You read it. There are elements in Asia using the GeCube brand name to sell counterfeit graphics cards based on the ATI Radeon HD 4000 series graphics processors. Large inventories of counterfeit GeCube graphics cards have reportedly made it to the market and threten to dilute GeCube's market position and its image as a reputed AMD add-in board partner.

GeCube has released a few guidelines to help consumers spot these counterfeits and report them to the authorities. In the picture below, GeCube points out distict features found on genuine GeCube graphics cards that consumers should inspect at the time of purchase. A list of GeCube graphics cards certified by AMD can be found here. The press statement GeCube issued can be read here.

With the official launch of the AMD Dragon platform, AMD lifed whatever NDA restrictions it had over the media to publish reviews of its Phenom II X4 processor, letting proper and final reviews make to the internet. Several tech-enthusiast websites have taken the opportunity. Reviewers put the Phenom II X4 940 Black Edition to test.

The Phenom II X4 940 Black Edition is AMD's flagship desktop CPU. With four processing cores clocked at 3.00 GHz, it embeds 2 MB L2 and 6 MB of L3 cache. Based on the AM2+ socket, it supports the DDR2-1066 standard. This processor is especially overclocker friendly with its unlocked FSB multiplier and the overall positive response from the reviewers on its overclocking headroom. Here are some of the reviews at:

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Empowering consumers to get elite-level computing performance for under $900 U.S. dollars, AMD today launched "Dragon" platform technology for desktop PCs featuring the new AMD Phenom II X4 processor. Even the most demanding users such as enthusiasts and high-end gamers desire affordable systems capable of delivering HD entertainment, graphic-intensive game play at the highest settings their monitors can handle, as well as quick and easy transfer of video entertainment to and from mobile devices. Dragon platform technology provides the power to do it all by combining AMD's highest-performing CPU, the AMD Phenom II X4 processor, with award winning ATI Radeon HD 4800 Series graphics and AMD 7-Series chipsets. And it's offered at an incredible value with Dragon-based systems available for up to $1,200 U.S. dollars less than competing systems that deliver comparable performance.

Leading global PC manufacturers HP, Dell and Alienware plan to offer Dragon platform technology-based desktop systems in the first quarter of 2009, with Dell offering immediate availability in its Dell XPS desktop line. "The XPS 625 desktop powered by AMD's Dragon platform technology features new AMD Phenom II processors to enable a significant boost in speed for enhanced gaming, as well as the flexibility to enable multi-tasking and HD video capabilities free from delays, stalls and lags," said Arthur Lewis, general manager of Dell Gaming Group. "The XPS 625 gives gamers the unbelievable experience they expect at a price point that won't break the bank."

The Foundry Company (TFC), AMD's manufacturing division spun-off along with investment from the Advanced Technology Investment Company (ATIC) had to go through a series of negotiations to acquire clearence from the investors and the governments under whom AMD operates, to get the new company operational. It is a complicated process since it involes a lot of foreign investment.

A major milestone for TFC is the clearence it got from the Committee on Foreign Investment in the United States (CFIUS), a US Government body that studies the possible implications of foreign investment on national security. TFC will control all of AMD's manufacturing assets including upcoming facilities in the US. AMD officially becomes fab-less though TFC will have commitments towards serving AMD as its foundry partner. AMD will hold a 34.2% stake in TFC while 65.8% of it will be held by ATIC.

AMD today announced the availability of the AMD platform for ultrathin notebooks, enabling exceedingly thin and light OEM designs with rich entertainment capabilities at an affordable price. Previously codenamed "Yukon," the platform is based on the new AMD Athlon Neo processor, ATI Radeon X1250 integrated graphics and optional ATI Mobility Radeon HD 3410 discrete graphics and brings true HD entertainment1 to a new category of stylish notebook PCs. The AMD platform debuts within the HP Pavilion dv2 Entertainment Notebook PC ultrathin notebook, which measures less than one-inch thick and weighs less than four pounds. The HP Pavilion dv2 also comes equipped with a 12.1-inch diagonal LED BrightView display, nearly full-size keyboard, and optional external optical disc drive with Blu-ray capability.

XFX, following its recently announced collaboration with AMD, today introduced its first Radeon HD-powered 4000 series cards, the XFX Radeon HD 4870, 4850, 4830, 4650 and 4350.

All five models feature exceptional memory bandwidth, board power and compute power as well as a number of industry-firsts. For example, the XFX Radeon HD 4870 is the first graphics card with GDDR5 memory.

It does come as a surprise to us, that XFX is going to have a full-fledged non-reference design ATI Radeon lineup, barely a month into its official announcement of a tie-up with AMD. Pictured below are XFX Radeon HD 4350, Radeon HD 4650 and Radeon HD 4830. Ideally XFX will use a common design with its Radeon HD 4600 series cards. Both incorporate black-coloured PCBs, and the XFX colour scheme with the coolers.

The XFX Radeon HD 4350 (model: HD435X-YAH2) comes with a core clock speed of 600 MHz and 512 MB of DDR2 memory clocked at 1000 MHz. It is passively cooled and is low-profile friendly. The XFX Radeon HD 4650 / HD 4670 cards use reference AMD clock speeds. The Radeon HD 4850 card comes in two variants, HD465X-YAF2 (512 MB) and HD465X-ZAF2 (1 GB). Also pictured is the XFX Radeon HD 4830 512MB (model: HD483X-YDFC) that looks identical to the XFX Radeon HD 4850, pictured earlier.

AMD is heading towards kicking off its desktop CPU lineup built on the 45nm manufacturing process this 8th of January. The company also started off with selling certain "business-class" CPUs last year, CPUs that are rated for long MTBF, giving it a little incentive for business/office PC manufacturers for using the processors in their models. The company is looking to do the same with its 45nm desktop CPU lineup, with six business-class CPUs on the cards, sources tell DigiTimes.

The models planned are dual-core Athlon X2 B23 (2.9GHz, 2MB cache) and B21 (2.7GHz, 2MB cache), triple-core Phenom II X3 B73 (2.8GHz, 7.5MB cache) and B71 (2.6GHz, 7.5MB cache), and quad-core Phenom II X4 B93 (2.8GHz 8MB cache) and B91 (2.6GHz 8MB cache). These processors are slated for Q3 2009. Following the introduction of these, the company plans to phase-out its current business class CPUs by issuing last-order notices for them in Q4. These will be issued for Phenom II X4 9850B, 9750B, 9600B and Phenom II X3 8850B, 8750B, 8600B as well as Athlon X2 5600B, 5400B, 5200B, 5000B, 4850B, 4450B and Athlon 1640B.

AMD will be launching its 45nm desktop CPU lineup with two of its flagship CPUs, the Phenom II X4 940 Black Edition and Phenom II X4 920, clocked at 3.00 GHz and 2.80 GHz respectively. Retailers can start selling these two processors in the processor in a box (PIB) form starting from January 8.

The suggested retail prices for the EMEA region according to NordicHardware are around 250€ for the Phenom II X4 940 Black Edition and 220€ for the Phenom II X4 920. The same source points at the US markets' suggested pricing, which states US $280 for the Phenom II X4 940 Black Edition, and $230 for the Phenom II X4 920. This puts AMD's flagship processor in the price range of Intel's Core i7 920 and Core 2 Quad Q9450 processors, while AMD's platform costs will be much lower than those of the Intel Core i7.

Thermaltake today announced an initiative with AMD to redesign the revolutionary Xpressar micro refrigeration cooling system for use with ATI Radeon HD 4000 series graphics cards. First introduced in a specialized case designed to achieve CPU temperatures much lower than standard liquid cooling systems, the Xpressar technology will be modified for use as a graphics cooling solution. When commercially available, the Xpressar graphics solution could reduce graphics processor temperatures by as much as 20°C when compared to common liquid cooling products.

The Thermaltake Xpressar micro refrigeration cooling system utilizes a miniature version of the compressor cooling module commonly used in refrigerators and air conditioners. To streamline installation, the graphics cooling module will utilize a compact design, occupying only the drive bay area in the computer.

With motherboards based on AMD's newest AM3 socket surfacing from the likes of ECS and ASRock, market heavyweights such as ASUS have decided to pixellate their offerings on the internet. ASUS for one has two motherboards in the pipeline, under the M4A series. As the series name suggests, It's based on the AM3 socket (AM2+ was M3A) and based on AMD chipset. AM3 boards based on NVIDIA nForce chipset will be most likely called the M4N series.

Here are the initial offerings: M4A78 Pro and M4A79 Deluxe. The two are based on the AMD 780G and 790FX chipsets respectively. Both the motherboards use DDR2 memory. A complete range of AM2, AM2+ and AM3 socket CPUs are supported. Surprisingly neither support DDR3 memory, the one that makes AM3 stand apart from AM2+. The two are expected to be released in January, their prices are unknown at this point in time.

At the AMD Analyst Day event, AMD indicated in its presentations that The Foundry Company, a manufacturing company formed from the assets of AMD with the intestments of ATIC under the AssetSmart program, would in the future become an independent foundry company accepting foundry partnerships from companies apart from its one largest customer, AMD. The move would keep the newly formed company profitable and competitive with other Asian foundry companies.

In the same presentation, AMD also indicated that eventually it would assign manufacturing of its ATI Radeon GPUs and chipsets, to The Foundry Company (TFC). Currently GPUs and chipsets are being manufacuted by foundry companies such as TSMC and UMC in Taiwan. This move would send a significant chunk of manufacturing to TFC. Sources tell ATI Forum.de that at FAB38 Dresden, a major manufacturing facility, installations of the 40nm bulk manufacturing node is in full-swing (not to be confused with 45nm SOI, on which K10.5 processors are built). Also there are indications of the facility accepting orders for manufacturing chips on the new node from other fab-less companies, an attempt to bring in profitability right from the start.

AMD, on the brink of making a start with its first desktop CPUs made on the 45nm manufacturing process, seems to have updated time-frames in which it will introduce new CPUs and manage inventories of currently available CPUs. Data compiled by DigiTimes from sources in the motherboard manufacturing industry points towards the following in 2009:

• The introduction of four new SKUs in the months of April, that include Athlon X4 (Propus core) 615 and 605, Athlon X3 (Rana core) 420 and 410, followed by Athlon X2 (Regor core) 240 and 235 in June
• Last orders for Phenom X4 9850 and 9950 (140W) to be taken in March, Phenom X4 9750, 9850 (95W) and 9950 (125W) will be in June, before which Phenom II X4 920 and 940 in May (in most likelihood replaced by models 925 and 945)
• Phase-out of Phenom X3 8450 and 8550 started, that of Phenom X3 8650 in March followed by Phenom X3 8850 and 8750 in June
• Last order notice for Athlon X2 4450e to be issued in March

The RV740 graphics processor by AMD could well be the first GPU in production, to be built on the newer 40nm manufacturing process, giving its makers something to brag about. The RV740 design and specifications are largely derived from the RV770LE (covered here), while bringing the GDDR5 memory standard to the mainstream.

Chinese industrial journals tell DigiTimes that the company has completed taping-out the RV740, and that the GPU is awaiting mass-production by AMD's foundry partner, Taiwan Semiconductor Manufacturing Company (TSMC). Mass production of products based on this GPU could commence by the end of Q1 2009.

BreakTheLimt.net, a Malaysian hardware portal tested the Phenom II X4 940 at its stock speed of 3.00 GHz, and posted a sting of benchmark results of the said chip. It was tested on a platform consisting of a MSI DKA790GX Platinum motherboard, with 2 GB of DDR2 1066 MHz memory and a ASUS Radeon HD 4870 TOP graphics card. All components were set to run at stock speeds. The chip was put through Super Pi 1M and 32M, Cinebench R10, PiFast Multithreaded, WPrime 1.5, Aquamark and 3DMark06.

Elitegroup Computer Systems (ECS), today releases the A790GXM-AD3 Black Series motherboard disclosing the extraordinary gaming performance of AMD's latest Dragon platform. Supporting the latest AMD Phenom II processors, ATI CrossFireX technology, and the dual channel DDR3 memory architecture, ECS A790GXM-AD3 unleashes the full potential of hardware components that gamers are always eager for. With its upscale capability, the A790GXM-AD3 motherboard brings a spectacular gaming platform delivering the irrefutable performance to satisfy the gaming desire of extreme gamers.

RV740, the first GPU built by AMD on the 40nm silicon fabrication process, seems to be gaining attention. While earlier reports suggested this core to be simply a miniaturized RV730, a fresh report emerging from VR-Zone says otherwise.

The RV740 is supposed to be largely derived from the RV770, as in its RV770LE avatar which went into making the ATI Radeon HD 4830. There are some interesting specifications attached to it. To begin with, the core physically holds only 640 stream processors, in comparison to the 800(+) on the RV770. The core continues to have 32 texture memory units (TMUs) and 16 render back-ends. Interestingly, there is a 128-bit wide GDDR5 memory bus instead of 256-bit wide GDDR3 (for the RV770LE). With this, the RV740 has a rated memory bandwidth identical to that of the RV770LE, 57.6 GB/s, though the bus width would warrant the use of lesser number of memory chips, and effectively reduce manufacturing costs. Graphics cards based on this GPU are expected to emerge in early 2009. You can also expect derivatives based on this core with GDDR4, GDDR3 or even DDR2 memory. In any case, the products are expected to cost below US $100.

Although AMD juggled around with several desktop CPU sockets in this decade in comparison to the LGA socket that remained constant for a long time, the cooler retention assembly for the AMD sockets 939, 940, AM2/AM2+ have been largely the same. Scythe took advantage of this fact, and released its CPU Cooler Stabilizer, a replacement cooler retention assembly for AMD desktop CPU sockets after socket 939. It consists of a metal retention bracket, a back-plate, spacers and screws, along with a packet of thermal compound.

Scythe notes that due to the high quality materials used, the kit provides better retention with some of the heavier coolers. All inclusive, the kit weighs 126g. The CPU Cooler Stabilizer is available in Europe for €6,90 + VAT, and $11.50 + taxes in the US.

Bringing the highest levels of graphics and gaming performance ever seen in the PC, SAPPHIRE Technology - the leading innovator of ATI-based graphics solutions - is now introducing the amazing single slot, liquid cooled ATOMIC Edition of its HD 4870 X2.

Featuring a closed loop liquid cooled system, the SAPPHIRE HD 4870 X2 ATOMIC brings workstation class cooling to the PC, enabling faster clock speeds and quieter operation - and delivering the fastest graphics performance ever seen in a single slot solution. Both GPU's in the SAPPHIRE HD 4870 X2 ATOMIC are clocked at 800MHz and each has 1GB of DDR5 memory clocked at 1000MHz, making a total of 2GB of memory on board. The streamlined single slot cooler assembly on the graphics card evenly cools both GPU's and their associated memories - enabling this dual graphics system to run with a high level of stability even when delivering the highest levels of performance - currently the fastest PC graphics available.

ATI programmers have released a hotfix that corrects the black screen and boot OS failure when Catalyst 8.12 is installed on Windows Vista, and two or more ATI Radeon HD 4850 video cards are working in CrossFire X mode. This issue only occurs when two or more ATI Radeon HD 4850 graphic cards are installed in the system with ATI CrossFireX technology. One single ATI Radeon HD 4850 card will not encounter this issue. To download the hotfix for both Windows Vista 32-bit and 64-bit, please click here.

The manufacturing process technologies for graphics processors that dominated the 2008 were TSMC 65nm and 55nm. While AMD made the transition to 55nm over an year ago, it was a little later when we started seeing 55nm versions of existing NVIDIA GPUs.

A month into TSMC's announcement of of its 40nm bulk production node, AMD has reportedly taped out its first 40nm GPU, the RV740. While this is no high-end GPU, it is supposed to be the first successful port of AMD's GPU architecture to the new node. The RV740 succeeds the RV730, the GPU that went into the making the Radeon HD 4670. It is a mainstream GPU that ideally should make it to the sub-$100 graphics card segment. With RV740, AMD gains some experience as a manufacturer as it works on the RV870 "Lil' Dragon", the next generation GPU from the red camp. A product based on the RV740 can be expected only after Q1 2009.

PINE today announced that its graphics division, XFX, is partnering with AMD. The collaboration will incorporate the award-winning ATI Radeon HD 4000 series GPUs into XFX's already impressive line of extreme performance graphics cards.

"We are delighted as this partnership allows us to incorporate the current and future AMD graphics technology into our future graphics card designs, and enables our R&D teams to develop an even wider range of graphics products for our worldwide customers," said Michael Chiu, Chairman and CEO of Pine Technology Holdings.

iZ3D Inc., designer, developer and pioneer of advanced stereoscopic 3D visualization systems, is pleased to announce its recently released 3D monitor driver Version 1.09 is the first to include support for AMD with an ATI 3D DLP output.

To encourage 3D game play using ATI Radeon graphics cards, iZ3D is offering all ATI Radeon graphics card users a US $50.00 rebate on the purchase of an iZ3D monitor. After installing the iZ3D monitor and driver, ATI Radeon graphics card users have 30 days to complete a simple form online and submit it to iZ3D to get the rebate. The rebate promotion is being promoted online and will be included in ATI Radeon graphics card packages and in-store at select retailers. For more information visit 3D Rulez or iZ3D.

Layoffs or workforce reductions are a common feature for just about any company in functioning amidst a global economic crisis. Market sources tell DigiTimes, that AMD may layoff another 10% of its roughly 15,000 strong workforce in January 2009. According to the sources, the layoffs would be concentrated in the manufacturing division of the company, along with some administrative positions.

Earlier this year, AMD indicated that it would be reducing its then 16,500 strong workforce by 10%, and later in November by 3%. The company declined to comment on the report. AMD trimmed its fourth quarter estimates and the company now expects its Q4 sales to be approximately 25% lower than its Q3 revenues of US$1.585 billion. The decline, according to AMD, is due to weaker-than expected demand across all geographies and businesses, particularly in the consumer market.

A longstanding partner of NVIDIA, XFX would soon embrace AMD to release graphics cards based on the ATI Radeon series. Its plans however are somewhat similar to what Gainward seems to be executing: to maintain strong ties with NVIDIA, while dedicating a smaller portion of its product lineup to those incorporating ATI Radeon GPUs.

Expreview spoke with an XFX official, who confirmed that the company would be taking up projects based around ATI Radeon products, while continuing to maintain its partnership with NVIDIA by continuing to have flagship products using the NVIDIA GeForce. XFX would be going as far as making sure that its products based on ATI Radeon GPUs wouldn't release in the Chinese market (a key market for NVIDIA products). The decision by XFX to work on ATI Radeon products came as a surprise to many, since XFX has been a staunch NVIDIA tier-1 partner.