Wednesday, September 21st 2011
AMD FX Processor Prices Lower Than Expected
Sources among retailers told DonanimHaber that retail prices of AMD's next generation performance desktop processor series, the AMD FX, are a lot lower than expected. On October 12, AMD will launch three new parts worldwide, the eight-core FX-8150, FX-8120, and six-core FX-6120, priced at US $245, $205, and $175, respectively.
Source:
DonanimHaber
272 Comments on AMD FX Processor Prices Lower Than Expected
I expect AMD will do what they have always done which is give great price/performance.
"Assuming leads to the darkside" - Yoda
The moment people heard "FX" many, me included, thought that Amd would come out stomping.:rockout: setting up shop in intel's zipcode. I'm seriously considering bd. But if. It ain't a high performance product why water down the fx badge. I've seen many ford mustang cobras but never a ford festiva. Cobra or windstar cobra. But if I'm wrong I will apologize to amd users buy a eight core and post my invoice.
But yes, I must agree that maybe marketing is missing the mark, but prices are part of marketing too, so you can't just simply say "Oh boy, FX, it should be a top performer!!"...you need to consider everything we know And I say everything, as what we do know now isn't very much.
And please do not forget, that while the "FX" level of chip was around back when AMD was on top for performance, most "hardcore" overclockers were using Opteron chips...NOT the FX. So clearly the situation is not the smae here...I'm pretty sure JF-AMD stated there would be no Opteron chips for the desktop enthusiast space.
The Athlon 64 was cheaper than the Pentium 4
The Athlon 64 X2 cheaper than the Pentium D
The Athlon Series dominated and was still cheaper. So whats your point?
This thread has become The Bulldozer Information thread 2.0v - full of speculation and no substance.
Sadly, AMD is viewed as a second-class, knock-off brand by the vast majority of people.
They need to release some kick ass enthusiast chips to get momentum swinging in their favor.
The world record overclock is a nice step in that direction. They just need to keep it up.
If they can hit the sweet spot in price/performance on the first gen of this chip, they might be able to bat one out of the park with some tweaking.
Here's to hoping that the FX line is competitive. If it is, that means more aggressive pricing and lower proces for AMD and Intel fans.
It won't matter if fusion or other products are awesome if the public perception is that they are second rate.
And yes, the server market is their bread and butter. But it's nice to have some extra something on the side.
AMD are concerned with fullfilling BIG orders of thousands of OEM CPUs to retailers and e-tailers. 1 order from techtard, trickson or anyone else every few years is not profitable. The reason they're viewed as second class is because they've been trying to cater to the enthusiasts in the past with their ultra fast Athlon/Duron series which wasn't appealing to the general public enough for AMD's brand to go mainstream. If AMD keep worrying about performance only and breaking overclocking records they'll always be second class to 99% of the average joe because in REAL LIFE nobody cares about that geeky stuff.
It's like AMD can't win. They can only build their brand if they go mainstream and appeal to the wider audience, but then you guys complain and want them to deliver spectacular performance which keeps them niche and unknown. Then you complain because they are unknown due to your demands for a niche product. What AMD need to do is sell more of those low end Llano chips to home users (desktop, laptops, tablets) and force it down their throats until the average joe see them as a credible house-hold name. Once they've got brand loyalty they can focus on other areas, like performance records.
Dont get me wrong ive always noticed AMDs prices were reasonable compared to intels even when AMD Kicked Intel in the ass with the 940 Claw n Sledge Hammer CPUs
FX will be an improvement in all regards since it is a new microarchitecture intended for servers and high-end desktops so it will be another win in my book especially coming out of the gates at these awesome prices
having said that, I am waiting for piledriver because I am altering my buying cycles from early-adopter to buying my CPU & GPU once they have matured at least 6 months from release