Thursday, April 24th 2025

Kioxia Portable SSD Wins Red Dot Design Award for Product Design 2025

Kioxia Corporation, a world leader in memory solutions, today announced that its EXCERIA PLUS G2 Portable SSD Series received the Red Dot Design Award in the "Product Design 2025" category. The Red Dot Design Award is one of the world's most prestigious design awards which honors the very best in design every year. Winners will be honored at the Red Dot Design Award ceremony on July 8th in Essen, Germany.

The Red Dot jury, composed of internationally recognized design experts, selected the EXCERIA PLUS G2 portable SSD Series for its sleek design, user-centric functionality and durable build. The award recognized the smooth, rounded aluminium housing, lack of visible screws for a seamless feel, and heat dissipation and impact resistance solutions through design.
The EXCERIA PLUS G2 Portable SSD Series has also previously been awarded the GOOD DESIGN AWARD 2024 in Japan.

For more information, visit the product page.
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3 Comments on Kioxia Portable SSD Wins Red Dot Design Award for Product Design 2025

#1
Chaitanya
isnt that one of those "awards" like TIPA where enterants have to pay for it? Speaking of that SSD, SK Hynix offers Beetel external drive with very similar design and SK even provides a silicone cover for the drive.
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#2
Woomack
These awards are a joke for me. I had multiple review samples with evident design flaws that won this award.
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#3
TinyRK
WoomackThese awards are a joke for me. I had multiple review samples with evident design flaws that won this award.
That's because you can basically buy the award!

So this TPU "article"/ announcement is about a company that bought the award. And that's how the idea behind the marketing of the "Red Dot Award"-concept works.
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May 6th, 2025 05:04 EDT change timezone

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