WD, the world's leader in external storage solutions, today introduced its new 500 GB My Passport Essential limited edition designs portable hard drives, available exclusively at Best Buy and the WD Store. Consumers can choose from several unique designs that appeal to a wide variety of personal styles, ranging from outdoor enthusiasts to urban trendsetters.

Designed by students at California State University, Long Beach's Industrial Design program, the drives are available in the following styles: Boom Box, Black Hole, Cityscape, Fuchsia Leaf and Wave. The decorative patterns are especially geared for students who want to express their individual style while choosing a reliable, ultra-portable place to store their media and back up their valuable work.

WD, the world's leader in external storage solutions, today introduced its new one terabyte (TB) and 750 gigabyte (GB) capacity My Passport SE for Mac portable USB drives. Available at WD's online store, the new My Passport SE for Mac portable drives are formatted for Mac and compatible with Apple Time Machine software.

Perfect for saving, storing and backing up Mac computers, these ultra-portable 1 TB and 750 GB My Passport SE drives are easy to carry because they are USB-powered and do not need an external power adapter1. Equipped with 256-bit hardware encryption with password protection for an extra level of security, this small drive with mega-capacity give users peace-of-mind knowing that their data is protected from unauthorized access or theft.

WD, the world's leader in external storage solutions, today introduced its new My Passport AV portable media drives. Designed specifically for video storage and playback, the new My Passport AV portable media drives deliver a plug-and-play experience for digital media enthusiasts. Available now at select retailers and WD's online store, the My Passport AV portable media drive is offered with 320 GB of capacity.

A large and increasing number of game consoles, camcorders, TVs, DVRs, Blu-ray players and media players, including the WD TV Media Player family, allow consumers to connect a USB drive and play the multimedia content from the drive on an HD TV. The My Passport AV portable media drive is designed to meet the requirements of this demanding video streaming environment. It delivers the formatting and low-power consumption that assures out-of-the-box compatibility with many leading CE (consumer electronics) devices.

WD, the world's leader in external storage solutions, today introduced its new My Passport Studio portable drives featuring the super-fast FireWire 800 interface and a customizable e-label that's always visible, even when the drive is unplugged. Sporting a sleek and stylish design, the new high-performance My Passport Studio drives are formatted for Mac computers, compatible with Apple TimeMachine software, and feature automatic and continuous backup with WD SmartWare software, and 256-bit hardware-based encryption. Available now at select retailers and shopwd.com, the new My Passport Studio drives are offered in capacities of 320 GB, 500 GB and 640 GB.

WD's My Passport Studio drives are designed for creative professionals and Mac enthusiasts. Their production and use of many large files require the fast transfers from computer to My Passport Studio drives that FireWire 800 provides. Professionals such as photographers also benefit from the e-labeling system to effectively organize their work.

WD, the world's leader in external storage solutions, today introduced its new ultra-portable My Passport Elite external hard drives featuring an illuminated capacity gauge and drive lock indicator so users can see at-a glance how much space is left on their drive and whether their data is secure. The convenient grab-and-go USB dock frees up valuable desk space and eliminates the search for USB ports, making it ideal for professionals who take their data back and forth to the office.

Like the previously announced My Passport Essential drives, the My Passport Elite portable drives feature automatic and continuous backup with WD SmartWare software and 256-bit hardware-based encryption. My Passport Elite drives are available now in 3 appealing metallic colors - Metallic Red, Metallic Blue and Charcoal Metallic - and are offered in capacities of 320 GB, 500 GB and 640 GB.

WD, the world's leader in external storage solutions, today introduced its smaller, smarter and more secure My Passport Essential and My Passport for Mac ultra-portable external hard drives featuring WD's new WD SmartWare software and equipped with hardware-based encryption. The new My Passport drives are more than 20 percent smaller than the previous generation My Passport.

The new portable drives with WD SmartWare software visually present consumers' data in a control center, providing them peace of mind that their precious photos, videos and files are securely protected. Available now at select retailers and the WD online store (shopwd.com), the new My Passport Essential and My Passport for Mac drives are offered in capacities ranging from 320 GB to 1 TB and come in a range of colors including Pacific Blue, Real Red, Cool Silver and Midnight Black.

WD, the world's leader in external storage solutions, today introduced its new one terabyte (TB) and 750 gigabyte (GB) capacity My Passport Essential SE Portable USB Drives. Available now at WD's online store, the new drives feature a titanium silver finish and put massive storage capacity in the palm of your hand.

Perfect for saving, storing and backing up all of the digital memories captured this summer, the new 1 TB and 750 GB capacity My Passport Essential SE drives are light and compact to carry and, because they are USB-powered, they do not need an external power adapter. Equipped with sync and encryption software (Windows-compatible only), this small drive, with mega-capacity, makes it easy to securely carry thousands of songs or videos or photos.

WD Sync software allows consumers to easily take desktop content with them by simplifying the synchronization of essential personal files and Microsoft Outlook data on a PC. Should owners misplace the drive, they know their data is protected with 128-bit encryption.

Broadening its storage solutions for Mac, WD today introduced two new external hard drives - the My Passport for Mac portable drive and the My Book Mac Edition external hard drive. Pre-formatted for Mac and offering a simple USB interface, these drives offer the ever-growing Mac community reliable, easy-to-use storage. WD's latest Mac-ready drives work seamlessly with Apple Time Machine or other popular Mac backup software to provide protection for consumers' valuable digital photos and media.

WD today added a high-speed FireWire 800 interface to its popular My Passport Studio portable drive to give Mac computer users and creative professionals the fast performance they need. The new interface also makes this drive a perfect storage companion for the newly introduced Apple MacBook Pro computer. With FireWire 800/400 and USB interfaces, the new My Passport Studio portable drives offer up to 500 GB of storage capacity, are formatted for Mac computers and weigh less than 7 ounces.

Catering to consumers on-the-go with the world's most popular portable storage offerings, WD today introduced its new 500 GB capacity My Passport Portable USB Drives which are designed to make it easy to store a half a terabyte of music, videos or photos and carry them in the palm of your hand. Available now at WD's online store, the new 500 GB capacity is offered on the My Passport Elite and My Passport Essential portable drive models.

Just in time to make a perfect gift for Mother's Day, WD today introduced 10 fresh new colors for its My Passport Essential Portable USB Drives. Weighing in at less than 5 ounces, My Passport Essential USB Drives put almost a third of a terabyte of digital storage in the palm of your hand and are available now at select retailers.