz system memory in four SODIMM memory slots. Versatile storage options include the ability to add two solid-state drives in a RAID-0 configuration to improve the overall speed of the ENVY 15 while providing excellent disk performance. Creative users will appreciate the ENVY 15 notebook's performance and full versions of Corel Paint Shop Pro Photo X2 and Corel VideoStudio Pro X2 for creating photo and video content.
Power users and gamers can take advantage of premium graphics performance via ATI Mobility Radeon HD 4830 graphics with 1 GB of dedicated video memory for visually intense applications, DirectX 10.1 games and high-definition video playback.
A choice of two 15.6-inch HP Brightview high-resolution LED backlit displays, including the Full High Definition LED HP Ultra BrightView Widescreen Display with up to 300-nits brightness, provides a superb display experience for a notebook in this class. A Nightvision VGA webcam that is optimized for low-light or zero-light conditions is standard on the HP ENVY 15, incorporating an infrared LED that assists the webcam by providing the necessary illumination in dark environments.
The ENVY 15 has an optional Slim Fit Extended-Life Notebook Battery, giving users up to seven hours of battery life.
The HP ENVY 13 and ENVY 15 are expected to be available in the United States on Oct. 18 with a starting price of $1,699 and $1,799, respectively.
51 Comments on HP Redefines the Premium Notebook PC with ENVY
The platform is fine, I have no problems with it. I have problems charging 3x what it's worth for THE SAME THING. The hardware is identical, get over it.
What were the PSG guys thinking?
:shadedshu
Its like toyota coming out with the Toyota IS350, which beats the **** out of the lexus IS. Congratulations, you just neutered your high end brand. I don't know what marketing field you're in, but thats a big no-no.
Voodoo has better design language, and a better reputation as a luxury brand than HP. Hell every computer comes with a bag of chocolate-covered espresso beans (or it used to before HP bought it)... all the features, like laser etching and customization are there as well and already in place. If you're gonna take on apple, you're better off doing it by marketing voodoo than by neutering it.
www.shopping.hp.com/webapp/shopping/can.do?storeName=storefronts&catLevel=1&landing=voodoo&category=envy&ppc=DSp143174444 <<there in its carbon-fiber glory
If HP sold the Voodoo envy at a lower price, than that is one thing. Instead they used the same name, same price, and their mainstream brand to market what is essentially a $1700 laptop with laser etching lol. IDK, im not saying it angers me or anything, just that its not usually done in companies that have a coherent brand strategy.
They WERE the premium PC. Now HP is doing to Voodoo what dell did to alienware. So sad to see a good brand go :cry:.
Say your a nobody and think HP is good well youll get that highend laptop cause its HP.
Say your a tech savy guy and dont like HP but know the Envy name youll most likely consider it because you know Voodoo is now a part of HP.
Win-Win.
Go learn marketing then come back to this thread.
Also, Dell didnt ruin the Alienware name. They just get a market share off their highend overpriced pieces of metal. Dell didnt change the fact that they are overpriced pieces of metal, Alienware had that already. Dell is just getting a cut of the idiots who actualy buy those pieces of overly hyped crap. Same goes for HP and Voodoo and this laptop delima.
Oh and last time i looked when Voodoo was by themselves their sub-standard laptops where well over 5000 and their not-worth-the-price desktops where around 10,000. This was a few years before HP bought them out though. I remember seeing these prices on Maximum PC.
And yeah... Voodoo brand was so powerful that they could sell overpriced $5000 laptops and make a killing.. now they can't... now no one knows about them.
my previous post was mean, I agree... Ill edit it bc it was a bit innapropriate... but the reason that companies CAN sell overpriced crap is GOOD MARKETING... GOOD MARKETING is NOT about products, but image.
Two different class of systems here
One gets it done
the OTHER is a MAC
@PP - as far as VooDoo when they were still VooDoo, if you ever saw one in person, you would see why they charged so much. Just a bunch of small details that add up, and absolutely stunning wiring jobs. They were a premium brand because they went a step further than just throwing a bunch of parts in a case. Now, that may not be worth it to you, but it was to many. And those that did buy them weren't idiots because they did. Oh, and they weren't all $10,000. That was reserved for the fully decked out, insane amount of options builds.
@phanbuey - Responding with a comment about his living arrangements was pretty low.
@pr0n Inspector - No need to jump into it like that. Their comments didn't involve you.