If you have read through the specifications table on the first page, you will have noticed how relatively tiny the Creative SXFI amp is. As such, the packaging for it is on the smaller side of things too, and yet it is packed very well as we will see. The box, a standard cardboard packaging with a wrap for aesthetics, actually does not have the Creative name or logo on the front at all. Instead, all real estate is used to market the SXFI brand, including a badge at the bottom to denote that the amp comes with built-in Super X-Fi hardware processing as well. It is on the sides and back where we see the Creative name and logo, as well as a to-scale render of the amp inside and some specifications for those chancing upon this in a retail store. There is a seal on the bottom to help keep the contents in place, and removing it makes opening the box quite easy.
Straightaway, you are greeted by a notice wanting to be read first, and this is absolutely important since it is best to be prepared with the Android app for the optimum amp setup and user experience. Oh, did I not say anything about iPhone/iOS users? Turns out iOS is not as friendly to the setup process as Android and requires more, which we will cover later. Underneath is a thin piece of foam and under that is a thicker foam piece shaped to fit the amp very well, thus ensuring the amp has foam on the top and sides alike. Indeed, there is even more foam on the bottom too, with a small cutout to access the accessory compartment underneath that is separated by a piece of cardboard. I absolutely love this packaging as it ensures the amp gets a good unboxing experience and arrives in top shape.
The accessories that come with the SXFI amp include a quick start guide and warranty notice, as well as cables for connectivity. Noting that the amp requires an Android device for setup and most of those come with USB Type-C ports now, at least for those targeted at customers who will also be interested in this, the native cable is a male-male USB Type-C short cable meant to directly connect the phone to the amp. For those with a micro-USB port, Creative includes an OTG adapter, which works well too.