Friday, June 22nd 2007
Quake Wars will have in-game ads
Neil Postlethwaite, Managing Director for Splash Damage, came onto the ET:QW official community site yesterday to make the announcement. In order to bring not just basic bug patches but continuous refinements and improvements to what the company hopes will be a long-standing multiplayer experience, the developer has gone the route of In-game advertising.
"For the last four years, we've put all of our effort into making Enemy Territory: QUAKE Wars. So, we're not planning to ship this game and walk away. We want to keep supporting ETQW in as many ways as possible. We'll be maintaining the persistent stats servers and the community site, and continuing to support ETQW with updates and improvements," Neil said in his post.
In his comments, he also made sure to cover privacy concerns regarding the advertising. "The company providing the ad system does not and will not store any personal information or data that otherwise can be used to identify you. All they track is if and how long you look at the advertisements." Whether that will be enough to quell the privacy critics or not has yet to be seen, but at least the comments so far have been largely positive.
Source:
Bit-tech
"For the last four years, we've put all of our effort into making Enemy Territory: QUAKE Wars. So, we're not planning to ship this game and walk away. We want to keep supporting ETQW in as many ways as possible. We'll be maintaining the persistent stats servers and the community site, and continuing to support ETQW with updates and improvements," Neil said in his post.
In his comments, he also made sure to cover privacy concerns regarding the advertising. "The company providing the ad system does not and will not store any personal information or data that otherwise can be used to identify you. All they track is if and how long you look at the advertisements." Whether that will be enough to quell the privacy critics or not has yet to be seen, but at least the comments so far have been largely positive.
15 Comments on Quake Wars will have in-game ads
For example, a Pepsi billboard in the forests in Oblivion would kill the immersion.
In a city environment you would expect to see billboards or other ads, why not make them for real products ?
Just my 2 cents.
I'm sure Quake wars will be much better than 2142 though :toast:
You won't lose money/time/game experience/privacy with that.
They will earn more money (both companies), and lose less with pirate products, so you'll, theoretically, have more game support, more updates.
What's the problem with that ?
Some people just think others should work for free... I don't... even though I'm not the best person to say that....... if you know what I mean.....
Makes city maps look more "real".
And should make games cheaper aswell!