Friday, September 17th 2021
ASUS ROG Joins the Expensive Cables Club with ROG CAT7 Cable
Cables, why is it that some people are so fixated about them? We've seen companies like Monster Cable base their entire business around them, yet most people don't even seem to know why they're buying expensive cables. Asus has now joined the club of expensive cable sellers with its new ROG CAT7 Cable, which has started to appear in various markets around the world.
In all fairness, Asus isn't asking for thousands, or even hundreds of dollars for their ROG branded cables, but a 1.5 metre cable will set you back in the region of $22, whereas a longer 3 metre cable comes in at around $37. An ROG branded velcro tie is included in the box as the only accessory. We're not sure that nylon braiding is going to be useful on an Ethernet cable, but Asus is at least using shielded FTP wires (although Asus say STP on their site), which suggests it should be a decent quality cable at the very least. It's worth keeping in mind that CAT 7 isn't recognised by the TIA/EIA as part of the Ethernet standard and offers no real world benefits over CAT 6A on a 10 Gbps or slower network.
Source:
Asus
In all fairness, Asus isn't asking for thousands, or even hundreds of dollars for their ROG branded cables, but a 1.5 metre cable will set you back in the region of $22, whereas a longer 3 metre cable comes in at around $37. An ROG branded velcro tie is included in the box as the only accessory. We're not sure that nylon braiding is going to be useful on an Ethernet cable, but Asus is at least using shielded FTP wires (although Asus say STP on their site), which suggests it should be a decent quality cable at the very least. It's worth keeping in mind that CAT 7 isn't recognised by the TIA/EIA as part of the Ethernet standard and offers no real world benefits over CAT 6A on a 10 Gbps or slower network.
56 Comments on ASUS ROG Joins the Expensive Cables Club with ROG CAT7 Cable
Or 170USD for a 1000-foot (300m?) rool.
en.wikipedia.org/wiki/GG45
en.wikipedia.org/wiki/TERA
My wording was admittedly broad and poor.
Even HDMI 2.0 cables can be on the pricey side if you want something outside of the standard 1.8-2 metre lengths.
As of last year all that claimed to be were 2.0 transmitters in disguise.
www.amazon.co.uk/ConnBull-Monitor-Supports-7680x4320-Projectors/dp/B07VRQPWMR/ref=dp_prsubs_2?pd_rd_i=B07VRQPWMR&psc=1
The most ridiculously priced networking cables are the snake oil ones that audiophiles buy and are sold, I don't know how I stumbled across them, but a few weeks ago I was on an "audiophile" equipment site, and they literally wanted about $300 for a 1 meter network CAT6 cable, but that's not even the best part.... They claimed it had to be used in a certain direction to get the best experience... Can you believe that?
Here you go, 1200 euros for 2 meters:
jcat.eu/product/signature-lan-cable/
Asus make them because idiots with money have proven that they'll willingly buy stupid shit they don't need, so it's hard to frown on Asus for catering to this market opportunity.
This ASUS one costs 22 for ONE ?
In all honesty though, separating fools from their money is what corporations excel at, so no surprise there.
Hell, "unboxing videos" are a mainstream thing, somehow :|
I buy minimum-packaging OEM/bulk/SI stuff whenever possible as I tend to purchase parts for 6-20 builds at a time and it can take a minion (or worse - me personally) a whole day just to unpack components, sort the packaging for recycling, flatpack all of the cardboard, and take it down to the waste collection area. For patch cables it's usually a box of 100 cables with individual bags that contain 5 cables each and no further packaging other than a twisty-tie to keep them coiled neatly, though I doubt that's news to anyone here who's ever worked as a builder or sysadmin....
(/s, in case that wasn't obvious)Lol, their site won't even load for me - the progress bar just stops towards the end. Must be my puny non-premium cables interfering.