LG Electronics (LG) is ramping up its strategic collaboration with the global tech powerhouse, Meta Platforms, Inc. (Meta), aiming to expedite its extended reality (XR) ventures. The aim is to combine the strengths of both companies across products, content, services and platforms to drive innovation in customer experiences within the burgeoning virtual space.

Forging an XR Collaboration With Meta
On February 28, LG's top management, including CEO William Cho and Park Hyoung-sei, president of the Home Entertainment Company, met with Meta Founder and CEO Mark Zuckerberg at LG Twin Towers in Yeouido, Seoul. This meeting coincided with Zuckerberg's tour of Asia. The two-hour session saw discussions on business strategies and considerations for next-gen XR device development. CEO Cho, while experiencing the Meta Quest 3 headset and Ray-Ban Meta smart glasses, expressed a keen interest in Meta's advanced technology demonstrations, notably focusing on Meta's large language models and its potential for on-device AI integration.

NVIDIA and VMware are helping professionals elevate extended reality (XR) by streaming from the cloud with Workspace ONE XR Hub, which includes an integration of NVIDIA CloudXR. Now available, Workspace ONE XR Hub enhances the user experience for VR headsets through advanced authentication and customization options. Combined with the cutting-edge streaming capabilities of CloudXR, Workspace ONE XR Hub enables more professionals, design teams and developers to quickly and securely access complex immersive environments using all-in-one headsets.

Many organizations across industries use XR technologies to boost productivity and enhance creativity. However, teams often come across challenges when it comes to integrating XR into their workflows. That's why NVIDIA and VMware are working together to make it easier for enterprises to adopt augmented reality (AR) and virtual reality (VR). Whether it's running immersive training sessions or conducting virtual design reviews, professionals can achieve the highest fidelity experience with greater mobility through Workspace ONE XR Hub and CloudXR.