Monday, September 25th 2023
Scott Herkelman Announces His Departure from AMD
Scott Herkelman, Senior Vice President and General Manager of AMD's Graphics Business Unit, has announced that he will be leaving AMD at the end of this year. As noted in his Twitter post, he spent last seven years at AMD, and launches three generations of RDNA graphics architectures. Scott Herkelman is a veteran of the industry, and was General Manager for GeForce at NVIDIA back in the day. After briefly switching to a start-up, he then joined AMD back in 2016 as Vice President and General Manager of Graphics Business Unit, the role he held for seven years while becoming Senior Vice President in 2022.
Scott said farewell to his colleagues in a brief Twitter post, and we are are certainly looking forward to see where he will be going next, as Scott is a PC and a gaming industry fan, through and through. Meanwhile, as spotted by Videocardz.com and according to AMD's own website, Jack Huynh will take over at the Senior Vice President and General Manager of AMD's Graphics Business Unit.
UPDATE: As pointed out by some comments and a couple of readers, Jack Huynh will not replace Scott Herkelman. Jack Huynh replaced Rick Bergman back in April as Senior Vice President and General Manager of AMD's Graphics Business Unit.
Here is his full Twitter post.
"After seven years at AMD and launching three increasingly competitive generations of RDNA graphics architectures, I have decided to leave AMD at the end of this year.
Godspeed @amdradeon
I will miss every single one of you, fighting shoulder to shoulder in the trenches together, the excitement we shared during new product launches, and the joy of being in the arena for this wonderful, vibrant industry.
May you continue to punch above your weight class and one day… beat the final boss."
Sources:
Scott Herkelman Twitter, Videocardz.com
Scott said farewell to his colleagues in a brief Twitter post, and we are are certainly looking forward to see where he will be going next, as Scott is a PC and a gaming industry fan, through and through. Meanwhile, as spotted by Videocardz.com and according to AMD's own website, Jack Huynh will take over at the Senior Vice President and General Manager of AMD's Graphics Business Unit.
UPDATE: As pointed out by some comments and a couple of readers, Jack Huynh will not replace Scott Herkelman. Jack Huynh replaced Rick Bergman back in April as Senior Vice President and General Manager of AMD's Graphics Business Unit.
"After seven years at AMD and launching three increasingly competitive generations of RDNA graphics architectures, I have decided to leave AMD at the end of this year.
Godspeed @amdradeon
I will miss every single one of you, fighting shoulder to shoulder in the trenches together, the excitement we shared during new product launches, and the joy of being in the arena for this wonderful, vibrant industry.
May you continue to punch above your weight class and one day… beat the final boss."
53 Comments on Scott Herkelman Announces His Departure from AMD
I can't help but wonder, now that Intel has shown its cards, so to speak, that AMD CPU's are also about to look a little light on features soon. It's been a long time since they added anything of interest to their CPU's, such as a fast AI core, or other accelerators like Apple does, for instance. It's also time to leave dual channel memory behind on the desktop, but I don't see them doing that either.
They have all this great tech and enthusiasm, but then they start playing silly games by holding performance and features back, because Intel doesn't have them, instead of getting in there first, so that the market will adopt their standards. Well, Intel will soon overtake with features, if not performance, so Zen 5 better be something more than just an IPC increase, but I won't hold my breath, because AMD. They love to piss their advantage away.
You would be surprised to know that the 7900xtx has potential close to the 4090, and the reason there is still a gap between them is more a software issue than a hardware issue: chipsandcheese.com/2023/09/14/analyzing-starfields-performance-on-nvidias-4090-and-amds-7900-xtx/
:)
Now, don't take that chips and cheese article as the 7900 XTX having similar potential to a 4090, that simply isn't true and you're delusional and lying to yourself if you sincerely believe that. The article itself states that Ada is woefully underutilized due to the way this specific engine is programmed. Which is far from efficiently, I may remark. I'm still trying to find the justification for the usage of insanely large registers such as these (that conveniently only fit on Navi 31 and 32, not even 33 supports them), but I'm sure there has been no influence from AMD, they just restrained themselves on paying off just to have DLSS out of the picture on launch and not a thing else...
AMD is moral, ethical and our FRIEND, after all :rolleyes:
You just quickly glanced at the article. In short, AMD focused on creating an area-efficient design, like I said, playing smart. But it is more difficult to extract the full potential of the architecture than ADA, it requires more work on the software side. With proper use of the dual-issue FP32, the 7900xtx is very close to the 4090, the problem is that this is in the hands of the devs.
Finally, both are companies trying to grow and make a profit, however, no one will be able to deny that over the years, Nvidia has accumulated an extensive and obscure list of dominance tactics through control, sabotage and the imposition of closed solutions as a way of maneuvering the market. period.
The cornerstone of a balanced architecture is one that plays nice with all kinds of workloads, not one that was created specifically targeting its strengths.
Its also quite clear that when it comes to 1080p, the 4090 has some form of bottleneck in the majority of games, to where its often just a hair faster than a 4080; seems to hint at architectural inefficiency, which probably accounts for their fetish to cram upscaling down consumers throats.
Theres no way to guarantee a dev or GPU vendor is going to play fair, or if they were actually trying to favor one or the other. All companies do it, have done it, and will continue to want their products to be viewed in the best possible light. To single either out and not include the other is telling to say the least.
Everybody is a mercenary in this shitty world.
wccftech.com/john-rayfield-mastermind-behind-intel-next-gen-meteor-lake-vpu-joins-amd/
Even AMD graphics cards come with AI cores now, but I don't know about any single use case for them.
I have a friend that does nothing but affiliate links and search engine optimization, and he only used A.I. since it became available because it can do 50 optimized ads in a day, while he can do 8 manually, and his colleague did about 12. He has now fired his guy that was employed to help him, saving him money. He makes 6 times more money out of it now, after years of doing it manually. If the government regulated it away, I could easily get him back up and running on consumer hardware, and not need to worry about how to afford some nGreedia A.I. card for $80,000, assuming you as a private citizen could ever even get hold of one, as the hardware itself could be regulated to keep it out of the hands of the private citizen.
At the moment A.I. is mostly a buzzword, it's very inaccurate, and has limited use, requires expensive hardware, and most businesses and governments have no actual idea what it's good for, or what it can do, like you and me. But they fear it, and they fear missing out on it, and that will mean knee-jerk reactions and over regulation in some cases. They are still caught by surprise, so legislation and regulation have not yet become the order of the day, but it probably will without A.I. being able to run on consumer hardware.