The Technics AZ70 sample was shipped from a PR firm, but I have no reason to believe this is anything other than a new retail-ready sample. The product box is on the larger side of average for TWS earphones and uses a black and white color scheme with renders of the earphone on the front color-coordinated to match the unit inside. The company and product names are here too, alongside salient marketing features should you chance upon this in a retail store. This continues on the back and sides, with useful information that also reminds you to install the associated mobile app to make the most of the earphones. A seal and double flap on the bottom keep the box closed, opening which reveals a reminder to read the instructions first, which is always a good idea.
Technics is using multi-layer packaging with an inner black box that is mostly sparse aside from a subtle logo on the front. The lid lifts off to a cardboard tray that has a lot of paperwork inside, including manuals in multiple different languages, a warranty card, welcome note from Technics, and handy quick start guide going over the initial setup, pairing, and that the case and earphones may need to be charged first, so don't worry if they don't immediately work out of the box. We then get to the actual contents, which are again packaged very neatly with lots of thick foam snugly holding the items in precise cutouts.
If anything, the earphones themselves may be too well packaged! I had a hard time digging the first earphone out of the foam until I realized this is only a top layer and removing it allows you to just push the earphones out from the other side. There are logically placed access holes for your fingers to reach into, which continues on the bottom layer with more foam. The charging case is seen at the bottom, and the accessories come separately packed with the USB Type-A to Type-C cable inside a wax paper pouch and cardboard box and the eartips in a neatly labelled and arranged cardboard sheet. Technics provides five differently sized silicone ear tips, of which one set is pre-installed on the earphones. Charging the case takes the provided cable, but you need to provide your own USB power source.