Friday, February 28th 2025

AMD RDNA 4 and Radeon RX 9070 Series Unveiled: $549 & $599

AMD today unveiled the highly-anticipated AMD RDNA 4 graphics architecture with the launch of the AMD Radeon RX 9070 XT and RX 9070 graphics cards as a part of the Radeon RX 9000 Series. The new graphics cards feature 16 GB of memory and extensive improvements designed for high-quality gaming graphics, including re-vamped raytracing accelerators and powerful AI accelerators for ultra-fast, cutting-edge performance, and breakthrough gaming experiences.

In a YouTube livestream, David McAfee, CVP and GM, Ryzen CPU and Radeon Graphics AMD, was joined by Andrej Zdravkovic, SVP of GPU Technologies and Engineering and Chief Software Officer, AMD, as well as Andy Pomianowski, CVP of Silicon Design Engineering, AMD, to discuss the outstanding performance and value proposition of the Radeon RX 9000 Series. In a related event in Zhuhai, China, Jack Huynh, SVP of the Client and Graphics Group, AMD, led a regional event for the new products. Huynh was joined by David Wang, SVP of GPU Technology and Engineering, AMD, and Lanzhi Wang, Senior Director of Product Management, AMD. The celebration was also marked by a customer celebration with Darren Grasby, EVP and Chief Sales Officer, AMD; Spencer Pan, President of AMD China, and partners including Asrock, ASUS, Gigabyte, Sapphire, Tul, Vastarmor, Veston, and XFX.
"Today, we're thrilled to unveil the AMD Radeon RX 9000 Series, a significant leap forward in graphics performance powered by our next-generation AMD RDNA 4 architecture," said McAfee. "These GPUs are designed to meet the demands of today's games, delivering enthusiast-class gaming experiences to gamers everywhere, while ready to support tomorrow's innovations. Through the power of advanced AI and Raytracing accelerators, we're not just improving frame rates - we're fundamentally enhancing the gaming experience. Offering incredible performance, AI-powered features, and next-gen display support at competitive price points, the Radeon RX 9000 Series delivers exceptional value for gamers looking to upgrade their systems."

The RX 9000 Series, powered by the new AMD RDNA 4 architecture, offers gamers and creators a powerful blend of performance, visuals, and value. These advanced graphics cards redefine incredibly fast, high-resolution gaming with third-generation ray tracing technology enabling realistic lighting, shadows, and reflections to deliver immersive gaming experiences while integrating a suite of AMD features to maximize hardware utilization. Beyond gaming, the RX 9000 Series GPUs leverage new second-generation AI accelerators with up to 8x INT8 throughput per AI accelerator (for sparse matrices) to enhance creative applications and effectively run generative AI applications (vs. RDNA 3). The RX 9000 Series GPUs also implement the newly redesigned AMD Radiance Display Engine & Enhanced Media Engine for broad display support and elevated quality in both recording and streaming.

Gaming For Today and Tomorrow
The Radeon RX 9000 Series unlocks new levels of performance while delivering a suite of new and enhanced features that improve the gaming experience. The Radeon RX 9070 Series offers 16 GB of GDDR6 memory, allowing gamers to render the most exciting games of today and tomorrow at max settings. Compared to the previous generation RX 7900 GRE, the latest AMD Radeon RX 9070 is able to deliver over 20% more performance on average when gaming at 1440, with the AMD Radeon RX 9070 XT extending that lead to over 40% on average.
Both graphics cards make smart upgrades for gamers looking to future-proof their systems with a suite of next-gen features that will keep their experiences feeling fresh for years to come. Key features include:
  • Unified AMD RDNA 4 Compute Units - Features up to 64 advanced AMD RDNA 4 compute units delivering up to 40% higher gaming performance than the previous-generation AMD RDNA 3 architecture.
  • High-Performance Raytracing - With 3rd generation Raytracing Accelerators, AMD RDNA 4 is able to deliver over 2x the Raytracing throughput per compute unit when compared to our previous generation. Gamers with the latest AMD Radeon RX 9000 Series are ready for immersive gaming experiences with high-quality graphics, including realistic lighting, shadows, and reflections.
  • Supercharged AI Acceleration - 2nd Generation AI Accelerators received several enhancements, allowing AMD RDNA 4 to efficiently process advanced AI models much faster than what was possible with RDNA 3,4 through a combination of additional math pipelines for AI calculations, expanding the capabilities of the AI
  • Accelerator to support new emerging data types such as FP8, and support for inference optimization techniques such as structured sparsity. These changes deliver up to 8x INT8 throughput per AI accelerator (for sparse matrices) per compute unit vs the previous generation.
  • AMD FidelityFX Super Resolution Technology 4 (FSR 4) - AMD's new cutting-edge ML-powered upscaling technology delivers high-quality boosted frames under even the most demanding workloads, such as 4K gaming with maximum ray tracing settings and will be supported in over 30 games at launch.
  • Innovative suite of features through HYPR-RX - Gamers can instantly improve their experience by activating AMD HYPR-RX and the suite of features within AMD Software, including AMD Radeon Super Resolution, AMD Fluid Motion Frames 2.1, AMD Radeon Anti-Lag, and AMD Radeon Boost. These features can all be tailored to gamers' hardware and preferences within AMD Software: Adrenalin Edition to drive increased FPS, responsiveness and efficiency.
  • AI-Enhanced AMD Software: Adrenalin Edition Application - A new suite of software and resources designed to deliver an industry-leading AI user experience with AMD Radeon RX 9070 Series graphics cards. Keep your drivers and AI software up to date with the new Software Manager. Find the answers to your questions about all things AMD or create free and private text and images with AMD Chat. Discover, download and install new and exciting AMD-partnered AI applications with the App Portal, and leverage AI to improve software quality with the AMD Image Inspector.
  • Ready for Next-Generation Displays - AMD Radiance Display Engine supports the latest DisplayPort 2.1a and HDMI 2.1b connections, enabling ultra-high resolutions and refresh rates up to 8K 144 Hz, with 12-bit HDR and full REC2020 Color Space for incredible color accuracy. Paired with AMD FreeSync technology, gamers can enjoy tear-free, stutter-free gaming experiences on over 4000 compatible displays, including upcoming 4K 240 Hz and 8K 144 Hz DisplayPort 2.1 monitors.
ML-Powered AMD FidelityFX Super Resolution 4 (AMD FSR 4) Upgrade
  • Available exclusively on AMD Radeon RX 9000 Series graphics cards, AMD Software: Adrenalin Edition adds a new easy-to-use AMD FidelityFX Super Resolution 4 (AMD FSR 4) Upgrade feature that helps maximize performance at maximum quality in over 30 games at launch, with 75 coming later this year. AMD FSR 4 delivers a substantial image quality improvement over AMD FSR 3.1 upscaling, with the new ML-based algorithm helping to improve temporal stability, better preserve detail, and reduce ghosting.
  • Utilizing features already built into the AMD FidelityFX API added when game developers integrate AMD FSR 3.1 into their games, AMD FSR 4 enables an easy upgrade for supported FSR 3.1 games and can be combined with existing in-game AMD FSR 3.1 advanced frame-generation and AMD Radeon Anti-Lag 2 for ultra-smooth, ultra-responsive gaming at incredible frame rates on AMD Radeon RX 9070 Series graphics cards.
  • The new ML-accelerated AMD FSR 4 upscaling algorithm is trained using high-quality ground truth game data on AMD Instinct Accelerators and uses the hardware-accelerated FP8 Wave Matrix Multiply Accumulate (WMMA) feature of the AMD RDNA 4 architecture to ensure maximum upscaling quality while still providing a substantial game performance boost.
AMD Radeon RX 9000 Series Product Specifications
  • AMD Radeon RX 9070 XT
    • 64 Compute Units
    • 16 GB GDDR6
    • 2.4 Game Clock (GHz)
    • Up to 3.0 Boost Clock (GHz)
    • 256-bit Memory Interface
    • 64 MB Infinity Cache
    • 304 W TBP
    • $599 Price (USD SEP)
  • AMD Radeon RX 9070
    • 56 Compute Units
    • 16 GB GDDR6
    • 2.1 Game Clock (GHz)
    • Up to 2.5 Boost Clock (GHz)
    • 256-bit Memory Interface
    • 64 MB Infinity Cache
    • 220 W TBP
    • $549 Price (USD SEP)
Pricing and Availability
AMD Radeon RX 9000 Series graphics cards are expected to be available from leading board partners including Acer, ASRock, ASUS, Gigabyte, PowerColor, Sapphire, Vastarmor, XFX and Yeston beginning March 6th, 2025. The AMD Radeon RX 9070 XT has an SEP of $599 USD, while the AMD Radeon RX 9070 has an SEP of $549 USD.
Source: AMD
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188 Comments on AMD RDNA 4 and Radeon RX 9070 Series Unveiled: $549 & $599

#101
AnotherReader
OnasiPotentially, sure, but creating an unattractive SKU just for an upsell means fucking the AIBs badly, since they have to shoulder the cost of that dead weight. I... don't think that Radeon division is in a position to piss off their partners.
Just like the other overpriced runts before it, the 9070 will settle to a lower street price. Honestly, they should learn from what Nvidia does; usually, the gap between most SKUs is enough to entice a buyer to upgrade to the more expensive SKU without the buyers of the cheaper cards feeling like they got ripped off.
Posted on Reply
#102
Vya Domus
They're still not learning, there should be no performance chart without FG/AFMF and upscaling turned all the way up. That being said these things wont be sold at MSRP but they should still be cheaper than than 5070/5070ti, they have a good chance to get back some market share but their marketing material still sucks.
Posted on Reply
#103
TheinsanegamerN
kapone32They have always had a larger market share. Now it is 90% though allegedly. That was also marketing. You are talking about a time when EVGA was Nvidia's Knight in shining armour. Even when I built my first GPU back in the day I remembered the Super Bowl and got a EVGA GTS 450. Then Nvidia gimped my card and I have not looked back since. There is no one now to deflect Nvidia's hubris, regardless of how much PNY has paid YT to dominate Ads.
Not optimizing for old cards isnt gimping. Many have claimed nvidia "gimped" their older cards, and sites like hardware kanucks have proven this claim wrong many times.

Here's the secret sauce, ready for it? Nvidia consistently puts out an entire stack of cards that have some sort of improvement, even if minor. AMD has not done this since 2011 with the HD 7000 series. The RX 6000s were the first time AMD had a complete stack since GCN 1, and the RX 7000s let their midrange card sit in limbo for 9 months to clear out old inventory, meanwhile the market filled with RTX 4070s.

Consumers value consistency from a brand. It's why they become repeat customers. If a brand becomes inconsistent in their offerings, the consumer trust declines, and the longer this continues, the worse the effect.
Posted on Reply
#104
wNotyarD
My issue with the non-XT costing 549 is not even the price per se (though I'd like it'd rather cost 499), it's the fact it's the exact MSRP of the 5070. So either the 9070 conclusively beats it (because we all know 5070 will sell on name alone), or it'll tank on the shelves more than it'd normally do.
Posted on Reply
#105
Hecate91
kapone32They have always had a larger market share. Now it is 90% though allegedly. That was also marketing. You are talking about a time when EVGA was Nvidia's Knight in shining armour. Even when I built my first GPU back in the day I remembered the Super Bowl and got a EVGA GTS 450. Then Nvidia gimped my card and I have not looked back since. There is no one now to deflect Nvidia's hubris, regardless of how much PNY has paid YT to dominate Ads.
PNY just doesn't have the same reach EVGA did with customer support, and people that helped run the company actually talked to the community. Without EVGA, Nvidia isn't even hiding their greed anymore.
And it was well known that Nvidia shifted the supply of 4090's to China just before restrictions, seems like geforce buyers are quick to forget history.
Posted on Reply
#106
TheinsanegamerN
wNotyarDMy issue with the non-XT costing 549 is not even the price per se (though I'd like it'd rather cost 499), it's the fact it's the exact MSRP of the 5070. So either the 9070 conclusively beats it (because we all know 5070 will sell on name alone), or it'll tank on the shelves more than it'd normally do.\
Chrispy_ said it best
Chrispy_Yep, 9070 is going to be 15% slower than the XT, so it needs to be at least 15% cheaper because the performance/$ curve favours cheaper cards. Even $519 would be better than $549 because at least then it's not priced worse than the more expensive XT sibling.

This is the same dumbass, short-sighted greed that made the 7900XT a total failure at launch. The 7900XT was a similar 15% slower than the XTX so it needed to launch at 15-20% less. $800, a price it dropped to VERY QUICKLY after launch. Asking too much at launch, only to get forcibly corrected to a more realistic price by the market achieves absolutely nothing apart from bad PR. Every launch day review (which will stick around on the net for years to come) will be "good, but too expensive - buy something else". The 7900XT has been a great ~$700 purchase for the entirety of the 2024, it was never worth $900 and launch reviews and popularity of the card would have been far more favourable if the MSRP had been $799. The increased popularity likely would have kept cards flying off shelves, and prevented AMD and its partners from having to cut the price further to $700 and below, which is a long-term financial gain that AMD missed out on by overpricing at launch and burdening the 7900XT with bad reviews that lasted for the entire two years of sale.

TL;DR - The short-lived greed will seriously hurt sales of the 9070 throughout the entire sales lifespan of the GPU, even when the price drops.
Posted on Reply
#107
medi01
7900XT-s role at launch might have been to boost XTX sales, don't you think?

We cannot judge if the approach worked or not.
Posted on Reply
#108
Recus
Infamous RX 480 $199 was €300 in EU country. But AMD gets free pass for fake MSRP.
Posted on Reply
#109
Assimilator
medi017900XT-s role at launch might have been to boost XTX sales, don't you think?

We cannot judge if the approach worked or not.
Of course we can, given AMD's marketshare: it didn't.
Posted on Reply
#110
TheinsanegamerN
medi017900XT-s role at launch might have been to boost XTX sales, don't you think?
Yeah, it was. And that's a problem.

Because anyone who was in the market for an appropriately priced 7900xt, IE the $700 bracket, instead of buying an overpriced $900 XT, went and bought nvidia instead. By the time the 7900xt was the appropriate price, it was plagued by bad word of mouth for being too expensive and the market had been saturated by its competitor.

This is the type of pricing game people lambast nVidia for, but will wring AMD unlimited passes because they're the "underdog".
medi01We cannot judge if the approach worked or not.
AMD marketshare has fallen to a historic low with the RX 7000s. Yeah, I think we can judge this approach as an abject failure.
RecusInfamous RX 480 $199 was €300 in EU. But AMD gets free pass for fake MSRP.
AMD are saintly, granted unto us to fight against the tyrants, all problems are the result of nGREEDia mindshare, never of AMD's accord

Radeons 420:69
Posted on Reply
#111
Chrispy_
medi017900XT-s role at launch might have been to boost XTX sales, don't you think?

We cannot judge if the approach worked or not.
Based on market penetration of the 7900XTX on steam hardware survey, I think the definitive answer is that it failed miserably.

Even AMD themselves said last year that their goal with RDNA4 was to claw back market share so that they had a large enough user base for developers to care about Radeon feature support again.
Vya DomusThey're still not learning, there should be no performance chart without FG/AFMF and upscaling turned all the way up.
Yeah, that's disingenuous but it's also what their performance charts are competing against.

When your competitor publishes utter nonsense like "5070=4090", it's clear this is a dirty fight with no rules.
Posted on Reply
#112
medi01
Recusnfamous RX 480 $199 was €300 in EU.
Lies.


geizhals.de/powercolor-radeon-rx-480-red-dragon-axrx-480-8gbd5-3dhd-a1523978.html
Recusfree pass for fake MSRP.
2080Ti was the first card with faux MSRP. The actual MSRP slipped out on NV's own presentation with Huang later on.
AssimilatorOf course we can, given AMD's marketshare: it didn't.
Elaborate. Assuming this is a thought and not a random for lulz sentence.

With AMD's 10 times smaller market share and top dog cards being about 10% (or less, for AMD possibly much less) of total GPU sales, the effect is split 1%.

You cannot possibly deduct given the accuracy of "market share" coming from the only source at the moment and with god knows what, but certainly not fraction of % precision.
Posted on Reply
#115
medi01
TheinsanegamerN(Can I switch from the "480 was 300 Euo" lie, when in fact it was 249 and later on 229 to some new subject?)
I'm afraid not.

It would be dumb, anyhow, as in-your-face pricing history is available for other GPUs too.
Posted on Reply
#116
igormp
FSR4 is RDNA4 exclusive, bummer for the ones that expected it to also work in any other GPU, but expected given it'll be using the new GEMM units found in RDNA4.

Seems like an okay-ish product for gaming. Pricing is not great, but far from awful compared to Nvidia's offerings.

Doesn't seem any relevant for compute, specially given the low memory bandwidth it has, so kinda meh for me personally.
Space Lynxespecially the FSR4 section. I'm so curious if it ends up being as good as DLSS4 in terms of fidelity, this is the first time AMD has put special hardware on the card itself to match tensor cores/transformers
CDNA had those since quite some time ago, but it's great to see those finally trickling down into their consumer products.
Posted on Reply
#117
Heiro78
RedwoodzShots fired. Thank you AMD! I will be purchasing day 1. :toast:
After the reviews right? RIGHT?!?!?!!!!
Posted on Reply
#118
medi01
igormpFSR4 is RDNA4 exclusive, bummer for the ones that expected it to also work in any other GPU, but expected given it'll be using the new GEMM units found in RDNA4.
"Made for" RDNA4.
Presumably the fp8.

Per AMD 7000 series might see it later on.
Heiro78After the reviews right? RIGHT?!?!?!!!!
It can't be bought before the reviews anyhow.
Posted on Reply
#119
TheinsanegamerN
medi01I'm afraid not.

It would be dumb, anyhow, as in-your-face pricing history is available for other GPUs too.
Lying with made up quotes doesn't make you look smart. I've got no horse in the 480 race. I was pointing out you were incorrect on nvidia being "first" to lie about MSRP of a card.

www.techradar.com/news/amd-rx-vega-64-could-get-more-expensive-as-introductory-pricing-ends

Really sucks when in-your-face pricing history is available, huh?
Posted on Reply
#120
Knight47
Are there any 50mm cards with PTM7950 this time?
Posted on Reply
#123
medi01
TheinsanegamerNLying with made up quotes
Quote is spot on, that is exactly what you did.

This wasn't about FEs.
It was about fake MSRP.

This is the first time it happened:



Later on, when next gen hit, Huang has referenced the MSRP of 2080Ti.
As.... wait for it... $1200.

Mkay? :D

PS
You have succeeded deflecting from the lie about 480 pricing, congratulation.
Posted on Reply
#124
Hecate91
AMD has said they might add FSR4 to RDNA3 later, I'm not expecting them to and with less time spent on previous gen is more time for development on FSR4 for RDNA4.
But man, the Nvidia Defense Force is going strong, digging up crap on cards from 10 years ago, seriously? When Nvidia plays the pricing game, they gimp their cards with less bandwidth, VRAM, and price them at least $100 too high since Turing, but they always get the free pass and buyers will buy it anyway.
Posted on Reply
#125
Recus
medi01Lies.


geizhals.de/powercolor-radeon-rx-480-red-dragon-axrx-480-8gbd5-3dhd-a1523978.html



2080Ti was the first card with faux MSRP. The actual MSRP slipped out on NV's own presentation with Huang later on.


Elaborate. Assuming this is a thought and not a random for lulz sentence.

With AMD's 10 times smaller market share and top dog cards being about 10% (or less, for AMD possibly much less) of total GPU sales, the effect is split 1%.

You cannot possibly deduct given the accuracy of "market share" coming from the only source at the moment and with god knows what, but certainly not fraction of % precision.
I meant my country. Not whole EU. :oops:
Posted on Reply
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